Fast CompanyNBC News Launches Opinion Vertical 'Think'Publishers Daily, Sara Guaglione - Tuesday, October 10, 2017
The vertical will draw from a diverse group of contributors. 'Think' wi ...
Fusion Media Tests Rewarding Engaging Ads With Bonus ImpressionsPublishers Daily, Sara Guaglione - Monday, October 9, 2017
The belief is that consumers pay more attention to online ads th ...
'Readers Digest' Publishes First Digital-To-Print IssuePublishers Daily, Sara Guaglione - Monday, October 9, 2017
Reader's Digest is publishing a unique issue this week, curating its mo ...
Flipboard Bows Self-Service Publisher Program, Rewards Faster AdsPublishing Insider, Erik Sass - Tuesday, October 10, 2017
The new self-service tools are intended to make it easier for publishe ...
'Guardian' Gives Away 100,000 Google Cardboard Headsets, Launches VR AppPublishers Daily, Sara Guaglione - Friday, October 6, 2017
The app will house all of The Guardian's VR content and ...
Traditional Media Platforms Tout Brand Safety, Score Higher ROIDigital News Daily, Wayne Friedman - Thursday, October 5, 2017
A new survey says longtime traditional media partners' digital platforms score hi ...
Facebook Tests Tools To Combat Fake NewsDigital News Daily, Gavin O'Malley - Thursday, October 5, 2017
Facing a barrage of criticism for assisting in the spread of fa ...
Conde Nast Launches Digital Platform For LGBTQ BrandPublishers Daily, Sara Guaglione - Thursday, October 5, 2017
Them will be aimed primarily at Generation Z, the generation after millennial ...
Facebook Offers Users More Info On PublishersPublishing Insider, Erik Sass - Friday, October 6, 2017
Still on the defensive over fake news, Facebook is working to burni ...
Can Supply-Path Optimization Deliver Supply-Side Transparency?Digital News Daily, Hilit Vainberger - Thursday, October 5, 2017
In order to level the playing field for Supply Side Platforms (SSP ...
Gannett Acquires Stake In Grateful Ventures, Expands Lifestyle ContentPublishers Daily, Sara Guaglione - Wednesday, October 4, 2017
Grateful oversees a network of cooking sites and food blogs, and hel ...
'NYT' Offers Google Home With Subs, 'Atlantic' Bows MembershipsPublishing Insider, Erik Sass - Thursday, October 5, 2017
Big publishers are looking for new ways to entice readers into becomi ...
Google Launches Insights Engine Project, Shares More Data With PublishersDigital News Daily, Laurie Sullivan - Wednesday, October 4, 2017
The Google Insights Engine Project is an ongoing effort to share mo ...
NYTCO Launches New 'Wirecutter'Publishers Daily, Sara Guaglione - Tuesday, October 3, 2017
The new 'Wirecutter' has officially launched today, combining The New York Tim ...
Conde Nast's Kostelic Discusses A Publisher's Role In Influencer MarketingPublishers Daily, Sara Guaglione - Monday, October 2, 2017
Craig Kostelic, Chief Business Officer of Conde Nast's Food Innovation Group, soun ...
Google Replaces 'First Click Free' With 'Flexible Sampling' For PublishersSearch & Performance Marketing Daily, Laurie Sullivan - Monday, October 2, 2017
Google has been testing flexible sampling with "The New York Times" a ...
Google Ditches 'First Click Free' Policy For PublishersAround the Net In MAD London, Sean Hargrave - Monday, October 2, 2017
Google's first-click-free practice is being ditched. The controversial policy, that required publishe ...
Vice Media Names Ariel Wengroff 'Broadly' PublisherPublishers Daily, Sara Guaglione - Friday, September 29, 2017
Wengroff will become publisher of its women-focused digital channel Broadly. The chann ...