- Email Marketers Achieve Three-Year High Open And Click Rates: Study
Email Marketing Daily, Ray Schultz - Tuesday, April 3, 2018
Email marketers are on a roll, achieving high response rates. But th ...
- ESP iPost Enhances Platform, Hires Caroe To Head Sales
Email Marketing Daily, Ray Schultz - Monday, February 12, 2018
Industry veteran Per Caroe is joining iPost as head of sales a ...
- Forbes Teams With Accountability Board To Offer 'Membership' Service
MediaDailyNews, Joe Mandese - Thursday, November 16, 2017
Forbes, the publishing company that gave us lists of the richest peopl ...
- Demandbase Launches New, Holistic ABM Platform
Email Marketing Daily, Jess Nelson - Friday, October 6, 2017
Demandbase has unified targeting, engagement, and conversion solutions into an end-to-end B ...
- IBM Watson: The Big Bet On IoT And AI
Connected Thinking, Chuck Martin - Thursday, October 5, 2017
The Internet of Things is about connections and the massive amounts ...
- Evidon Sold To CrownPeak
Digital News Daily, Wendy Davis - Wednesday, July 26, 2017
Privacy compliance company Evidon is being sold to CrownPeak in a de ...
- Spectrum Equity Buys Majority Stake In Bitly
Digital News Daily, Gavin O'Malley - Wednesday, July 12, 2017
In exchange for $63 million, Spectrum is getting a link management platfo ...
- Salesforce Rolls Out Einstein ABM
Email Marketing Daily, Jess Nelson - Friday, June 9, 2017
Salesforce's new Einstein Account Based Marketing (ABM) adds a predictive and target ...
- Dentsu Aegis' MKTG Signs On For Bogusky-Backed Video Venture Brandzooka
MediaDailyNews, Joe Mandese - Tuesday, May 23, 2017
Brandzooka, the self-serve, programmatic video advertising platform backed by Alex Bogusky, h ...
- How To Reframe Identity
RTBlog, Tobi Elkin - Monday, April 10, 2017
The notion of identity is at the core of so-called people-based marketin ...
- Demandbase Goes Big On AI, Launches Site Optimization
Email Marketing Daily, Jess Nelson - Thursday, April 6, 2017
Demandbase, a B2B enterprise marketing company, Wednesday unveiled a new Web si ...
- Einstein Goes Live, Teams Up With Watson
Email Marketing Daily, Jess Nelson - Tuesday, March 7, 2017
Salesforce announced the release of Einstein -- a layer of artificial intelligen ...
- Zeta Global Becomes Gartner 'Visionary'
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 23, 2017
The technology now integrates with some client's enterprise resources planning and C ...
- Busker Live Videos Let A Visitor Pay Twice
VidBlog, P.J. Bednarski - Friday, October 28, 2016
Busker.co presents influencers, musicians and other talent who may also try ...
- Say Hello To The Hybrid Cloud
Email Marketing Daily, Jess Nelson - Wednesday, September 7, 2016
More companies are turning to hybrid cloud solutions to balance the benefi ...
- IBM Finally Reveals Why It Bought The Weather Company
Around the Net in Real-Time, Tobi Elkin - Thursday, June 16, 2016
People are still talking about IBM Corp.'s 2015 acquisition of The Weath ...
- 6sense Launches 2sense To Understand B2B Buyer Timing
Email Marketing Daily, Jess Nelson - Wednesday, April 13, 2016
Predictive intelligence platform 6sense announced the launch of a new product ...
- Machine Learning Gives Google Cloud Services Smarts
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 23, 2016
Google announced a new machine-learning platform Wednesday, which Eric Schmidt, executive chairm ...
- eBay Enterprise Marketing Acquires AffiliateTraction, Expands Programmatic
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 11, 2016
eBay Enterprise Marketing Solutions will announce Monday the acquisition of AffiliateTraction ...
- Nielsen's Most eXelate Future: Says It's An 'Operating System' For Marketing And Sales
Real-Time Daily, Joe Mandese - Friday, December 11, 2015
Nine months after its acquisition of digital data management platform eXelate, Niels ...
- iProspect Forms Global Enterprise Search Group With Focus On B2C Strategies In Mind
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 16, 2015
The changing face of business-to-business models prompted iProspect to form an enterpri ...