- AT&T Hails Olympians Through New App
Marketing Daily, Aaron Baar - Monday, February 3, 2014
Via the new app, dedicated digital site and video booths at even ...
- GMC Takes Sierra To Broadway, Beyond For Bowl
Marketing Daily, Karl Greenberg - Tuesday, January 28, 2014
General Motors' GMC truck brand may not be advertising in the Sup ...
- Toyota TeenDrive365 Looks At Parental Units
Marketing Daily, Karl Greenberg - Thursday, January 23, 2014
Toyota is running two digital series with a teen safety message ...
- Mag Bag: MPA, ASME Plan Magazine Media Week In 2015
MediaDailyNews, Erik Sass - Thursday, January 23, 2014
MPA-The Association of Magazine Media and the American Society of Magazine Edito ...
- Social Campaigns Brought Full Circle With In-Store Sales, In-Person Interactions
Social Media & Marketing Daily, Kevin Bobowski - Thursday, January 23, 2014
Social commerce was once thought of as a mechanism to exclusively dri ...
- Macy's, Bloomies, Saks Set To Rock Super Bowl
Marketing Daily, Sarah Mahoney - Saturday, January 18, 2014
The intersection between New York's fashion crowd and the National Football Leag ...
- The Art Of Entertaining: 4 Tips For Marketers
Engage:Moms, Katie Petrillo - Friday, January 17, 2014
Everything we do to plan, celebrate, and commemorate important occasions is maki ...
- Sony Electronics Wants To Move You
Marketing Daily, Aaron Baar - Tuesday, January 14, 2014
The effort, from agency Wieden + Kennedy, launched during the Golden Glo ...
- Sergio Marchionne Talks Chrysler At NAIAS
Marketing Daily, Karl Greenberg - Monday, January 13, 2014
At the North American International Auto Show in Detroit, the Chrysler C ...
- Hyundai Time-Shifts With Blue Link
Marketing Daily, Karl Greenberg - Tuesday, January 7, 2014
Creating an ecosystem for third-party companies to develop apps that can interfa ...
- Automakers Get Cozy With Developers At CES
Marketing Daily, Karl Greenberg - Tuesday, January 7, 2014
The overarching auto theme at the International Consumer Electronics Show is op ...
- Clear Channel, SFX Ink Electronic Music Deal
MediaDailyNews, Erik Sass - Monday, January 6, 2014
Clear Channel Media and Entertainment, formerly known as Clear Channel Radio, ...
- Advice For Marketing In 2014
Engage:Moms, Maria Bailey - Thursday, January 2, 2014
In the past, I've provided my annual list of trends in marketi ...
- MasterCard Brings #PricelessNewYear To Times Square
Marketing Daily, Tanya Gazdik - Sunday, December 29, 2013
MasterCard is launching its largest digital and social campaign ever, focused ...
- HomeAway Ready For World Cup
Marketing Daily, Aaron Baar - Monday, December 23, 2013
"One of the things we've seen is that when people book vacati ...
- Stars Appear For 'Anchorman 2,' Shoppers For Durango
Marketing Daily, Karl Greenberg - Monday, December 16, 2013
What about Dodge? Market research firm Millward Brown Digital, which has do ...
- Speck: Let's Protect, Not Fear, Our Machines
Marketing Daily, Aaron Baar - Wednesday, December 11, 2013
Speck, a maker of protective cases for electronic devices, has launched ...
- Sports Merger: S3iDigital Acquires Circle Media
Online Media Daily, Gavin O'Malley - Thursday, December 12, 2013
Billed as a merger, sports-focused social marketing startup S3i Digital is acquiri ...
- Kawasaki Planting Marketing Seeds For Green '14
Marketing Daily, Karl Greenberg - Monday, December 9, 2013
The company will officially kick off the events next year -- carryi ...
- Consumer Cellular, AARP Celebrate 50th Milestone
Marketing Daily, Aaron Baar - Monday, December 9, 2013
Here's a sobering thought: Next year, the last of the Baby Boome ...
- Coke Zero Contest Winners, Metallica Hit Antarctica
Marketing Daily, Karlene Lukovitz - Wednesday, December 4, 2013
The winners were chosen through a contest in which residents of Argentin ...
- Fuel Cells And Tech Talk In L.A. And Tokyo
Marketing Daily, Karl Greenberg - Monday, December 2, 2013
A little over a week ago, an automotive version of Thanksgivukkah to ...
- Camp Jeep Rolls Into First Decade
Marketing Daily, Karl Greenberg - Monday, November 25, 2013
The biggest show for Camp Jeep is the Chicago Auto Show ...
- Lindt Unveils Macy's Thanksgiving Day Parade Float
Marketing Daily, Karlene Lukovitz - Thursday, November 21, 2013
Lindt's float features a chocolate shop theme, with a three-story-tall Lindt Mast ...
- Toyota Launches Teen Driving Campaign
Marketing Daily, Karl Greenberg - Wednesday, November 20, 2013
The campaign includes a new spot running on sites like Hulu a ...
- Edge Solves Guys' Biggest Irritations
Marketing Daily, Aaron Baar - Monday, November 4, 2013
Following up on a 2010 effort, the company relaunched its "Anti-Irritation Campaign ...
- Glenlivet Events Reward, Create New Brand Loyalists
Marketing Daily, Karlene Lukovitz - Tuesday, October 29, 2013
The Glenlivet is hosting a series of 45 upscale "learning experience" even ...
- Ram Backs Corbin Farm Tour
Marketing Daily, Karl Greenberg - Monday, October 28, 2013
The most recent element of its program around country is a supporti ...
- Samsung Signs On As NBA Partner
Marketing Daily, Aaron Baar - Monday, October 28, 2013
"It's been something we've been working on for a while. We bo ...
- Toyota Puts Camry On A Roller Coaster
Marketing Daily, Karl Greenberg - Friday, October 25, 2013
Toyota has turned a test drive into a thrill ride, with consume ...