- Nespresso Must Learn Digital Experience Requires A Helping Brand Beyond Swooning At George Clooney
London Blog, Sean Hargrave - Monday, September 26, 2016
Being your own customer is vital if you want to help digit ...
- Zappos Thanks Best Customers With Hometown Art
Marketing Daily, Sarah Mahoney - Tuesday, September 20, 2016
"We want to be viewed as a company with a lot ...
- San Francisco Campaign Aims To Make Composting Aspirational
Marketing Daily, Karlene Lukovitz - Friday, August 12, 2016
The solution, to link composting with the "foodie" lifestyle, is based ...
- Microsoft: Think About IoT/VR/AR Strategically
Show Daily: Videos, Chuck Martin - Friday, August 5, 2016
the next generation of mixed reality experiences cannot be engaged as one-off ...
- SEIU And Democratic Mega Donor Steyer Join Forces On Voter Mobilization
Around the Net In Marketing Politics, Philip Rosenstein - Friday, July 15, 2016
Democratic mega donor and billionaire environmentalist Tom Steyer has joined forces wi ...
- 'HuffPo' Launches 'Reclaim' Campaign To Highlight Food Waste
Publishers Daily, Sara Guaglione - Wednesday, June 29, 2016
Journalists will produce roughly 50 stories as part of the project a ...
- Trump: There Is No Drought In California
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, May 31, 2016
In another incredibly misguided pronouncement, Donald Trump has questioned whether there ...
- NEW! Bayer Crop Science Encourages Folks To 'Feed A Bee'
Out to Launch, Amy Corr - Tuesday, April 26, 2016
Ally creates custom new car fragrances. Don't fall into a showhole. Let ...
- 'The Hill' Launches 'Energy & Environment' Magazine, Geared To Key Policy Players
Publishers Daily, Sara Guaglione - Tuesday, April 26, 2016
The magazine focuses on energy and environment issues, geared to policy make ...
- Rainbow Light Launches Eco Effort
Marketing Daily, Tanya Gazdik - Monday, April 25, 2016
The goal of the campaign is to raise attention about the consum ...
- How To Make Emails Printer-Free
Email Marketing Daily, Jess Nelson - Monday, April 25, 2016
Internal data from Campaigner reveals that restaurants send the largest amount ...
- Colgate's First Super Bowl Message: Don't Waste Water
MAD, Steve McClellan - Wednesday, December 23, 2015
For its first ever Super Bowl commercial, instead of hyping its product ...
- EPA Broke Law With Social Media Campaign
The Social Graf, Erik Sass - Tuesday, December 15, 2015
The Environmental Protection Agency broke the law with a social media campai ...
- Google Makes Major Investment In Renewable Energy To Power Internet Services
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 3, 2015
Google's renewable energy project, announced Thursday, adds 842 megawatts of renewable ener ...
- Sony TV Division 'Pictures' Healthier Environment
Marketing Daily, Aaron Baar - Tuesday, September 29, 2015
"In order to do this in a global way, it's not ...
- SF Residents Save The Environment, Get Free Coffee
MAD, Larissa Faw - Friday, July 24, 2015
The campaign, from agency School of Thought, aimed to get commuters n ...
- Coors Light Supports Great Lakes Conservation
Marketing Daily, Tanya Gazdik - Tuesday, May 19, 2015
Coors Light will drive awareness of its support for Alliance for t ...
- Californians Act And Think Greener Than Other Americans
MAD, Larissa Faw - Wednesday, April 22, 2015
That's according to the latest DDB Life Style Study. More than o ...
- Agencies Team Up To 'Green Out' California
MAD, Larissa Faw - Tuesday, April 21, 2015
Lowe Campbell Ewald serves as the lead agency and developed the larg ...
- As Gen Y Gets Less Green, Patagonia Re-Revs Its 'Buy Less' Message
Marketing Daily, Sarah Mahoney - Monday, April 6, 2015
Stopping at stores from Oregon to Boston, Patagonia specialists are also givi ...
- JetBlue Mentors Sustainable Food Companies
Marketing Daily, Tanya Gazdik - Friday, March 13, 2015
JetBlue Airways is launching its first business mentoring program geared toward sma ...
- Stella Artois Partners With Water.org For Awareness Campaign
Marketing Daily, Tanya Gazdik - Friday, January 23, 2015
Stella Artois has made a donation of $1.2 million to Water.org a ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, December 17, 2014
ExxonMobile secured a spot in the top 10 after an 18% increa ...
- Omelet Celebrates Brown Lawns
MAD, Larissa Faw - Wednesday, October 29, 2014
Los Angeles-based agency Omelet along with partners Mia Lehrer + Associates a ...
- Greenpeace Appoints Lucky Generals For Arctic Global Campaign
Around the Net In MAD London, Sean Hargrave - Tuesday, October 28, 2014
Greenpeace has appointed Lucky Generals for a global campaign. Full details a ...
- Millennials Like Brands With Ecological Morals
Around the Net In MAD London, Sean Hargrave - Wednesday, September 17, 2014
Around 52 percent of UK millennials think that brands have the potenti ...
- JetBlue Supports Ocean Protection
Marketing Daily, Tanya Gazdik - Tuesday, July 8, 2014
"Sustainability cannot [just] be 'a nice thing to do,'" says Sophia Mendelsoh ...
- Calif. Bear Pushes Wise Energy Use
Marketing Daily, Aaron Baar - Saturday, June 21, 2014
In an effort to get Californians to be even more energy- a ...
- Hollywood Stars Back Showtime's Climate Change Documentary
Around the Net In Media, Phyllis Fine - Thursday, April 10, 2014
As temperatures continue to rise, a group of Hollywood stars wants ...
- Weather Co. Touts First "AllFront," Native Ad Integrations
MediaDailyNews, Gavin O'Malley - Tuesday, March 4, 2014
Forget about upfronts or "NewFronts." Doing its part to break down med ...