- Popeyes' Facial Recognition App Lets Fans Try To Stare Down Rooster
Marketing Daily, Karlene Lukovitz - Tuesday, March 31, 2015
The campaign for the Red Stick Chicken (breaded chicken tenderloins marinated ...
- Tasty Vs. Tasteless: Does Sex Sell?
Marketing Daily, Sean Scott, Dustin Simon - Thursday, March 26, 2015
When Carl's Jr. (and sister brand Hardee's) launches a new ad, peop ...
- Taco Bell Employs Au Courant Rebel Spirit Theme For Latest Breakfast Ads
Marketing Daily, Karlene Lukovitz - Wednesday, March 25, 2015
The new ads from Deutsch L.A. are also satiric, but in ...
- BK Deploying Emoji Keyboard, Ad Barrage As It Adds Chicken Fries To Permanent Menu
Marketing Daily, Karlene Lukovitz - Monday, March 23, 2015
Last week, BK sent a chicken on tour to determine whether s ...
- Schultz Says #RaceTogether 'Is Not Some Marketing Or PR Exercise'
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 19, 2015
Starbucks founder and CEO Howard Schultz aggressively defended the company's new "#RaceTogethe ...
- KFC Offering All The Coffee Cup You Can Eat In UK Outlets
Marketing Daily - Top of the News, Thom Forbes - Thursday, February 26, 2015
KFC will be introducing Seattle's Best coffee - a brand within t ...
- Lovin' McDonald's Back To Health
Marketing Daily, Ralph Blessing - Tuesday, February 24, 2015
Changing leadership, simplifying its menu operations, and ramping up the "lovin" m ...
- A Tale Of Two Shacks
Marketing Daily, Peter Hubbell - Friday, February 20, 2015
It was the best of burgers, it was the worst of gadge ...
- McDonald's 'Pay With Lovin' Pays Off In WOM, Intent
Marketing Daily, Karlene Lukovitz - Friday, February 20, 2015
Word-of-mouth reached its second-highest levels in about 18 months at the e ...
- Red Robin Invites The Pope To Come For A Bite ... Six Months Too Early
Marketing Daily, Karlene Lukovitz - Tuesday, February 17, 2015
The schtick: If the pope accepts and visits any U.S. Red Rob ...
- Lots of Lovely Ideas For McDonald's, Whose Global Sales Slipped 1.8%
Marketing Daily - Top of the News, Thom Forbes - Tuesday, February 10, 2015
With McDonald's announcing yesterday that its quarterly same-store sales were down ...
- Full Game Ad: McDonald's To Accept Lovin' Gestures As Payment
Marketing Daily, Karlene Lukovitz - Friday, January 30, 2015
Today McDonald's released the full 60-second ad -- and it turns ou ...
- New Big Cheese At Mickey D's
Marketing Daily - Top of the News, Thom Forbes - Thursday, January 29, 2015
Steve Easterbrook, who returned to McDonald's as global chief branding officer ...
- McDonald's Super Bowl Ad Sneak Peek Promises 'New Form of Payment'
Marketing Daily, Karlene Lukovitz - Tuesday, January 27, 2015
The 30-second sneak peek video shows several different customers laughing and expressi ...
- As Sales And Profits Surge, Starbucks Names A Techie COO
Marketing Daily - Top of the News, Thom Forbes - Friday, January 23, 2015
As it rolls out ambitious plans for Mobile Order & Pay a ...
- Fast-Food Ads Fared Well Among Millennials Last Year
Marketing Daily, Karl Greenberg - Monday, January 19, 2015
Food ads represented 8 of the 10 top ads among African-Americans, ...
- DiGiorno Taps Terry Bradshaw For Online Super Bowl Push
Marketing Daily, Karlene Lukovitz - Monday, January 19, 2015
The brand's @DiGiornoPizza Twitter site is being called a "PreGiorno Tweetline" betwe ...
- Wendy's Drops Soda From Kids' Menus
Marketing Daily, Karlene Lukovitz - Friday, January 16, 2015
But groups are still urging Wendy's and others to make more nutrition ...
- Pizza Hut, MillerCoors Launching Gluten-Free Offerings
Marketing Daily, Karlene Lukovitz - Thursday, January 15, 2015
Marketing for the gluten-free launch will include public relations, promotion on Piz ...
- Hot Spot: McDonald's "Lovin' It" Shows Its Serious Side
Marketing Daily, Sarah Mahoney - Monday, January 12, 2015
Just when McDonald's had audiences laughing with its light-hearted "Lovin' It," ...
- Coca-Cola To Cut 1,600-1,800 Jobs Worldwide; McD's Confirms U.S. Job Cuts Coming In Q1
Marketing Daily, Karlene Lukovitz - Thursday, January 8, 2015
It also comes on the heels of McDonald's' confirmation that it's cutti ...
- DQ's New Fan-Worthy Approach
Marketing Daily, Ken Beaulieu - Friday, January 9, 2015
Barry Westrum, EVP/marketing, explains his philosophy for transforming an iconic brand li ...
- Taco Bell To Give Away 1M Doritos With Mobile Orders in January
Marketing Daily, Karlene Lukovitz - Friday, January 2, 2015
The chain will give away up to 1 million of the tac ...
- OnStar's AtYourService Puts New Spin On 'Marketing Vehicle'
Marketing Daily - Top of the News, Thom Forbes - Monday, January 5, 2015
There may still be a few places on earth where consumers can ...
- Shake Shack Serves Up An IPO
Marketing Daily - Top of the News, Thom Forbes - Tuesday, December 30, 2014
Shake Shack, which has evolved from a hot dog cart in ...
- Jimmy John's, Chipotle Lead QSRs In Millennial Loyalty
Marketing Daily, Karlene Lukovitz - Tuesday, December 23, 2014
They were followed by Chick-Fil-A (78%), Whataburger (76%), Subway (73%), Wendy's (70% ...
- The New Happy Meal: Beacons Drive Sales at McDonald's
MobileShopTalk, Chuck Martin - Thursday, December 18, 2014
Fast food locations are quickly becoming a hotbed of mobile commerce. Wi ...
- McDonald's Cutting Eight Menu Items in January And Reducing Extra Value Meals
Marketing Daily - Top of the News, Thom Forbes - Thursday, December 11, 2014
Get your totally disenfranchised vote in now on CNBC's "which item shou ...
- In-N-Out, T.G.I. Friday's Top 'Customer-Centric' Restaurant Rankings
Marketing Daily, Karlene Lukovitz - Wednesday, December 10, 2014
Restaurants' escalating challenges include pricing pressures, the need to achieve the rig ...
- Subway Takes Followers On Social Adventure For National Cookie Day
Marketing Daily, Karlene Lukovitz - Monday, December 8, 2014
Subway also primed the pump by sending platters of gingerbread cookies ...