- TikTok Rewards AR Effect Creators With New Program
Digital News Daily, Colin Kirkland - Tuesday, May 16, 2023
The "Effect Creator Rewards" fund will help creators monetize the "high-performing effect ...
- Brands Might Be Underestimating Cashback, Loyalty Programs
Data & Programmatic Insider, Laurie Sullivan - Monday, May 15, 2023
Billions of lines of purchase data processed annually support the growth ...
- IKEA Launches Loyalty Program To Help Small Businesses Grow
Digital News Daily, Colin Kirkland - Wednesday, April 26, 2023
IKEA's new "Business Network" loyalty program provides small businesses and their employe ...
- Web3 Partner For Brands Launches Platform For Brand Engagement
Digital News Daily, Colin Kirkland - Thursday, April 13, 2023
Highloop allows brands to build exclusive communities by releasing collectibles that rewa ...
- Rakuten Sees Benefits From Inflation, Consumers Turning To Cash-Back Rewards
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 11, 2023
On Tuesday Rakuten shared data to support its significant growth in performan ...
- Generational Divide Patterns Show Loyalty, Rewards Strategies
Inside Performance, Laurie Sullivan - Thursday, April 6, 2023
Merkle's report draws comparisons from pre- and post-pandemic data and shows t ...
- Tetris Hops On The Web3 Bandwagon With New Brand Rewards Program
Digital News Daily, Colin Kirkland - Friday, March 31, 2023
Tetris has announced the rollout of a new loyalty program that wi ...
- Consumers Prioritize Basic Necessities From Reward Programs
Research Intelligencer, Robert Williams - Wednesday, March 29, 2023
The pandemic and high inflation have led many people to prefer stapl ...
- GQ's First NFT Collection Offers Buyers Exclusive Products And Access
Digital News Daily, Colin Kirkland - Wednesday, February 15, 2023
Buyers of the inaugural token will claim a GQ magazine subscription, ...
- Rakuten Proves Incrementality Of Its Cash Back Program
Inside Performance, Laurie Sullivan - Wednesday, February 8, 2023
Rakuten's marketers believe the company has the data that proves incrementality ...
- Web3 Startup Partners With Publicis, Dentsu To Develop Community Rewards
Digital News Daily, Colin Kirkland - Thursday, January 26, 2023
ValuesCo has closed a $2.7 million seed-funding round to build community-driven rewar ...
- Misinformation Spreads From Weak Platform Policies, Not Users, USC-Led Study Suggests
Inside Performance, Laurie Sullivan - Thursday, January 19, 2023
The study indicates that the structure of social platforms such as Facebo ...
- Companies Focus On Outreach And User Experience, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, December 22, 2022
Many companies are aiming toward inclusiveness of user experience, Customer Engagement Insid ...
- Starbucks Invites U.S. Beta Testers To Try 'Odyssey' Web3 Rewards Program
Digital News Daily, Colin Kirkland - Thursday, December 8, 2022
Odyssey invites customers to engage with interactive and gamified "Journeys," earning stam ...
- Toys 'R' Us Drops 10,000 Digital Collectibles
Digital News Daily, Colin Kirkland - Tuesday, December 6, 2022
The exclusive collectible NFTs feature variations of a reimagined 3D animation ...
- Loyalty Rewards Were Redeemed In 123% Surge Over Black Friday Weekend, Study Finds
Email Marketing Daily, Ray Schultz - Friday, December 2, 2022
More consumers opened loyalty emails during the Black Friday weekend period, LoyaltyLi ...
- Google Quietly Tests New Way For Publishers To Monetize Web Sites
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 23, 2022
Google is testing a new feature with publishers that will enable th ...
- Google, Rakuten, Shopmium Give Consumers Reasons To Shop
Inside Performance, Laurie Sullivan - Tuesday, November 1, 2022
Coupons and rebates are making a strong comeback. Here are three wa ...
- AdRoll And Shopify Partner On Rewards Program For Merchants
Email Marketing Daily, Ray Schultz - Thursday, October 27, 2022
Shopify merchants will get 10% back for anything spent on AdRoll's w ...
- Affirm Takes On Credit Cards With Rewards Program
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, October 20, 2022
Affirm, a "buy now, pay later” service, is testing a rewards progr ...
- Inflation Drives 90% Of Consumers To Discounts, Cashback Rewards
Inside Performance, Laurie Sullivan - Wednesday, October 5, 2022
Wildfire Systems, a platform that powers reward programs, collaborated with research fi ...
- Web3 App Brings Social Utility To Popular NFT Brands
Digital News Daily, Colin Kirkland - Monday, September 26, 2022
The mobile app brings brands and blue-chip NFTs into the web3 spac ...
- Will Blockchain Loyalty Programs Unlock Web3's Mass Appeal? Q&A With Moonwalk's Greg Consiglio
Digital News Daily, Colin Kirkland - Wednesday, September 21, 2022
To demystify web3 and learn what makes NFT rewards programs appealing, MediaPo ...
- Starbucks Announces Blockchain Loyalty Program
Digital News Daily, Colin Kirkland - Monday, September 12, 2022
Building off the company's successful rewards program, Starbucks Odyssey will allow custome ...
- Rakuten Travel Research Shows How Consumers Search For Deals
Inside Performance, Laurie Sullivan - Wednesday, August 17, 2022
Rakuten Advertising's recent travel research shows 44% of travelers plan to spe ...
- Starbucks To Incorporate NFTs Into Its Rewards Program
Digital News Daily, Colin Kirkland - Monday, August 8, 2022
Starbucks, which announced plans to enter the Web3 space earlier this yea ...
- Instacart Partners With Chase To Launch Mastercard Credit Card
Inside Performance, Laurie Sullivan - Friday, July 22, 2022
Instacart now offers a Mastercard Credit Card, and announced a partnership wi ...
- General Mills Launches Good Rewards Loyalty Program On Fetch Rewards App
CPG Insider, Steve Ellwanger - Friday, July 22, 2022
Residing within the Fetch app enables a single loyalty program for GM ...
- Economic Challenges Persist, But Consumers Still Spend
Inside Performance, Laurie Sullivan - Friday, July 15, 2022
Rakuten Advertising in May surveyed more than 1,000 U.S. consumers with school-a ...
- Preferences For Brand Loyalty Programs Reflect Economic Climate
Research Intelligencer, - Friday, July 8, 2022
Loyalty discounts on products or services are most sought by 79% ...