Tag results for "data management"
- ANA Asks California Governor To Delay Privacy Enforcement, Scrap Global Opt-Out Mandate"Consumers, businesses, and the public health would benefit from a reasonable forbearan ...
- Analytics Company hiQ Urges Supreme Court To Stay Out Of Scraping Battle With LinkedInhiQ Labs is asking the Supreme Court to leave in place ...
- Data On The Up And Up: Infogroup-Office Depot Case Revives Copyright IssueBrands should copyright their email lists. Surely, it takes creativity and "swe ...
- California Residents To Vote On New Privacy RightsCalifornia's new privacy law, which just took effect in January, could so ...
- Zeta's New Data Tool Analyzes Changing Consumer Behavior As Brands Search For PerformanceThe post-COVID economy is about a tectonic shift in consumer behaviors acro ...
- YouGov Sails Deeper Into Esports And Gaming Research With Nicole Pike At The HelmNicole Pike left Nielsen in mid-June to take up a position ...
- NAI Issues New Recommendations Regarding Location And Health DataAd companies that share highly sensitive information with law enforcement authorities a ...
- Pretty Please: The European Rules For Email ConsentConsumers have to take clear affirmative action before you can email the ...
- Google News Initiative Launches Slate Of Analytics ToolsThe tools allow publishers to identify audience engagement metrics that allow th ...
- Google Steps Up Privacy And Incognito Mode, Will Auto-Delete Data At 18 MonthsData had previously been kept indefinitely by default because, the company sai ...
- Eyeota Brings Audience Segments To Facebook, Instagram, Pinterest, Snapchat, TwitterEyeota announced on Tuesday that its audience models are now available f ...
- Infogroup Deploys New Email Acquisition PlatformThe new tool helps brands use behavior to drive targeting, the compa ...
- At NewFronts, Platforms Stress Terms And Format Flexibility During UpheavalRoku offers a "top 1%' deal, Hulu debuts a direct-response ad forma ...
- Publicly Available Data Is Personal, French Data Authority RulesThe French data authority CNIL says publicly available contact information is entitl ...
- ALC Rebrands As Adstra, With Focus On Identity, Data SolutionsThe company, founded in 1978, will offer a variety of data servic ...
- Sweat Of the Brow? What The Gupta Copyright Verdict Means For Email List OwnersThe decision, won by Infogroup against DatabaseUSA, could lessen the impact ...
- Google And Apple Urged To Crack Down On Contact-Tracing Apps"More needs to be done to protect consumers' personal information and ...
- Publishers, Tech Firms Call On Ad Industry To Disable Audience Data In The Programmatic BidstreamA group of publishers and tech firms are calling for a fundament ...
- Adobe Data Shows Online Spending In May Exceeds Holiday SalesConsumers spent $82.5 billion online in May -- up 77.8% year-over-year ...
- Black Lives Matter Movement Shifts Consumer Behavior, Data Segments WorldwideData collected and shared separately by Clickagy and Eyeota shows a chan ...
- 'The Economist' Launches First Presidential Forecast, Predicts Biden WinThe model's use of machine-learning allows it to maximize accuracy by emphasizi ...
- Is RegTech The New Ad Tech?That was one of the questions raised during a symposium hosted ...
- Ad Industry Protests California AG's Proposed Privacy RulesThe ad industry wants California to scrap a proposed privacy regulation th ...
- IAB Tech Labs Releases Standard For Deleting Data RequestsPublishers and brands now have access to a standard developed by T ...
- Health Vs. Search Data: What Are People More Willing To Share?There's a perception that Google's incognito mode allows people to browse t ...
- How Millennial, Gen Z Perceptions Of Search And Privacy Are ChangingAlmost half of millennial and Gen Z consumers in a recent surv ...
- Maine Broadband Privacy Law Doesn't Violate First Amendment, Free Speech Advocates Say"The protection of privacy is often crucial to free speech," the Knig ...
- Proposed COVID-19 Privacy Law Would Prohibit Commercial Use Of DataA bipartisan proposed COVID-19 privacy law would prohibit operators of contact-tracing ap ...
- Email Deliverability Issues Cause Financial Pain, Marketers SayBrands face many deliverability challenges, including bounces and being blacklisted, Validity a ...
- Ad Intelligence Firm SMI Expands Agency Pool, Market Coverage TooStandard Media Index, which has emerged as the market leader in competiti ...
