- Walmart Aims To Combat Prescription Drug Abuse
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, October 6, 2020
Walmart is launching a website with an interactive learning program on prescripti ...
- Sailthru Offers A New Testing Engine For Retailers And Publishers
Email Marketing Daily, Ray Schultz - Wednesday, October 7, 2020
The new capability allows users to increase the number and effectiveness ...
- Holiday 2020: Smaller Spend, Unpredictable -- And Maybe More Human
Marketing Daily - Top of the News, Sarah Mahoney - Monday, October 5, 2020
In one study, 41% of consumers surveyed -- nearly tripled from la ...
- Google's Jacquard Tag Recognizes Physical Gestures -- What Next?
Performance Marketing Insider, Laurie Sullivan - Monday, October 5, 2020
The Jacquard tag interprets movement and customizes it to the garments a ...
- Verizon Ventures, Microsoft's M12 Participate In $80M Cooler Screens Investment
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 5, 2020
The Cooler Screens technology, which can determine textually relevant ads or promotio ...
- Walmart Tweaks Store Design With More Contactless Options
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, October 1, 2020
Walmart is rolling out a new store design to 200 locations this fisc ...
- Jonathan Adler Uses Email Personalization To Improve Conversion Rate
Around the Net in Email, Ray Schultz - Friday, October 2, 2020
Home décor and furniture retailer Jonathan Adler has boosted site traffic a ...
- H&M Subsidiary Hit With EUR3.5 Million GDPR Fine
Around the Net in Email, Ray Schultz - Friday, October 2, 2020
The Hamburg Data Protection Authority has hit the German subsidiary of fashion retailer H&M wi ...
- Target Brings Hispanic Biculturalism To Life
Marketing Daily - Top of the News, Sarah Mahoney - Friday, October 2, 2020
The retailer is highlighting products made for this market, including Honey Ba ...
- Amazon Prevails In Lawsuit Over Teen's Overdose On Caffeine Powder
PolicyBlog, Wendy Davis - Thursday, October 1, 2020
Ohio's highest court unanimously ruled Amazon was not responsible for the dea ...
- Amazon Resolves Battle In Pennsylvania Over Shoddy Marketplace Merchandise
Digital News Daily, Wendy Davis - Wednesday, September 30, 2020
Amazon has settled a high-stakes battle over its liability for defective merchandi ...
- The 700 Million-Package Pileup: Online Holiday Shopping Surge Means Stress On System, Salesforce Predicts
Email Insider, Ray Schultz - Thursday, October 1, 2020
Marketers better have those email triggers in place -- returns are like ...
- David's Bridal Adds AR And 3D For Determined Brides
Marketing Daily, Sarah Mahoney - Wednesday, September 30, 2020
Customers can view gowns at a full 360-degree angle. They can wa ...
- 'Rolling Stone' Creates Ecommerce Destination For Brand Merch
Publishers Daily, Sara Guaglione - Wednesday, September 30, 2020
The RS Shop debuts with two collections: The Covers Collection and T ...
- Amazon Ad Testing Platform Set To Launch From Eye Square
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 30, 2020
The experimental platform allows advertisers to evaluate and optimize advertisements as th ...
- American Eagle Targets Gen Z, Survives In Fraught Market
Around the Net In Brand Marketing, Phyllis Fine - Tuesday, September 29, 2020
In a year when retailers and clothing companies are suffering mightily, Americ ...
- Discretionary, Non-Food Household Purchases Fueling Costco's Growth
Marketing Daily, Steve Ellwanger - Tuesday, September 29, 2020
Consumers rare edirecting spending from travel and dining out to items li ...
- Target, Walmart Look To Poach From Prime
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 30, 2020
Target says its promotional event, called Target Deal Days, will include i ...
- Pinterest Adds Performance Metrics, Shoppable Features
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 29, 2020
Pinterest announced the launch Tuesday of ads alongside visual search results a ...
- Why SEO-Driven Curbside Pickup Will Be Holiday's Secret Sauce
Search & Performance Marketing Daily, Jason White - Tuesday, September 29, 2020
Two primary headwinds will impact performance -- localized community COVID-19 outbreaks a ...
- Priming The Holidays: Amazon Moves Sales Blast To October, And Everyone Else Must Adapt
Email Insider, Ray Schultz - Monday, September 28, 2020
Consumers -- and sellers -- are gearing up, according to a stu ...
- Virtual Pay TV Streamer Philo Inks Best Buy Promo Deal
Television News Daily, Wayne Friedman - Friday, September 25, 2020
New subscribers can get a free month of Philo with a qualifyi ...
- Amazon, Target, Walmart Cook Up All-New Holiday Plans
Marketing Daily, Sarah Mahoney - Thursday, September 24, 2020
Walmart says it will provide "an all-new Black Friday experience," while Amaz ...
- Walmart Strikes TV Measurement, Analytics Deal With 605 To Expand Ad Initiatives
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 24, 2020
605, a platform for TV measurement and audience analytics, has formed ...
- Walmart Expands Health Care Format
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, September 23, 2020
Walmart Health, which debuted in September 2019 in Georgia, is expanding. T ...
- U.S. Consumers Anticipate 'Muted' Holidays
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, September 24, 2020
In a potential sign of this year's economic troubles, 19% of U. ...
- Advertisers Will Spend $58.6 Billion On Ecommerce Ads To Reach Millions Of Consumers
Performance Marketing Insider, Laurie Sullivan - Thursday, September 24, 2020
Data from GfK and WARC shows where advertisers will spend ad budge ...
- Salesforce Debuts CDP And Payment Service In Digital 360 Launch
Email Marketing Daily, Ray Schultz - Wednesday, September 23, 2020
Digital 360 combines new and existing tools being offered by Salesforce. ...
- Consumers Expect To Shop More Online After COVID-19: Study
Email Marketing Daily, Ray Schultz - Wednesday, September 23, 2020
Three-fourths of consumers in several countries say they have lost jobs ...
- Holiday Challenges: Why Consumers Struggle To Buy Online
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 23, 2020
As a critical holiday shopping season approaches, survey data from goMoxie identifi ...