- New Nike CEO Talks About His Priorities
Around the Net In Brand Marketing, Thom Forbes - Monday, February 10, 2020
Tech veteran John Donahoe, just the third Nike CEO since co-founder Ph ...
- With Space Hippie, Nike Heats Up Climate-Change Marketing
Marketing Daily, Sarah Mahoney - Thursday, February 6, 2020
Nike says items are constructed from "space junk," or scraps from i ...
- Case Study: Body-Positive Campaign Shapes Up To Be Winning Strategy
MediaPost Connect, Nina Lentini - Tuesday, February 4, 2020
Having scaled so fast, however, they realized they needed to take ...
- Will Nordstrom Add Anything New With Its Used-Clothes Model?
D2C Insider, Sarah Mahoney - Monday, February 3, 2020
Nordstrom's introduction of See You Tomorrow may have some built-in style advantag ...
- Under Armour Struggles With Personnel Issues, Slumping Sales
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, January 30, 2020
Management shifts have not helped the struggling Under Amour. “Once heralded ...
- Wexner May Sell Stake in Victoria's Secret, Step Down As CEO Of L Brands
Marketing Daily - Top of the News, Thom Forbes - Thursday, January 30, 2020
"L Brands Inc. is in discussions with Sycamore Partners, a private-equity fi ...
- In Countdown To Super Bowl, Coach Breaks Jennifer Lopez Ads
Marketing Daily, Sarah Mahoney - Tuesday, January 28, 2020
The effort is the first with Jennifer Lopez as the global fa ...
- Faltering J.Crew Names Jan Singer CEO
Marketing Daily - Top of the News, Thom Forbes - Wednesday, January 29, 2020
Singer's previous gigs were a not-very-successful two years as CEO of Victoria ...
- Secondhand Saturation: D2C's Circular Advantage
D2C Insider, Sarah Mahoney - Monday, January 27, 2020
Resale isn't a trend anymore. It's the way young consumers insist ...
- Banana Republic Launches Celebration Of Black Artists
Marketing Daily, Sarah Mahoney - Wednesday, January 22, 2020
The effort includes short "BR Presents" films, focusing on dancer and moveme ...
- Saucony Buys Streaming Super Bowl Ad
Marketing Daily, Sarah Mahoney - Tuesday, January 21, 2020
Company is readying an ad on Fox's streaming platforms during the ga ...
- Burberry Calls Global Media Review
Around the Net In MAD London, Sean Hargrave - Tuesday, January 21, 2020
Burberry has announced a global media review. "Campaign" reveals that ID Com ...
- Beyonce's Adidas X Ivy Park Ignites Ailing Sportswear Biz
Marketing Daily, Sarah Mahoney - Friday, January 17, 2020
Beyonce unveiled the new collection with a video for her tens ...
- Conde Nast To Relaunch 'Vogue Singapore'
Publishers Daily, Sara Guaglione - Friday, January 17, 2020
Singapore's fashion talent has warranted the renewal of 'Vogue Singapore,' which shutter ...
- Fashion Retailer REVOLVE Employs Snap+Style Business To Drive Millennial, Gen Z Sales
Email Marketing Daily, Ray Schultz - Friday, January 17, 2020
Snap+Style Business provides fashion retailers with email styling and CRM capabilities, t ...
- 'Harper's Bazaar' Longtime EIC Glenda Bailey Steps Down
Publishers Daily, Sara Guaglione - Wednesday, January 15, 2020
In March, Bailey will become a global consultant at 'Harper's Bazaar,' servi ...
- Hanes Redefines 'Model Citizen' For A D2C World
D2C Insider, Sarah Mahoney - Monday, January 13, 2020
Hanes is one of those traditional brands that is soaring on D ...
- Amid Strong Holiday Sales, Lululemon Adds New Chief Brand Officer
Marketing Daily, Sarah Mahoney - Thursday, January 9, 2020
The company says it is succeeding in push beyond its core yo ...
- Target Targets Active Wear Market With New 'All In Motion' Line
Marketing Daily - Top of the News, Thom Forbes - Friday, January 10, 2020
All in Motion will have sizes for the teeniest to the heftie ...
- Patrick Gomez Named Editor-in-Chief, The A.V. Club, Reid To BDG Fashion Director
Publishers Daily, Sara Guaglione - Tuesday, January 7, 2020
G/O Media's entertainment and pop-culture news site hires top editor. BDG ge ...
- Stefano Tonchi Lands At 'L'Officiel' Amid Bigger U.S. Push
Publishing Insider, - Tuesday, January 7, 2020
The hire marks a comeback for Tonchi, since his ouster from ' ...
- Victoria's Secret Models Continue To Shrink
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, January 5, 2020
A study from Boston University School of Medicine confirms what has beco ...
- 'Vogue Italia' Returns To Illustrated Covers, Aims For Greener Magazine
Publishers Daily, Fern Siegel - Sunday, January 5, 2020
A key upside to using illustrations is lessening the magazine's environmental imp ...
- Toms Shoes Undergoes Takeover, Restructuring
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, December 31, 2019
Creditors of Toms Shoes have agreed to take over the company ...
- What You Can Learn From Teen Trend For Modest Fashion
Marketing Insider, Aaron Paquette - Thursday, December 26, 2019
For one: Pay attention to societal trends. The rise of the you ...
- Beatles Fans Invited To Soho Pop-Up
Around the Net In Brand Marketing, Tanya Gazdik - Monday, December 16, 2019
A Beatles pop-up is coming to New York City for the holid ...
- Walmart Pulls Potentially Offensive Christmas Sweaters
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, December 12, 2019
Walmart pulled Christmas sweaters that mixed Santa with sex and cocaine. “ ...
- With Shift To Men's, Lululemon Still Defying Gravity
Marketing Daily, Sarah Mahoney - Thursday, December 12, 2019
Revenue up-dogged 23% to $916.1 million in the third quarter, well abo ...
- Conde Nast Launches 'Vogue Business' In China - On WeChat
Publishers Daily, Sara Guaglione - Thursday, December 12, 2019
Rather than produce a print product or website, content will be publish ...
- Nike Employees Protest Its Treatment Of Women As Salazar Building Reopens
Marketing Daily - Top of the News, Thom Forbes - Tuesday, December 10, 2019
Several female athletes have accused Alberto Salazar, who ran the defunct Ni ...