- Microsoft 365, Oreo Thins Film Features Working Dogs, Shows How To Avoid Office Burnout
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 2, 2022
The short film, Return to Pawfice, was created to spread the wo ...
- How To Make Email Newsletters Work For You
Around the Net in Email, Ray Schultz - Wednesday, November 2, 2022
Email newsletters are making a big comeback in the post-cookie work. He ...
- Kia Launches Global Effort Tied To FIFA World Cup 2022
Marketing Daily, Tanya Gazdik - Thursday, October 27, 2022
The effort includes a social media campaign, #KiaInspireTogether, encouraging fans to crea ...
- 'Time' Debuts Its First Interactive Cover
Publishers Daily, Ray Schultz - Thursday, October 27, 2022
Twin images show "The Planet We Made" and "The Planet We Ne ...
- Things To Double-Check In A Marketing Email
Around the Net in Email, Ray Schultz - Wednesday, October 26, 2022
Email may be a reliable marketing tool. But you need to ...
- CafeMedia, Colossus SSP Partner For Ad Net Supporting Minority, Women, Veteran-Owned Sites
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 25, 2022
CafeMedia/AdThrive and Direct Digital Holdings' Colossus SSP have officially announced a partnersh ...
- Karnik Appointed Barkley Chief Media Officer
MAD, Fern Siegel - Monday, October 24, 2022
Barkley chose Karnik largely for her digital and data-first expertise. ...
- Aston Martin, Felicity Jones Talk About Power
Marketing Daily, Tanya Gazdik - Monday, October 24, 2022
The luxury automaker is calling the effort its most "significant product marketi ...
- Infiniti Celebrates The Important Moments That Happen In Vehicles
Marketing Daily, Tanya Gazdik - Monday, October 24, 2022
The full-line campaign highlights the space folks need to have an importa ...
- Kia Launches NBA-Inspired Spot
Marketing Daily, Tanya Gazdik - Thursday, October 20, 2022
The agency sent teams of documentarians out across the country to captu ...
- Realtor.com's 'House Whisperer' Aims To Help Struggling Homebuyers
Marketing Daily, Tanya Gazdik - Thursday, October 20, 2022
While the campaign is light-hearted, it comes at a time when t ...
- Liquid Death Looks Beyond Canned Water
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, October 19, 2022
Liquid Death’s collaboration with Martha Stewart offers a glimpse into the minds ...
- Hyundai Focuses On Envy Factor
Marketing Daily, Tanya Gazdik - Wednesday, October 19, 2022
The spot is "the epitome of iron sharpens iron," says Eunique Jon ...
- Bionic Content: AI is Making Inroads, But Live Writers May Still Be Better At It
Email Insider, Ray Schultz - Wednesday, October 19, 2022
Only a third of marketers use AI for content generation. But almo ...
- How To Handle Bad Email Sends
Around the Net in Email, Ray Schultz - Tuesday, October 18, 2022
Everyone makes mistakes. And email marketers are sometimes guilty of howlers. Here&rsquo ...
- The Top Ten Phishing Subject Lines: Don't Use Them
Email Marketing Daily, Ray Schultz - Tuesday, October 18, 2022
KnowBe4 shares phishing headlines that work along with the most common atta ...
- FKQ Names Rodriguez As Executive Creative Director
People on the Move, Fern Siegel - Monday, October 17, 2022
The 20-year ad vet has worked on many high-profile brands, including ...
- Gronblom Tapped As Executive Creative Director, FCB New York
MAD, Fern Siegel - Thursday, October 13, 2022
Gronblom will serve as creative lead on Marcus by Goldman Sachs, ...
- Agency New Biz Continues To Recede Through First 8 Months
MediaDailyNews, Joe Mandese - Friday, October 14, 2022
While the ad industry still is not in a recession, according ...
- Email Marketers Gear Up For Holiday Season
Around the Net in Email, Ray Schultz - Thursday, October 13, 2022
Here are tips for creating holiday emails, starting with having the rig ...
- Emodo's New Mobile Native Ad Offering Focuses On Creative, With Power Of AI
Digital News Daily, Colin Kirkland - Wednesday, October 12, 2022
With the loss of mobile IDs, Ericsson's mobile ad-tech division Emodo h ...
- TV Advertising 'Memories' Metrics Better Than Digital Media: Comcast
Television News Daily, Wayne Friedman - Wednesday, October 12, 2022
Using three kinds of biometric measures -- eye-tracking, "cardiac deceleration" and "swe ...
- Toyota Encourages Owners To 'Live Legendary'
Marketing Daily, Tanya Gazdik - Monday, October 10, 2022
The campaign from Saatchi & Saatchi showcases the SUV's space for famili ...
- Toning Up Your Black Friday Email Marketing
Around the Net in Email, Ray Schultz - Friday, October 7, 2022
Black Friday is approaching, and with it the frenzy of sending emai ...
- Lexus RX Campaign Encourages Viewers To 'Never Lose Your Edge'
Marketing Daily, Tanya Gazdik - Thursday, October 6, 2022
Five custom media programs will roll out over the coming months, includi ...
- Victoria's Secret Takes New Approach
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, October 5, 2022
Victoria's Secret is taking a different approach to its new campaign, them ...
- Conill Elevates Elizondo To Chief Creative Officer
MAD, Steve McClellan - Wednesday, October 5, 2022
Veronica Elizondo started at the agency 17 years in the art departmen ...
- Hogarth Worldwide Selects Horowitz As Creative Director, North America
People on the Move, Fern Siegel - Friday, September 30, 2022
Lara Horowitz takes on a new role at the company. ...
- Lessons Learned: The Gate Apologizes To Ex-Clients For Ill-conceived, Highly Inappropriate Work
Mediapsssst, Richard Whitman - Monday, September 26, 2022
The clients are (or were) real, but the stories about the botch ...
- McCann Worldgroup Appoints Diaz To Creative Excellence Post
MAD, Steve McClellan - Friday, September 23, 2022
Diaz is a 20-plus year journalism veteran who most recently served ...