- Pharmaceutical, Retail Replace Automotive, Beauty As Top Ads At 2022 Grammys
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 5, 2022
MediaRadar found a 2% year-over-year increase in the number of companies advertisi ...
- FuboTV Moves Users Of Starter Plan To Pricier Tier, Stock Price Jumps
Digital News Daily, Karlene Lukovitz - Tuesday, April 5, 2022
The vMVPD will move users of the now-defunct cheapest plan to i ...
- Free Local OTA TV Service Bows Dynamic Ad Insertion, Replacement Across 30% Of U.S.
Digital News Daily, Karlene Lukovitz - Thursday, March 31, 2022
The service, legally operated with broadcasters' participation, lets them offer targeted advertisi ...
- NFL Moving Into The 'Plus' World With NFL+?
TV Watch, Wayne Friedman - Thursday, March 31, 2022
The NFL is reportedly considering starting its own streaming service. Does th ...
- Emplifi Launches Livestreaming Service For Shopping
Email Marketing Daily, Ray Schultz - Wednesday, March 23, 2022
The move follows Emplifi's acquisition of video streaming firm Go Instore la ...
- Apple TV+ Bags MLB Friday Night Streaming Rights
Digital News Daily, Karlene Lukovitz - Wednesday, March 9, 2022
Apple will stream MLB doubleheaders in the U.S. and seven other countri ...
- Comcast Shows Peak Internet Traffic Continued Growth In 2021, Providing More Opportunities To Reach Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 3, 2022
Increased traffic both upstream and downstream for advertisers means greater opportunities ...
- Dramatic News Coverage Of War In Ukraine Means Fewer Ads, Higher Viewing, Tough Decisions
TV Watch, Wayne Friedman - Friday, March 4, 2022
Right now, viewers are demanding more content -- and at the sa ...
- NBC Strikes Video-Game Ad Sales Deal With Anzu.io
Television News Daily, Wayne Friedman - Monday, February 28, 2022
NBCU is expanding into in-video games ad sales through a deal wi ...
- Avalanche Of Advanced TV Developments Signals Exciting But Complicated 2022
Advanced TV Insider, Karlene Lukovitz - Friday, February 25, 2022
A single week brought significant, multiple announcements in CTV, addressable TV, cross-devi ...
- Philo Inks First Original Series Deal
Digital News Daily, Karlene Lukovitz - Thursday, February 24, 2022
The deal, for a series starring Rasheeda Frost, is with digital med ...
- FuboTV Stock Drops Despite Improved Earnings Report
Digital News Daily, Karlene Lukovitz - Thursday, February 24, 2022
The sports-first livestreaming service exceeded a number of its own preliminary projection ...
- Streaming Sports Viewers More Engaged In Ads Than Cable Viewers: Survey
Digital News Daily, Karlene Lukovitz - Monday, February 21, 2022
Compared with cable sports viewers, more sports streamers reported remembering the a ...
- TelevisaUnivision To Launch Two New Streamers: ViX And ViX+
Television News Daily, Wayne Friedman - Thursday, February 17, 2022
TelevisaUnivision CEO Wade Davis says the company will spend "billions" and ...
- YouTube 2022 Product Roadmap: Shoppable Video, NFTs
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 11, 2022
YouTube will release five tools that allow creators, brands and users ...
- Olympics Opening Stream Time +349% Vs 2018, Roku Heavily Dominates Big Screens
Advanced TV Insider, Karlene Lukovitz - Friday, February 11, 2022
Big-screen devices pulled a 43% share of opening-day view time, but handhe ...
- DirecTV Stream's 1st Free Trial Looks To Capitalize On FuboTV, Hulu Offer Changes
Digital News Daily, Karlene Lukovitz - Friday, February 11, 2022
Offer comes as fuboTV requires new subscribers to commit to quarterly minim ...
- Twitch Embraces Recording Industry, Partners With Indie Licensing Firm Merlin
Digital News Daily, Colin Kirkland - Thursday, February 3, 2022
Live-streaming service Twitch announced a partnership Wednesday with independent music-licensing firm Merli ...
- Peacock Adds Free, 24/7 Access To Local News
Digital News Daily, Karlene Lukovitz - Friday, January 21, 2022
Local news is becoming a differentiator in the streaming wars. ...
- Comcast To Carry WarnerMedia's New CNN+ Streamer
Digital News Daily, Karlene Lukovitz - Tuesday, January 11, 2022
This is the first distribution deal for CNN+, which is set ...
- Tegna Stations Blacked Out For Fios TV Users In 4 Markets
Digital News Daily, Karlene Lukovitz - Friday, January 7, 2022
Washington D.C.'s WUSA, as well as stations serving the greater Buffalo, Harrisbur ...
- 19% Of Households Have vMVPDs, 49% Have Four+ Streaming Services
Advanced TV Insider, Karlene Lukovitz - Thursday, December 23, 2021
U.S. household vMVPD saturation is nearly double what it was as recent ...
- Facebook Announces New Options For Livestream Creators
Digital News Daily, Colin Kirkland - Friday, December 10, 2021
"Featured Links" allows live streamers to add third-party links to live broadcas ...
- Pinterest Creates TwoTwenty Division To Focus On Innovations
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 16, 2021
Pinterest on Tuesday began demonstrating its technology strengths with the announcement ...
- Disney+ Subscribers Now Total 118 Million, Linear TV Business Dips
Television News Daily, Wayne Friedman - Wednesday, November 10, 2021
Disney CEO Bob Chapek believes Disney+ can reach 230 million to 2 ...
- High-Priced Scatter Deals May Not Worry Brand Advertisers
Television News Daily, Wayne Friedman - Monday, November 8, 2021
The growth of CTV media deals may be having a major effe ...
- Pinterest TV Launches With In-App Live Shoppable Episodes Featuring Creators
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 1, 2021
Pinterest TV launched today with a series of in-app live, original, a ...
- Amazon Ads 'unBoxes' Eight Ad/Measurement Tools
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 26, 2021
Amazon Ads today kicked off its unBoxed conference, introducing several marketing solutio ...
- FuboTV To Carry SportsNet Rocky Mountain
Digital News Daily, Karlene Lukovitz - Monday, October 11, 2021
FuboTV will stream AT&T SportsNet Rocky Mountain's regional coverage of all thr ...
- E! News Masters Social Engagement For Digital Live Events
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 8, 2021
Live September events like the 2021 Met Gala, New York Fashion Wee ...