- The Face Of Resistance Is A Kardashian? Who Knew?
TVBlog, Adam Buckman - Thursday, April 6, 2017
The biggest problem with the Pepsi protest ad was its choice ...
- YouTube TV: Still No Cigar
VidBlog, P.J. Bednarski - Thursday, April 6, 2017
The YouTube TV streamer launched Wednesday offering a great DVR but limit ...
- FilmOn Wants Appeals Court To Reconsider Cable License Denial
Daily Online Examiner, Wendy Davis - Wednesday, April 5, 2017
Streaming video distributor FilmOn is asking an appeals court to reconsider i ...
- Is The Future Of Advertising The Six-Second Spot?
MAD, Larissa Faw - Tuesday, April 4, 2017
The six-second spot is a "great canvas," says Marie Gulin-Merle, CMO, L'Ore ...
- Holiday Inn Focuses On 'Smiles'
Marketing Daily, Tanya Gazdik - Wednesday, April 5, 2017
The TV spot features a young girl traveling with her family a ...
- NEW! Nissan Europe Updates Micra With 'Meet The Accomplice'
Out to Launch, Amy Corr - Tuesday, April 4, 2017
April Fool's Day gags. Teddy Gun is not a joke. Let's lau ...
- Xerox Resurrects 'Brother Dominic'
Out to Launch, Amy Corr - Wednesday, April 5, 2017
What's old is new again for Xerox as it reimagines an ...
- HomeAdvisor Invests $100 Million In Advertising With Upbeat Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 5, 2017
The upbeat TV ads will run on broadcast and cable networks includi ...
- 3 Big Auto Brands Pull Ads From 'O'Reilly Factor'
Television News Daily, Wayne Friedman - Tuesday, April 4, 2017
Automotive advertising is the biggest category for the show -- some $ ...
- When You Live By The Headline, You Die By The Headline
TV Everywhere, Steve Sternberg - Wednesday, April 5, 2017
I've long complained about misleading headlines in stories about media and televisi ...
- Upfront 2017: Where Is Your Data Coming From?
TV Watch, Wayne Friedman - Wednesday, April 5, 2017
For marketers, highly valuable data-driven marketing information is coming in big wav ...
- Message To FX Marketers: Your 'Archer' Promos Did The Trick
TVBlog, Adam Buckman - Wednesday, April 5, 2017
In "Archer: Dreamland," Archer is transformed into a 1940s private eye ...
- Hyundai Pulls Ads From 'O'Reilly Factor'
Around The Net In Television, Gavin O'Malley - Tuesday, April 4, 2017
Hyundai will pull advertising spots scheduled to air during “The O’Reilly Factor,&rdqu ...
- Realtor.com Campaign Focuses On The 'Not-Yous' In Biggest Campaign Yet
Marketing Daily, Tanya Gazdik - Monday, April 3, 2017
"This campaign is bigger and broader than any we have launched previously ...
- Sonos Dances And Dreams With 'The Dude'
Marketing Daily, Aaron Baar - Tuesday, April 4, 2017
A new commercial features the well-known "Gutterballs" dream sequence from the movi ...
- Monetizing Celebrity: Q&A With Limelight Media's Wendy Dutwin
MediaDailyNews, Charlene Weisler - Monday, April 3, 2017
After years in TV and film production, Wendy Dutwin, founder and he ...
- Media Consumption Of 2016 Political News: Strong Gains, Cable TV Soars
Television News Daily, Wayne Friedman - Monday, April 3, 2017
Nielsen says there was an 18% gain in news media consumption ...
- GroupM Execs Start One2One, Addressable TV Company
Television News Daily, Wayne Friedman - Monday, April 3, 2017
The new company will provide a turnkey addressable video solution for bran ...
- Apple Hopes For Not-So-Skinny TV Bundle
TV Watch, Wayne Friedman - Tuesday, April 4, 2017
Reports suggest Apple is looking to reinvent that bundle -- kind ...
- 'Prison Break' Returns As Fox Resurrects Shows From Early '00s
TVBlog, Adam Buckman - Tuesday, April 4, 2017
The new "Prison Break" is being billed by Fox as an "even ...
- Under Armour Expands PGA Tour Superstore Campaign
MAD, Larissa Faw - Friday, March 31, 2017
This is the first time the golf retailer has worked with bo ...
- Echo Power Tools Target Pros
Marketing Daily, Tanya Gazdik - Monday, April 3, 2017
Previous ads targeted weekend warriors. "We want to elevate the brand f ...
- Ad Dollars Pour In For Contentious Georgia Special Election
Marketing Politics Daily, Philip Rosenstein - Monday, April 3, 2017
The traditionally Republican Georgia 6th is in the midst of an ...
- More Creative Executions Needed To Boost Ad Quality
MediaDailyNews, Wayne Friedman - Monday, April 3, 2017
Advertising execs say more ads per screen -- and diverse ads ...
- Verizon To Debut Digital Live Linear TV Network Package
Television News Daily, Wayne Friedman - Friday, March 31, 2017
Verizon has been lining up deals with TV network groups in ...
- Media Companies Good To Stock Market, Local TV Gains
Television News Daily, Wayne Friedman - Friday, March 31, 2017
Since the Presidential election last November, despite some recent leveling off ...
- For A Spectrum Cable Customer, Company's 'New Day' Is Elusive
TVBlog, Adam Buckman - Monday, April 3, 2017
In New York, ads for Spectrum cable have become a ubiquitous pa ...
- The Fault Is Not In Our Stars. It's In Our Thumbs
VidBlog, P.J. Bednarski - Monday, April 3, 2017
Netflix has quit letting you assign "star ratings" to the shows y ...
- Ad Revenue Growth Predicted To Rise 3.7% In 2017, Digital Will Soar
MAD, Larissa Faw - Thursday, March 30, 2017
Global ad growth will slow in 2017 to 3.7%, with total advertisi ...
- Doesn't Matter What I Watched, If I Didn't See Your Ad
MediaDailyNews, George Simpson - Thursday, March 30, 2017
One of MediaPost's army of television writers this week mentioned a stu ...