- Machine-To-Machine Everything Influences Search In 2020
Performance Marketing Insider, Laurie Sullivan - Thursday, January 16, 2020
Continuous intelligence -- the ability to continuously analyze and extract data fr ...
- The Buzz Surrounding Joe For President (No, Not That Joe)
Red, White & Blog, Joe Mandese - Thursday, January 16, 2020
For a guy who announced his candidacy less than five months ag ...
- Brand Logos: Newer Isn't Always Better
Research Intelligencer, - Monday, January 20, 2020
Facebook, Sears and Zara were among brands that redesigned their logos ...
- Cable Nets See 8% Viewing Declines In 2019 As Young Viewers Depart, Older Viewers Remain
Television News Daily, Wayne Friedman - Wednesday, January 15, 2020
Cable TV networks posted a decline of near 10% overall in tot ...
- One In Three Retailers Expect A Negative Impact From Brexit
Around the Net In MAD London, Sean Hargrave - Wednesday, January 15, 2020
According to research covered by Netimperative, a third of retailers are expecti ...
- IPA Bellwether Report Shows Renewed Confidence Among UK Advertisers
Around the Net In MAD London, Sean Hargrave - Wednesday, January 15, 2020
The Q4 IPA Bellwether Report for 2019 shows optimism among advertisers th ...
- Journalists Give Highest Marks To Twitter, Google For Combating Disinformation
Marketing Politics Weekly, Joe Mandese - Friday, January 10, 2020
Publishers of journalism worldwide give the highest marks to Twitter for combati ...
- Regular Commenter John Grono Loses His Home In Australia
MediaDailyNews, Tony Jarvis - Wednesday, January 15, 2020
John Grono & Donna Andrews' home in the Southern Highlands of N ...
- Quarter Of Women Say Fitness Influencers Make Them Feel Bad About Themselves
Around the Net In MAD London, Sean Hargrave - Tuesday, January 14, 2020
Research from Sport England reveals that a quarter of women find soci ...
- London Leads UK On Start-Ups
Around the Net In MAD London, Sean Hargrave - Tuesday, January 14, 2020
It may not come as a huge shock, but London leads t ...
- USPS, Amazon, Google, PayPal Most Trusted Brands
Marketing Daily, P.J. Bednarski - Monday, January 13, 2020
In one study, many top-trusted brands are older; only 2% of t ...
- Ad Execs: Esteem Improving Even As Ethics, Regulatory Issues, Clutter, Consumer Respect Erode
MediaDailyNews, Joe Mandese - Tuesday, January 14, 2020
Ad industry execs overwhelmingly feel their professional esteem has improved recently, b ...
- Tipping Point: More Americans Now Channel Surf Online Vs. TV
Research Intelligencer, Joe Mandese - Tuesday, January 14, 2020
More Americans now surf for video programming online than via a line ...
- Retailers Face Up To A Record Low
London Blog, Sean Hargrave - Monday, January 13, 2020
Last year was the worst on record, so expect a 1% d ...
- Non-Inclusive Ad Testing: Real Culprit Behind Tone-Deaf Ads
Marketing Insider, Mario Carrasco - Monday, January 13, 2020
Common market research missteps include using a DIY tool with a skew ...
- Executive Sentiment About Ad Industry Mostly Positive, But Getting Worse
MediaDailyNews, Joe Mandese - Monday, January 13, 2020
More than a third of industry execs say their view of t ...
- Ad Execs Most Bullish On Demand For ESPN, Scripps Networks
Research Intelligencer, Joe Mandese - Monday, January 13, 2020
Ad execs, including both advertisers and media buyers, are most bullish ...
- Peak, Peakier, Peakiest
RTBlog, Joe Mandese - Monday, January 13, 2020
Ten years ago, FX Networks benchmarked a "Peak TV" milestone revealing the ...
- Personal Values Top List Of Brand Loyalty, IBM Reports
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 10, 2020
A third of consumers stop buying their preferred products if they lo ...
- Infiniti, Walmart, NBA Top List of Most 'Empowering' Ads for 2019
Research Intelligencer, - Friday, January 10, 2020
Infiniti's 60-second spot during the NCAA season highlighted its charitable giving f ...
- 'Peak TV' Surges 152% Since First Benchmarked In 2009
Research Intelligencer, Joe Mandese - Friday, January 10, 2020
Ten years after FX Networks began tallying the number of original script ...
- UK Retailers Suffered A Record Poor Year In 2019
Around the Net In MAD London, Sean Hargrave - Thursday, January 9, 2020
The British Retail Consortium (BRC) has revealed UK retailers had their wor ...
- Why I Don't Miss Fakebook, Er, I Mean Facebook
Red, White & Blog, Joe Mandese - Thursday, January 9, 2020
It's been nearly two years since I deactivated Facebook and I don ...
- U.S. TV Consumers Expect Low Total Streaming Monthly Costs -- $30 Or Less
Television News Daily, Wayne Friedman - Wednesday, January 8, 2020
New research found 75% of U.S. consumers do not want to spe ...
- 2020: Another Tough Year Of Big 6% Declines For Pay TV Biz, One Analyst Says
Television News Daily, Wayne Friedman - Wednesday, January 8, 2020
Look for more traditional pay TV losses in 2020 as higher prici ...
- Mercedes-Benz, Acura, Infiniti Ads Deemed Most Empowering, Best Storytelling
Marketing Daily, Tanya Gazdik - Tuesday, January 7, 2020
Mercedes-Benz's "Bertha Benz" hit on a wide spectrum of emotions relating ...
- Log-In Nation: A Third Of Consumers Sharing OTT Passwords With Someone They Don't Live With
Research Intelligencer, Joe Mandese - Wednesday, January 8, 2020
The findings, part of HUB's new "Video Redefined" report, show younger America ...
- 3 Million Streaming Video Subscribers' Data 'Compromised,' Video Software Company Says
Digital News Daily, Wayne Friedman - Monday, January 6, 2020
Data from some 6,000 accounts were available for purchase in 15 differe ...
- Boxing Day Sales See A Drop In Footfall
Around the Net In MAD London, Sean Hargrave - Monday, January 6, 2020
Stores saw a poor performance on Boxing Day according to the late ...
- As D2C Broadens, Analysts Zero In On Success Factors
D2C Insider, Sarah Mahoney - Monday, January 6, 2020
"We believe the most successful D2C brands are ones that offer t ...