- Row, Row, Row: How Mass Retailers And Consumers Are Dealing With Inflation
Email Insider, Ray Schultz - Friday, September 30, 2022
Email is the most widely used channel, but not the fastest growin ...
- Ogury, Hot On Personas, Appoints GM Of The Americas With A Team Mentality
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 29, 2022
Ogury GM of the Americas Anthony Flaccavento was a high school athle ...
- Industry Groups Want More Time To Weigh In On 'Commercial Surveillance'
Digital News Daily, Wendy Davis - Wednesday, September 28, 2022
The Chamber of Commerce, Business Roundtable, Privacy for America and others a ...
- IPG's Magna Reduces U.S. Outlook, Cites Economic Slowdown
MediaDailyNews, Joe Mandese - Thursday, September 29, 2022
Magna's downward revision brings the Big 4 consensus estimate for U.S. ...
- Amazon, Google, And eBay Become Top 3 Destinations For Search, Study Shows
Data & Programmatic Insider, Laurie Sullivan - Monday, September 26, 2022
Retail media retains its lead when it comes to search, discovery a ...
- Financial Trends: How Brands Can Convince Consumers To Spend In A Faltering Economy
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 27, 2022
Despite inflation, 86% of consumers looking to shop for the holidays s ...
- Holiday Downcast: Worldwide Spending Is Being Cut By Billions
Email Insider, Ray Schultz - Friday, September 23, 2022
Almost a third of U.S. consumers say they are facing financial distres ...
- Study Anticipates Digital-First Americans' Shopping Habits During Recession
Digital News Daily, Colin Kirkland - Tuesday, September 20, 2022
Adtaxi's 2022 Economy Concerns Survey finds that 9 out of 10 America ...
- eBay Ads Holiday Survey Reveals Search And Purchase Patterns
Performance Marketing Insider, Laurie Sullivan - Thursday, September 22, 2022
Despite record-setting inflation rates and other economic challenges, shoppers still plan ...
- AnalyticsIQ Appoints Data Veteran To Drive Innovation After 2 Years Of Growth
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 21, 2022
Kevin Dean aims to accelerate the rapid expansion of AnalyticsIQ, which h ...
- High Restaurant Prices Prompt Some Consumers To Eat At Home
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, September 20, 2022
Some consumers are growing weary of high restaurant prices and are choosi ...
- Billions More Reasons Why GroupM Remains Bullish On Advertising
RTBlog, Joe Mandese - Monday, September 19, 2022
"I think people are going to be interested in just how b ...
- Consumers Ready To Spend -- Well, Maybe
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 15, 2022
Some consumers cut spending and change habits, but a lot depends ...
- Indeed Partners With Insider To Create Interactive Hub For SMBs
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 15, 2022
The interactive editorial hub will help SMBs improve their process for recruitin ...
- Streaming Consumers On Pause? Hello, Ad-Supported Options
TV Watch, Wayne Friedman - Friday, September 16, 2022
Nearly half of household decision-makers consider their current communications/home entertainment services excessiv ...
- Inflation Is Causing Consumers To Cut Back, Jungle Scout Reports
Email Marketing Daily, Ray Schultz - Tuesday, September 13, 2022
Eighty-four percent of U.S. shoppers say inflation has affected their spending a ...
- Canny Consumers: Most Have Changed Their Spending Habits
Email Marketing Daily, Ray Schultz - Monday, September 12, 2022
But over half of consumers expect to return to normal when inflati ...
- National TV Goes Flat In July Versus 2020 - Is That Bad?
TV Watch, Wayne Friedman - Thursday, September 1, 2022
The key measure will be where upfront ad deals actually land, sa ...
- Salesforce Reports $7.7 Billion In Fiscal Q2 2023 Revenue
Email Marketing Daily, Ray Schultz - Thursday, August 25, 2022
Revenue and operating margin rose YoY, but CEO Marc Benioff says custome ...
- New Movers Are Faced By High Costs After The Move, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, August 24, 2022
Many say this is their biggest challenge, Gravy Analytics reports. ...
- Marketers Should Avoid Politically Framing Messages In Ads, Collage Group Says
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 18, 2022
The survey suggests White, Hispanic, Black and Asian-American consumers respond to econom ...
- Inflation Hits Retailers And Most Will Raise Their Prices, Study Says
Email Marketing Daily, Ray Schultz - Thursday, August 18, 2022
Almost half of all retailers have seen a drop in sales, GetRespon ...
- Almost Half Of All Americans Can't Afford Their Former Lifestyle
Email Marketing Daily, Ray Schultz - Thursday, August 18, 2022
Inflation is leading consumers to buy fewer non-essential items, NCSolutions reports. ...
- Consumers Are 'Trading Down,' Buying Less, Commerce Signals Data Shows
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 12, 2022
Commerce Signals, a TransUnion Company, released data on Friday analyzing how inflati ...
- Post-Pandemic Product Placement Rebounds, Surging At Double-Digit Rates
MediaDailyNews, Joe Mandese - Thursday, August 11, 2022
"Strong desire to gain brand awareness among target consumers, create positive bra ...
- Adobe Data Reveals Major Ecommerce Categories Have Begun Experiencing Price Deflation
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 9, 2022
Ecommerce experienced price deflation for the first time in more than t ...
- Consumers Navigate 'New Normal' In Travel
Marketing Daily, Tanya Gazdik - Saturday, July 30, 2022
Horizon Media finds concern about the riskiness of travel has declined alongsi ...
- IAB Finds Second-Half Ad Spending Better Than Planned, Full-Year Significantly Worse
MediaDailyNews, Joe Mandese - Thursday, July 28, 2022
The findings are based on a recent IAB survey of ad exe ...
- Durability Of SEO In Key Economic Moments
Performance Marketing Insider, Laurie Sullivan - Thursday, July 28, 2022
Visa suggests more people used credit cards to purchase in Q2. H ...
- When A Surge In Retail Ad Spending Is A Negative Leading Indicator
MediaDailyNews, Joe Mandese - Tuesday, July 26, 2022
"With rising consumer prices, discount store marketers sought the attention of val ...