- Longtime WarnerMedia Sales Exec Joe Hogan Departs, Katrina Cukaj Promoted
Television News Daily, Wayne Friedman - Wednesday, March 24, 2021
Cukaj will lead advertising sales/client partnerships. Previously, she had been lead ...
- Cut! Maybe Streaming Theatrical Movies Aren't Taking Over The World
TV Watch, Wayne Friedman - Thursday, March 25, 2021
A new deal with WarnerMedia and Regal Theaters gives theatrical movies ...
- NFL, TV's Premiere Content Supplier, Flexes Its Muscles
TVBlog, Adam Buckman - Thursday, March 25, 2021
The league won its new rights deals by realizing it held a ...
- Programmatic CTV Ad Spend Doubles In 2020, CTV Fraud Holds Steady
Television News Daily, Wayne Friedman - Tuesday, March 23, 2021
Programmatic CTV ad spending in the U.S. came in at $4.36 billi ...
- ViacomCBS, Discovery Stock Prices Drift Lower, Streamers Present Growth Issues
Television News Daily, Wayne Friedman - Tuesday, March 23, 2021
The news was a turnaround for media companies moving into the streami ...
- Disney's ESPN, ABC Are Big Winners In NFL Deal
Television News Daily, Wayne Friedman - Monday, March 22, 2021
Disney gained in the number of actual games, including two Super Bowl ...
- What Do We Call Cable Companies Now?
TV Watch, Wayne Friedman - Tuesday, March 23, 2021
Analysts have suggested an NBCU-Warner merger. The premise here is these t ...
- Netflix Rules Streaming, Disney+ Makes Gains With Movies
Television News Daily, Wayne Friedman - Friday, March 19, 2021
Netflix had the highest-viewed single movie title in mid-February, with its origin ...
- NBCU's One Platform Offers 'Clean Rooms' For Data, Identity Graph
Television News Daily, Wayne Friedman - Monday, March 22, 2021
For the first time, NBCU will be offering "self-service" access to i ...
- NFL Scores Dominating Rights Deal. Can Advertisers Stage A Comeback?
TV Watch, Wayne Friedman - Monday, March 22, 2021
TV networks will need to find ways to raise advertising pricing arou ...
- Global Home, Digital Entertainment Rose 31% In 2020, Theatrical Revenues Sank 72%
Television News Daily, Wayne Friedman - Friday, March 19, 2021
Digital home and mobile entertainment hit $61.8 billion in 2020, due ...
- NFL Strikes $100B+ Rights Deal, Amazon To Stream 'Thursday Night Football'
Television News Daily, Wayne Friedman - Thursday, March 18, 2021
Three TV networks will witness an eye-popping 100% increase in sports-rights fe ...
- Consumers Cash In Their Streaming Site Login/Password Data
TV Watch, Wayne Friedman - Friday, March 19, 2021
How valuable is your personal data, including the type of TV sho ...
- 'Simpsons' Saying Merry Christmas Two Weeks Before Easter
TVBlog, Adam Buckman - Friday, March 19, 2021
A "Simpsons" Christmas episode airing in late March sums up all ...
- Samsung Smart TV Platform Dominates Global Market With 162 Million Devices
Television News Daily, Wayne Friedman - Wednesday, March 17, 2021
Samsung maintains a dominating 12.7% share of the worldwide market. ...
- Future To Combine 'Multichannel News,' 'Broadcast+Cable'
Publishers Daily, Ray Schultz - Tuesday, March 16, 2021
The change will take place on April 1. The TV category ...
- Consumers Willing To Share Data For Low-Cost Streamers: Study
Television News Daily, Wayne Friedman - Tuesday, March 16, 2021
Fifty-four percent of consumers will view ads on streaming ad-supported platforms f ...
- Premium Streamers Consider New Reality: Ad Counts, Metrics In Pricing
TV Watch, Wayne Friedman - Wednesday, March 17, 2021
For years, legacy TV networks have been able to "count the hous ...
- TV Networks Slowly Increase On-Air Promos
Television News Daily, Wayne Friedman - Monday, March 15, 2021
CBS has had the biggest overall promo reach, thanks to the Sup ...
- In A Big Streamer Field, How Does Netflix Sustain Dominance?
TV Watch, Wayne Friedman - Tuesday, March 16, 2021
One answer may be entering the world of live sports. That wou ...
- 'Bon Appetit' Scandal Reportedly Inspires New HBO Series
Publishers Daily, Ray Schultz - Friday, March 12, 2021
The new comedy focuses on young assistants of color who challenge t ...
- HBO Max Takes In $80 Million In Upfront For Ad-Supported Option
Television News Daily, Wayne Friedman - Friday, March 12, 2021
The streamer now expects between 120 million and 150 million worldwide H ...
- As Streaming Accelerates, Will Traditional Licensing Deals Change?
TV Watch, Wayne Friedman - Monday, March 15, 2021
Some shows are too popular for nonexclusive airings, such as "Friends" a ...
- Comcast TV Homes See 25% Rise In Live TV Viewing
Television News Daily, Wayne Friedman - Thursday, March 11, 2021
Much of this upward trajectory came from cable TV news networks, d ...
- Traditional TV Ad Market Is Slowly Coming Back -- Will The Upfront Follow?
TV Watch, Wayne Friedman - Friday, March 12, 2021
Media agency execs are fairly sure TV networks will do everything possib ...
- SmileDirect Aligns Brand/Performance Mix With Every Video Screen
Brand Insider Podcast, Steve Smith - Thursday, March 11, 2021
SmileDirect has a lot of explaining to do. The maverick D2C smi ...
- Roku/Nielsen: CTV Battleground Moves To Linear TV
Media Insider, Dave Morgan - Thursday, March 11, 2021
Is Roku now poised to be the Comcast, Charter and DirecTV ...
- Disney TV Networks Land 7-Year NHL Deal
Television News Daily, Wayne Friedman - Wednesday, March 10, 2021
The NHL is coming back to Disney TV networks, with a de ...
- NCAA's March Madness Is 'Virtually Sold Out'
Television News Daily, Wayne Friedman - Wednesday, March 10, 2021
Overall, around 100 advertisers will participate in the tournament. Around 80% ...
- Networks Chase More Granular Data, Impressions And Total Audience Become Key
TV Watch, Wayne Friedman - Thursday, March 11, 2021
A+E Networks believes it should move away from the medium's typical demograph ...