- Ad Industry To Hold First National Dialogue On Greenwashing, Its Risks And Ways To Avoid It
MediaDailyNews, Joe Mandese - Thursday, October 6, 2022
The Institute for Advertising Ethics will hold two events -- one t ...
- Former OMD Chief Osborn To Lead Ad Decarbonization Initiative In The U.S.
MediaDailyNews, Joe Mandese - Thursday, October 6, 2022
Osborn, who stepped down as CEO of OMD earlier this year followi ...
- Genesis Gets Huge Traction With Vogue World, Fashion Week
Drive Time, Tanya Gazdik - Monday, October 3, 2022
More than 1.25 million viewers saw a cut-down of the Genesis G ...
- Google Focuses On Making Search More Visual For The TikTok Era
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 28, 2022
Google on Wednesday at its Search On event showed how advancements ...
- Detroit Auto Show Is Perfect Consumer Show
Drive Time, Tanya Gazdik - Monday, September 19, 2022
About 78% of consumers in the Detroit Designated Market Area purchase vehicl ...
- Vivid Seats 'Rewards' Fan Dreams In Latest Brand Campaign
MAD, Fern Siegel - Friday, September 23, 2022
The integrated campaign connects Vivid Seats with the No. 11, so fa ...
- Slack Debuts New Automation Tools At Dreamforce
Email Marketing Daily, Ray Schultz - Friday, September 23, 2022
The new offerings are called Slack canvas and Slack huddle. ...
- Salesforce Debuts Genie, Tool For Unifying Real-Time Data
Email Marketing Daily, Ray Schultz - Tuesday, September 20, 2022
Salesforce has kicked off its 2022 Dreamforce conference with the debut ...
- Ford Debuts Mustang At Detroit Auto Show
Marketing Daily, Tanya Gazdik - Sunday, September 18, 2022
Ford's Lincoln division also used the show to unveil the 2023 Linco ...
- Funeral For Queen Elizabeth Will Be Huge, Global TV Event
TVBlog, Adam Buckman - Friday, September 16, 2022
The live funeral of Queen Elizabeth II on Monday will take i ...
- Detroit Auto Show Returns With Biden Visit
Marketing Daily, Tanya Gazdik - Wednesday, September 14, 2022
"I'm here because the auto show and the vehicles here give ...
- Bloomberg Media Is Gearing Up In DC Prior To Elections
Publishers Daily, Ray Schultz - Tuesday, September 13, 2022
A TV show, live events and podcasts are in the works. Cli ...
- Thrill Is Gone As Audiences Dwindle For Emmys, Other Awards Shows
TVBlog, Adam Buckman - Friday, September 9, 2022
Few annual events on TV symbolize the flattening and fractionalization of o ...
- Amazon Now Consumers' Most-Preferred Ad Environment, While Instagram Is Marketers'
Digital News Daily, Karlene Lukovitz - Wednesday, September 7, 2022
Looking at media channels as a whole, sponsored events are the b ...
- The 'New Yorker' Festival Returns To NYC As Live Event
Publishers Daily, Ray Schultz - Tuesday, September 6, 2022
The New Yorker Festival will return to New York City as a fully in-person eve ...
- Eager Auto Enthusiasts Flock To Live Events
Drive Time, Tanya Gazdik - Monday, August 29, 2022
The upcoming Detroit auto show will be the first one held ...
- Ford Hosts 'Best Stang Decade' Costume Contest
Marketing Daily, Tanya Gazdik - Thursday, September 1, 2022
Ford is hosting a contest to celebrate every one of the Mustang ...
- 'The Seattle Times' Uses Platform To Drive Local Events, Ticketing
Publishers Daily, Ray Schultz - Tuesday, August 30, 2022
Event organizers can use Evvent's self-service function to list and ticket the ...
- iHeartMedia To Host Metaverse Concerts In 'Fortnite' Virtual World
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 24, 2022
iHeartLand is a state-of-the-art entertainment space that creates a venue for mus ...
- Ford Invites Mustang Owners To 'Stampede'
Marketing Daily, Tanya Gazdik - Friday, August 19, 2022
The automaker will livestream the event on its social channels at ...
- Automakers Gear Up For Monterey Car Week Events
Marketing Daily, Tanya Gazdik - Thursday, August 18, 2022
Lexus will showcase the Lexus Electrified Sport as it makes its fir ...
- Lincoln Debuts Model L100 Concept In Pebble Beach
Marketing Daily, Tanya Gazdik - Thursday, August 18, 2022
Concept vehicles allow designers to illustrate how new ideas can come ...
- WWE Returning Live Events Boost Q2 Revenue By 24%
Television News Daily, Wayne Friedman - Wednesday, August 17, 2022
Live events drove revenue growth, with higher ticket sales for its "Wrestlemani ...
- Honda Celebrates Civic's 50th Anniversary With New Type R
Drive Time, Tanya Gazdik - Monday, August 1, 2022
The 2023 Honda Civic Type R will be the fastest and mo ...
- ANA Finds Disconnect Over Performance Of Procurement, Especially For Media
MediaDailyNews, Joe Mandese - Thursday, July 28, 2022
While 75% of procurement execs say their role managing media has be ...
- Meta Launches New Small Business Support Program
Digital News Daily, Colin Kirkland - Thursday, July 21, 2022
On Wednesday, Meta announced the launch of its Small Business Studios, whi ...
- MLB Preps For All-Star Game, Launches All-Star House
Marketing Daily, Tanya Gazdik - Monday, July 18, 2022
New to this year's activations, the venue is billed as a "soci ...
- Disney Upfront Reaches Record $9B
Television News Daily, Wayne Friedman - Monday, July 18, 2022
Disney says it posted "double-digit" CPM price increases for its ABC Televisi ...
- Mini USA Road Rally Returns For First Time Since 2018
Marketing Daily, Tanya Gazdik - Friday, July 8, 2022
More than 2,000 people have registered online to attend the nine-day even ...
- Post-Pandemic Play: The Rebirth Of Live Entertainment
MediaDailyNews, Maxine Gurevich - Monday, July 11, 2022
People are now ready to dive fully into live events, and th ...