- Leading Scientists Call On Advertising, PR Firms To Stop Spread Of Climate Disinformation
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 19, 2022
More than 450 scientists called on ad agency and PR executives ...
- Raising the Stakes: Outline's Co-Founder Disrupts the Eco-Friendly CPG Industry
Brand Insider: Behind The Scenes, Lisa Singer - Friday, January 21, 2022
"It was really, really, really, really hard, and we kind of ju ...
- Prince Charles Writes Climate Essay For 'Newsweek,' Brand Launches Royal-Focused Podcast
Publishers Daily, Tony Silber - Thursday, January 13, 2022
Prince Charles discusses his three-point plan, calling for coordinated regional and glob ...
- Google Ads, Fossil Fuel Brands Among Biggest Spenders In U.K.
Performance Marketing Insider, Laurie Sullivan - Friday, January 7, 2022
One in five ads served on Google search results for 78 climate-relat ...
- Deadmau5 Releases 1 Million Affordable NFTs; May Have Major Impact On Music, Ad Industries
Digital News Daily, Colin Kirkland - Wednesday, December 22, 2021
Musicians are taking advantage of the possibilities of the new NFT technolog ...
- Consumer Preference For Eco-Friendly Brands Shapes Views On Advertising
Research Intelligencer, - Wednesday, December 8, 2021
Dentsu and Microsoft see a need for standards on measuring the carb ...
- Dentsu/Microsoft Find 'Sustainable Media' And 'Decarbonized Ads' Are Becoming A Thing
MediaDailyNews, Joe Mandese - Tuesday, December 7, 2021
Their new study finds many consumers plan to switch search engines, o ...
- Blah, Blah, Blah: The Last Press Release You'll Ever Read
RTBlog, Joe Mandese - Monday, November 8, 2021
If Greta Thunberg is right and climate summits are nothing more th ...
- Nespresso Continues Sustainability Campaign Wth Guardian Labs Sponsorship
Publishers Daily, Tony Silber - Monday, November 1, 2021
Nespresso will use the Guardian Labs' formats to demonstrate the brand's ongoi ...
- Google CEO Sundar Pichai Talks With Kermit The Frog About Climate Change
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 27, 2021
Google created a video on climate change, Dear Earth, running on YouTu ...
- How To Reach Different Sides Of The Climate Change Divide
MAD, Todd Wasserman - Monday, October 25, 2021
Tunnl has analyzed the audiences who are pro-climate action and anti-climate acti ...
- Greedy Dinosaur Campaign Shows How Energy Companies Ignore Climate Change
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 12, 2021
The humorous campaign for French independent energy provider ekWateur focuses on awarenes ...
- Google Stops Funding Sites, YouTube Videos Contradicting Scientific Consensus On Climate Change
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 7, 2021
The ban, which goes into effect in November, applies to ads ...
- Biden Officials Hit With Email Blast On Climate
Around the Net in Email, Ray Schultz - Thursday, October 7, 2021
schult ...
- Google Search Sustainability Data Will Force Companies To Shrink Carbon Footprints
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 6, 2021
Google has spent years reducing its carbon footprint. Now it's focused ...
- Twitter Brands #ExtremeWeather To Bring Attention To Climate Change, Offers API To Third Parties
MediaDailyNews, Colin Kirkland - Saturday, September 25, 2021
The first-ever campaign from Twitter's developer platform team hopes to help peop ...
- Facebook Hit With Defamation Suit Over Fact-Checks
PolicyBlog, Wendy Davis - Thursday, September 23, 2021
Journalist John Stossel alleged in a lawsuit that he was defamed ...
- The Planet Is Angry. Are You Willing To Do Something About It?
Media Insider, Cory Treffiletti - Wednesday, September 1, 2021
Your company's environmental impact starts with you and your input on the ...
- 'Un-Wrecking' The Future: MadeGood Touts Purpose Over Ingredients
Marketing Daily, Steve Ellwanger - Thursday, August 26, 2021
Kids try to tackle a future marred by climate change in ...
- Climate Change For TV: Banning TV Fossil-Fuel Ads
TV Watch, Wayne Friedman - Thursday, August 19, 2021
The premise is that fossil fuels, like cigarettes, aren't good for anyone ...
- Wildfire, Which Powers Microsoft CashBack, Raises Millions In Funding
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 6, 2021
Wildfire Systems, a financial technology platform powering white-label reward and loyalty program ...
- 10 Colorado Journalists Selected As Fellows In Water Reporting Project
Around the Net In Publishing, Ray Schultz - Monday, August 2, 2021
Ten Colorado journalists have been chosen as Fellows in a project ...
- If You're A 'Bleephole' Stay Away From Mammoth Lakes
MAD, Steve McClellan - Friday, July 30, 2021
California town turned to ad agency Mering to create a campaign wi ...
- Exact Editions Posts Climate Crisis Resource Page, 50+ Magazines Contribute
Publishers Daily, Ray Schultz - Monday, July 26, 2021
The page, which now includes almost 150 articles form digitally archived issue ...
- E-Scooter Maker Tier Mobility's 'Beat Traffic For Good' Campaign
MAD, Steve McClellan - Thursday, July 22, 2021
Berlin-based E-scooter maker Tier Mobility and Stockholm-based creative agency Around You launch ...
- Ad-Tech Startup Launches Carbon Tag, Utilizes Tree-P-M Model
MediaDailyNews, Joe Mandese - Wednesday, July 21, 2021
In what may well be an industry first, an ad-tech startup h ...
- IOP Publishing Joins DIMPACT In Bid To Manage Its Digital Carbon Footprint
Publishers Daily, Ray Schultz - Friday, July 2, 2021
DIMPACT helps digital content providers measure the greenhouse gas emissions they ca ...
- Bloomberg Teams With Volta For Digital Place-Based Pollution Scores, Updated Daily
MediaDailyNews, Joe Mandese - Wednesday, June 30, 2021
In a content partnership representing the ultimate synergy, place-based digital ad-supported electr ...
- 'Washington Post' Launches Climate-Related Podcast With Alex Honnold
Publishers Daily, Ray Schultz - Friday, June 25, 2021
The new series, "Planet Visionaries," will feature environmental explorers such as Sylv ...
- Designing A More Sustainable Planet, Not Just Brands
MediaDailyNews, Joe Mandese - Monday, June 21, 2021
"It's no longer enough to talk about just a 30-second spot abo ...