- Hilton Launches Hotel In Paris Hilton's Roblox World, Offers Real-Life Rewards
MediaDailyNews, Colin Kirkland - Thursday, January 25, 2024
The campaign - Hilton's first foray into the metaverse - will laun ...
- Google To Tweak Online Search Results To Comply With EU Rules
MediaDailyNews, Laurie Sullivan - Wednesday, January 17, 2024
Google plans to slightly change online search results to give comparison sit ...
- IHG Debuts 'Winter Chalet' Experiential Campaign
MAD, Fern Siegel - Wednesday, December 13, 2023
Grammy Award-winning Maren Morris curated the sound experience for the activation. ...
- Hilton's 'Immersive' Hallmark Movie Suites Are Over The Top
TVBlog, Adam Buckman - Thursday, November 2, 2023
For Hallmark movie fans, select Hilton hotel suites have been decked o ...
- Marriott's Loyalty Program Launches Virtual City In Fortnite
MediaDailyNews, Colin Kirkland - Wednesday, October 25, 2023
Marriott Bonvoy is launching its own virtual city experience on Fortnite ...
- Hyatt Books VMLY&R As Lead Creative Agency
MAD, Fern Siegel - Thursday, October 5, 2023
The WPP agency's first work is expected in early 2024. ...
- Ritz-Carlton Gets 'Better,' Invites Guests To A Transformative Experience
MAD, Fern Siegel - Monday, October 2, 2023
The global marketing campaign focuses on travel as enriching and enlightening. ...
- 'Sports Illustrated' Brand Extended To Resorts In College Sports Towns
Publishers Daily, Ray Schultz - Wednesday, September 20, 2023
Tuscaloosa, Alabama will see the first of the sports-themed vacation spots. ...
- Paris Hilton Invites Her Fans To 'Sliv Together' In New Roblox Fan World
Digital News Daily, Colin Kirkland - Monday, August 14, 2023
Taken from her personal catchphrase, Paris Hilton has launched "Slivingland," an immersi ...
- Sonesta Hotels Debuts 'Whisper' Campaign To Highlight Hospitality
MAD, Fern Siegel - Monday, July 17, 2023
The work used influencers to underscore its point: The brand is t ...
- Travel Ad Engagement Rates Surge, Revenue To Follow
Data & Programmatic Insider, Laurie Sullivan - Monday, July 17, 2023
Engagement volume continues to surge online in the travel industry. Overall E ...
- Cosmopolitan Of Las Vegas Promotes 'Curiosities'
Out to Launch, Fern Siegel - Tuesday, July 11, 2023
The creative highlights the fantastical experience of a Cosmopolitan stay, ...
- Six Ways To Improve Your Hotel Email Marketing
Around the Net in Email, Ray Schultz - Wednesday, July 5, 2023
Email marketing is a powerful tool for motels and hotels. But ...
- 'The Washington Post' Collaborates With Marriott On Regenerative Travel Content Again
Publishers Daily, Ray Schultz - Sunday, June 25, 2023
Regenerative travel is described as "travel with purpose." The first episode featur ...
- Google AI Efficiencies Expand Across Search, Shopping, Maps, Bard
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 14, 2023
Detailed queries about a location retrieves a snapshot of information from acro ...
- Google Generative AI To Power Priceline Virtual Travel Agent
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 6, 2023
Priceline plans to use Google Cloud's generative AI across customer-facing and intern ...
- Hudson Yards Developer Proposes Casino, Hotel
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, May 31, 2023
Related Companies revealed a revised plan for its proposed Hudson Yards casi ...
- Google And Microsoft Focus On Travelers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 3, 2023
Microsoft Advertising projects 2023 will be a big year for travel, althou ...
- Microsoft Advertising Makes Changes To How Broad-Match Modifier Keywords Serve
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 15, 2023
Microsoft Advertising will change the way broad-match modifier (BMM) keywords are serv ...
- Westin Partners With Fitness Brands
Marketing Daily, Tanya Gazdik - Wednesday, January 25, 2023
The program features products and kits from Hyperice and Bala. ...
- More Business Openings Could Mean More Search Ads, Content
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 25, 2023
Business openings reached an all-time high in 2022, growing in 86% ...
- Let's Get Re-engaged: A Data and Messaging Romance
The MediaPost Cases, Lisa Singer - Friday, February 3, 2023
In order to re-engage inactive members of the Bonvoy loyalty program, Marriott ...
- Microsoft Store Ads To Become Generally Available In January
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 22, 2022
Microsoft Advertising has further expanded internationally and released new updates for Hot ...
- Hotel Indigo Debuts New Visual Identity, Website
Marketing Daily, Tanya Gazdik - Wednesday, December 21, 2022
Hotel Indigo collaborated with artists to produce bespoke illustrations for each ...
- Hotels Urged To Use Hashed Emails And Other First-Party Data
Email Marketing Daily, Ray Schultz - Thursday, December 1, 2022
Personalized marketing can build guest loyalty. But it has to be do ...
- Hilton, Adobe Partnership Enables Students To Build Marketing Skills Using Anonymized Data
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 16, 2022
Adobe has announced a partnership with Hilton that will allow students ...
- Scandic Kicks Off Nordic 'Friend' Campaign, First In 4 Years
MAD, Fern Siegel - Wednesday, October 19, 2022
The ad augments a new brand platform Scandic Hotels Group launched earli ...
- Four Seasons Napa Offers Polestar Electric Vehicles
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, October 12, 2022
The Four Seasons Resort and Residences Napa Valley is offering guests complimentary u ...
- Four Seasons Debuts Rebrand, Redefines 'Luxury' To Exceed Guest Expectations
MAD, Fern Siegel - Friday, September 2, 2022
"The future of luxury will be driven by data and insights a ...
- Traveler's SOS: Airlines And Hotels Need SMS And Email To Address Aggravation
Email Insider, Ray Schultz - Monday, August 29, 2022
Nearly all consumers said they would not use an airline or hot ...