- The Man Leading Searchmetrics Into 2020
Search & Performance Insider, Laurie Sullivan - Monday, November 18, 2019
Matt Colebourne, Searchmetrics' newly appointed global chief executive officer and formerly Europe ...
- Q&A: See What Keeps This Marketer Up At Night
MediaPost Connect, Nina Lentini - Wednesday, October 30, 2019
Bob Land, VP/consumer engagement at Dorel Juvenile, a manufacturer of products f ...
- PreciseTarget, Equifax Partnership To Focus On Custom Targeting
Digital News Daily, Laurie Sullivan - Friday, October 18, 2019
The partnership, beginning in early November, will offer new products that enab ...
- Q&A: CEO David Levy On How OpenAP Market's Pieces Fit Together
Advanced TV Insider, Karlene Lukovitz - Friday, October 11, 2019
Levy sheds some more light on how buys across linear/digital inventories ...
- Q&A With Policygenius's Blayne Smith
MediaPost Connect, Nina Lentini - Tuesday, October 8, 2019
Blayne Smith, Senior Acquisition Manager at Policygenius Inc., which offers online li ...
- 'Outside' Magazine Editor Does The Hustle
MediaPost Connect, Nina Lentini - Tuesday, September 17, 2019
Michael Roberts does a scrappy and nimble dance of strategy while produci ...
- Email Roots: Al DiGuido On What He's Seen From His Front-Row Seat
Email Insider, Ray Schultz - Tuesday, July 2, 2019
DiGuido was CEO of both BigFoot Interactive and Zeta Interactive. Now he ...
- Behind The Boom: What's Driving The Claimed Email Comeback
Email Insider, Ray Schultz - Friday, February 22, 2019
Stirista CEO Ajay Gupta offers insights into the current state of ema ...
- First Reddit, Now Quora For Search Marketers
Search & Performance Insider, Laurie Sullivan - Friday, February 1, 2019
Marketers are gaining more options to speak with consumers through search-related, performance-relat ...
- Alexa Answers To Crowdsource User Knowledge
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 10, 2018
Amazon Alexa will now turn to select customers to get answers ...
- SurveyMonkey CMO: Search For The Perfect Questions
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 18, 2018
SurveyMonkey CMO Leela Srinivasan doesn't think marketers spend enough time thinking abo ...
- New Management Team At WPP Discusses Its Future
MAD, Steve McClellan - Monday, April 30, 2018
The company needs to be significantly faster and more agile in t ...
- Q&A: Post Trump, Brands Need More Stories, Fewer Stands
Marketing Daily, Sarah Mahoney - Wednesday, January 31, 2018
After studying some 14 months of "fragment-nation," Kantar Consulting chief knowledge offic ...
- Q&A: AT&T's Stuart Dunleavy
Marketing Daily, Aaron Baar - Friday, January 5, 2018
It's been just over a year since AT&T launched its loyalty progra ...
- Q&A: L'Oreal's Digital Chief On Beauty Innovation
Marketing Daily, Sarah Mahoney - Wednesday, November 1, 2017
Lubomira Rochet speaks with "Marketing Daily" about the company's partnership with Parisi ...
- Q&A: Danny Turner, Global SVP Creative Programming, Mood Media
Marketing Daily, Aaron Baar - Monday, October 23, 2017
With the holiday season (and its seemingly ubiquitous soundtrack) approaching, the bra ...
- Q&A: Verizon Chief Experience Officer Scott Zimmer
Marketing Daily, Aaron Baar - Thursday, August 24, 2017
Verizon's new customer experience head explains how he's connecting the dots betwe ...
- Meal Kit Skepticism: What's Behind The Blue Apron Pushback
Marketing Daily, Sarah Mahoney - Thursday, June 29, 2017
We asked Brendan Witcher, an analyst who follows e-business and channels f ...
- Study: New Ways To Measure Consumer Engagement
Marketing Daily, Sarah Mahoney - Monday, June 19, 2017
A new study from Northwestern University's Kellogg School reveals that the mo ...
- Q&A: Why Adobe Enlisted Imagine Dragons For Anniversary Party
Marketing Daily, Aaron Baar - Tuesday, May 16, 2017
Adobe CMO Ann Lewnes explains why getting the hit band to l ...
- Q&A: 360-degree VR Just Tip Of The Iceberg
Marketing Daily, Aaron Baar - Thursday, March 16, 2017
Brightline Interactive CEO/CCO Erik Muendel and Principal Tyler Gates speak with "Marketi ...
- Q&A: To Beat Amazon, Stores Go Whole-Hog Analog
Marketing Daily, Sarah Mahoney - Wednesday, March 15, 2017
At one end, Amazon and pure-play e-commerce sites dominate. At the othe ...
- OmniVirt's Michael Rucker On Virtual Reality
Marketing Daily, Aaron Baar - Wednesday, December 28, 2016
The technology's ability to immerse consumers into a new world in whi ...
- Q&A: Walgreens Walks ConnectedHealth To Next Level
Marketing Daily, Sarah Mahoney - Friday, December 16, 2016
Greg Orr, vice president of digital health at Walgreens Boots Alliance, tel ...
- Who Watches The Watchmen: A Conversation With Former Nielsen 'Watch' Chief Dave Thomas
MediaDailyNews, Joe Mandese - Monday, December 12, 2016
During his tenure as president of Nielsen Media Client Services, Dave Thom ...
- Wrangler Selling Gen Y On 'Authenticity Chic'
Marketing Daily, Sarah Mahoney - Tuesday, September 13, 2016
Its new marketing strategy is to get even bigger for its britche ...
- Digital Beauty Shoppers Seek Solutions, Not Brands
Marketing Daily, Sarah Mahoney - Monday, August 22, 2016
"The beauty category is all about discovery," says Ethelbert Williams, CMO ...
- Stores Adapting To Endless Back-To-School Pressure
Marketing Daily, Sarah Mahoney - Wednesday, August 3, 2016
Although forecasters are predicting healthy gains for back-to-school spending this year, Deloitte ...
- From Walmart To Whole Foods, Shifting Sands For Food Shoppers
Marketing Daily, Sarah Mahoney - Wednesday, April 20, 2016
"Marketing Daily" asked Mike Paglia, director of Kantar Retail's research and analys ...
- ASKfm Redesigns Q&A Site To Attract Teens, Millennials
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 14, 2016
Dublin-based ASKfm, an IAC/InterActive Corp. company, has released the next version ...