- Automaker TV Spending, Impressions Decline In February
Marketing Daily, Tanya Gazdik - Tuesday, March 9, 2021
Toyota, which had a poignant Super Bowl spot, came out on t ...
- Disney+ Hits 100 Million Paid Global Subscribers, Surpasses Previous Estimates
Television News Daily, Wayne Friedman - Tuesday, March 9, 2021
An initial estimate at Disney+'s launch in November 2019 forecast the premi ...
- News Sites Show Early Signs of Post-Trump Slump
Publishing Insider, - Tuesday, March 9, 2021
The news media wrote three times as many stories about Trump ...
- CBS' Oprah Interview Strikes Gold: Meghan And Harry Special Draws 17.1M Viewers
Television News Daily, Wayne Friedman - Monday, March 8, 2021
CBS' "Oprah With Meghan And Harry" is the largest prime-time entertainment speci ...
- Local Digital TV Networks Look For OTT Transformation
TV Watch, Wayne Friedman - Tuesday, March 9, 2021
Transitioning into direct-to-consumer businesses (D2C) is a much easier process. And wi ...
- Unreal's Virtual World
Media Insider, Steven Rosenbaum - Monday, March 8, 2021
Virtual production technology is helping pandemic-complicated entertainment and advertising businesses. ...
- TV Networks, Distributors Seek Sports Wager Deals As Content Costs Rise
TV Watch, Wayne Friedman - Monday, March 8, 2021
TV networks are seeking future revenue-generating businesses. Gambling/gaming companies are an obvio ...
- Pandemic Slams Sinclair Broadcast Group, Results In 5% Layoffs
Television News Daily, Wayne Friedman - Thursday, March 4, 2021
The reduction was blamed on eye-opening 7% declines in fourth-quarter revenue, d ...
- Netflix's Message To Users: Finish Viewing The TV Series! There's Other Stuff To Watch!
TV Watch, Wayne Friedman - Friday, March 5, 2021
Media companies have to do more than tease their lineups. There ...
- MadHive Offers OTT/CTV Forecasting Tool Tor TV Stations
Television News Daily, Wayne Friedman - Wednesday, March 3, 2021
The Audience Forecaster will help address big industry problems in the O ...
- Dish Network, DraftKings Make Integration Deal With Sports Wagering
Television News Daily, Wayne Friedman - Wednesday, March 3, 2021
Initially, Dish customers can wager on NCAA basketball, NBA and NHL ga ...
- Disney+ Draws An Unexpected Audience, Which May Impact Content
TV Watch, Wayne Friedman - Thursday, March 4, 2021
The company was surprised to discover that 50% of the 95 milli ...
- Cord-Cutting Trends Up in 2020, 6 Million Subscribers Lost
Television News Daily, Wayne Friedman - Tuesday, March 2, 2021
Although virtual pay TV providers grew by 20% in 2020 to 11. ...
- Disney Ad Platform Boosts Data-Driven, Addressable Deals
Television News Daily, Wayne Friedman - Tuesday, March 2, 2021
This new way of doing business will be optimizable in real-time throu ...
- Sports-Focused vMVPD FuboTV Sees 2020 Revenues Up 83%
Television News Daily, Wayne Friedman - Tuesday, March 2, 2021
For 2021, it expects a near doubling of revenue to between $4 ...
- What Does DirecTV Turn Into Now?
TV Watch, Wayne Friedman - Wednesday, March 3, 2021
Some analysts believe rural areas could be a possible improving ground f ...
- Show-And-Tell And Sell: Pour Moi Has Breaking News for TV Advertisers
Brand Insider Podcast, Steve Smith - Tuesday, March 2, 2021
Founder and CEO of climate-oriented skincare Pour Moi, Ulli Haslacher, has alwa ...
- Tegna's Political Ad, Sub Revenue Drove Q4 Revs Up 35%, Premion's OTT Biz Soared In 2020
Television News Daily, Wayne Friedman - Monday, March 1, 2021
Tegna pulled in $264 million in political ad spend and $314 milli ...
- Video Streamers Record 47% Higher Paid Ads In Last 3 Months
Television News Daily, Wayne Friedman - Monday, March 1, 2021
Nearly $910 million in total estimated paid advertising and media value fr ...
- Alphonso Rebrands As LG Ads
Television News Daily, Wayne Friedman - Monday, March 1, 2021
LG Ads will offer connected TV ad inventory on its smart ...
- E. W. Scripps' Q4 Revenue Grows 40%, Boosted By Political Ad Gains
Television News Daily, Wayne Friedman - Friday, February 26, 2021
Overall company-wide revenue grew 40% to $591 million, with local TV stati ...
- Nielsen Q4 Revenue Slips Slightly, Posts Net Income Gains
Television News Daily, Wayne Friedman - Thursday, February 25, 2021
For the full 2020 year, Nielsen lost 3.2% in revenues to $6 ...
- High On Paramount Mountain: More Oxygen Pumped Into Brand Value
TV Watch, Wayne Friedman - Friday, February 26, 2021
ViacomCBS is sending certified hits to Paramount+ for its March 4 launc ...
- Sinclair Records Q4 Core Ad Declines, Political Ads Hit All-Time High
Television News Daily, Wayne Friedman - Wednesday, February 24, 2021
Nonpolitical, core advertising was $349 million vs. $433 million in Q4 20 ...
- Race For TV News Viewers Tightens
Television News Daily, Wayne Friedman - Wednesday, February 24, 2021
From the beginning of the year through Feb. 19, MSNBC held ...
- ViacomCBS' Q4 Gets Boost From Streamer Ads, Overall Revenue Hits $3.5 Billion
Television News Daily, Wayne Friedman - Wednesday, February 24, 2021
The bulk of streamer revenues came from CBS All Access, Showtime OT ...
- Movie Studios Pull Back on Releasing Box-Office Data, Streamers Pick Up Slack
TV Watch, Wayne Friedman - Thursday, February 25, 2021
In a broader digital world, new entertainment usage and valuation measures a ...
- NBCUniversal Moves TV Stations, Regional Sports Networks To Impression-Based Ad Deals
Television News Daily, Wayne Friedman - Tuesday, February 23, 2021
Impressions offer much more granularity than ratings, which could add back anywhe ...
- Nexstar Q4: Major Political Ad Boost, Core Ads Suffer
Television News Daily, Wayne Friedman - Tuesday, February 23, 2021
Core advertising declines came mostly in the month period before the elect ...
- NFL Wants Crazy-Big Increases In Sports Fees
TV Watch, Wayne Friedman - Wednesday, February 24, 2021
If $5.6 billion in rights fees could -- in theory -- doub ...