- Traditional TV Time Sinks During Higher Pandemic Viewing
TV Watch, Wayne Friedman - Monday, April 12, 2021
Broadcast and cable TV erosion is accelerating -- at least via tradition ...
- NCAA Men's Title Game Down 14% In Viewers, 'March Madness' Streaming Rises
Television News Daily, Wayne Friedman - Thursday, April 8, 2021
CBS ran 74 national TV spots in the game, totaling an estimat ...
- Could The Pandemic Or A Boycott Trip Up Another Olympics?
TV Watch, Wayne Friedman - Friday, April 9, 2021
It's not just the virus. It's also the issue of human righ ...
- Once A Red-Hot Topic, Meghan And Harry Fade From View
TVBlog, Adam Buckman - Friday, April 9, 2021
Remember the Oprah Winfrey interview with Prince Harry and Meghan Markle? Y ...
- TV's Pandemic Disruption: Fewer Prime-Time Episodes, Lower Linear TV Ratings
Television News Daily, Wayne Friedman - Thursday, April 8, 2021
Roughly eight to nine episodes have aired among the top 20 prime-ti ...
- Can Streaming And Theatrical Co-Exist? One Warner Bros. Movie Says They Can
TV Watch, Wayne Friedman - Thursday, April 8, 2021
The movie not only scored well at the opening weekend box-office ...
- OTT/CTV Grows: Pluto TV Forecast To Hit $1.1 Billion Ad Revenue In 2022
Television News Daily, Wayne Friedman - Tuesday, April 6, 2021
For the ViacomCBS AVOD, this includes all digital ads -- on deskto ...
- Scripps OTT Newsy Now An Over-The-Air TV Platform
Television News Daily, Wayne Friedman - Tuesday, April 6, 2021
The network will launch October 1, covering 80% of U.S. TV hom ...
- As Data Hacking Grows, What Happens To Legacy Media?
TV Watch, Wayne Friedman - Wednesday, April 7, 2021
Traditional media, especially those companies with TV stations and cable operations, ha ...
- 'Rebel' Yells Loud And Long In New ABC Drama
TVBlog, Adam Buckman - Wednesday, April 7, 2021
Rebel is a non-lawyer who gets involved in battles of a leg ...
- Tegna Starts Twist, Lifestyle Local Digital-Based TV Network
Television News Daily, Wayne Friedman - Monday, April 5, 2021
Twist's programming includes leading off-cable TV network reality and unscripted TV show ...
- When Is Sharing A Log-In For Streaming A Good Thing?
TV Watch, Wayne Friedman - Tuesday, April 6, 2021
Netflix loses $6 billion a year in password sharing -- if projectio ...
- 'Kung' Phooey: Throwaway Line Mars CW Martial Arts Drama
TVBlog, Adam Buckman - Tuesday, April 6, 2021
The show's credits state that it was inspired by the original "Ku ...
- Advanced TV Ad Impressions, Deal Making Recovers By End Of 2020
Television News Daily, Wayne Friedman - Friday, April 2, 2021
By the end of year -- the fourth quarter -- global ...
- Good News For The TV Upfront - In The Short Term
TV Watch, Wayne Friedman - Monday, April 5, 2021
Much has to do with pent-up demand from big brand marketers feeli ...
- Time Viewed On Cable Nets Rose In 2020, Ad Concerns Remain
Television News Daily, Wayne Friedman - Thursday, April 1, 2021
In 2020, live cable TV viewing grew 20% among all cable network ...
- NFL Gets More Game, Ups Ad Intake
TV Watch, Wayne Friedman - Friday, April 2, 2021
In the grab for more TV shelf space, The NFL is n ...
- Univision's Core Advertising Drops 6% In Q4, Overall Ads Up 10%
Television News Daily, Wayne Friedman - Wednesday, March 31, 2021
Univision says there was softness in various ad categories. But thanks ...
- Social Video Touts Big Premium Streamers, CTV Content
Television News Daily, Wayne Friedman - Wednesday, March 31, 2021
Social video content on YouTube and Facebook totaled 932 million consumer minut ...
- Are Bad-Actor Stock Manipulators Picking On Media?
TV Watch, Wayne Friedman - Thursday, April 1, 2021
Selecting somewhat under-the-radar players like ViacomCBS and Discovery Inc. has allowed so ...
- Study Shows What Consumers Understand About Changing Ad Preferences, Data Regulations
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 31, 2021
The ad industry continues to roll out new protocols around online da ...
- T-Mobile Shuts Down TVision, Cuts New Deals With YouTube TV, Philo
Television News Daily, Wayne Friedman - Tuesday, March 30, 2021
Both deals will give what amounts to a $10-a-month price break exclusive ...
- GroupM Forecast: Total U.S. TV Ad Spend To Grow 9.3% In 2021, Medium Remains Resilient
Television News Daily, Wayne Friedman - Tuesday, March 30, 2021
This year, local TV advertising is expected to rise 16% to $19 ...
- TV Networks Continue To Hype Sports Betting Businesses
TV Watch, Wayne Friedman - Wednesday, March 31, 2021
Virtually all TV-centric sports operations have some wagering/gaming connections. That includes ESP ...
- Super Bowl Down 6% In Total Ad Revenue To $400.7 Million
Television News Daily, Wayne Friedman - Monday, March 29, 2021
The average unit rate in 2020 was $4.99 million, and there we ...
- When Is A Good Time To Hide TV Advertising? (Wait. What?)
TV Watch, Wayne Friedman - Tuesday, March 30, 2021
Spain's public TV company RTVE was fined 730,000 euros ($859,000) recently f ...
- First Half Of March Madness Down 18% From 2019
Television News Daily, Wayne Friedman - Friday, March 26, 2021
CBS viewing sank 20% to 4.7 million (vs. 5.9 million in 201 ...
- I'm Hanging Up Now: Millennial, Gen Z Smartphone Usage Drop, 65+ Adds Premium TV Time
TV Watch, Wayne Friedman - Monday, March 29, 2021
More at-home work and schooling changed everything last year, including digital behav ...
- Future Midsize TV Biz Model: Swap Higher Linear TV Affiliate Revenues For Streaming Subs
TV Watch, Wayne Friedman - Friday, March 26, 2021
There is more potential long-term gain from distribution, subscription and ad revenu ...
- 'People' (the TV Show!) Gets A 3-Season Renewal
Publishers Daily, Ray Schultz - Wednesday, March 24, 2021
The daily program has drawn 61.4 million views across several social-media platform ...