- Nissan Puts Drivers In The Virtual Reality Seat
MediaPost Connect, Nina Lentini - Sunday, November 10, 2019
Critical Mass Agency created Tech Drive VR, which allows users to te ...
- Google Open-Sources Its Cardboard Augmented Reality Project
Performance Marketing Insider, Laurie Sullivan - Thursday, November 7, 2019
Google is allowing developers to create experiences for Android and iOS devic ...
- Virtual, Augmented Reality Startups Valued At $45 Billion
Connected Thinking, Chuck Martin - Wednesday, October 30, 2019
While virtual and augmented reality may not be creating as much mark ...
- La-Z-Boy Adding Virtual Reality For In-Store Shoppers
AI & IoT Daily, Chuck Martin - Tuesday, October 29, 2019
La-Z-Boy is adding virtual reality to its stores so sales associates c ...
- Time Spent With Digital Continues To Surge, Advertising Doesn't Necessarily Follow
Research Intelligencer, Joe Mandese - Monday, October 21, 2019
Time spent by the average American with digital media continues to clim ...
- BBC Disbands Virtual Reality Content Team
Around the Net In MAD London, Sean Hargrave - Friday, October 18, 2019
The BBC reports that its virtual reality team has been disbanded aft ...
- Ford Partners With Universal Pictures For VR Experience
Marketing Daily, Tanya Gazdik - Thursday, October 10, 2019
The collaboration allows Ford to showcase connected vehicle technology and get customer ...
- Nissan Puts Drivers In The Virtual Reality Seat
The MediaPost Cases, Nina Lentini - Thursday, October 3, 2019
To enhance authenticity, Tech Drive was shot live, in a real ca ...
- Top Barriers To Consumer Adoption Of Virtual Reality: Hardware And Content
Research Intelligencer, Joe Mandese - Wednesday, September 11, 2019
The retail cost of head-mounted displays is the No. 1 barrier ...
- Using VR Technology To Give Pitches An Extra Pop
Mediapsssst, Richard Whitman - Monday, September 9, 2019
Startup Voxel is helping creatives sharpen their hard-to-visualize concepts by using immersi ...
- Mercedes-Benz Launches AR Virtual Tennis Lesson At U.S. Open
AI & IoT Daily, Chuck Martin - Thursday, August 22, 2019
As part of its sponsorship of the U.S. Open, Mercedes-Benz USA ...
- Shoppers Warm To Augmented Reality But Not Smart Speakers
Connected Thinking, Chuck Martin - Wednesday, August 14, 2019
A Gfk study found 25% of shoppers are likely to try ...
- Emerging Tech Is Coming To The Newsroom
MediaDailyNews, Ray Soto - Monday, July 22, 2019
As consumers become more sensitive to where they get their news a ...
- 'Time' Moon Landing Anniversary Issue Features Jimmy Dean Cover Ad, VR App
Publishers Daily, Sara Guaglione - Friday, July 19, 2019
Jimmy Dean is celebrating 50 years this year, too, and is al ...
- Porsche Links Virtual Reality Experience To Car Movements
Connected Thinking, Chuck Martin - Tuesday, July 16, 2019
Porsche is taking a crack at what passengers might do for entertainme ...
- How The 'Future 40' Are Transforming Real-Time Marketing
RTBlog, Joe Mandese - Monday, July 8, 2019
Programmatic continues to be one of several emerging technologies that are reshapi ...
- Hey Google, Tell Me Something Good
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 21, 2019
Google wants to give those using Assistant a "daily dose of go ...
- Tribeca Takes Audiences Inside Stories
Media Insider, Steven Rosenbaum - Monday, April 29, 2019
I went to Tribeca Film Institute's Virtual Arcade to see the be ...
- National Geographic Launching Antarctica VR Experience
AI & IoT Daily, Chuck Martin - Friday, April 26, 2019
The National Geographic Explore VR experience will be available on the Ocul ...
- 8% Of Households Own A VR Headset; Gaming Leads Usage
Connected Thinking, Chuck Martin - Monday, April 15, 2019
Consumer familiarity with VR technology has remained at approximately one-fourth of U. ...
- VR, AR Can Improve Brand Perception: Study
AI & IoT Daily, Chuck Martin - Monday, April 8, 2019
Consumers turn to virtual reality content for emotional connection and perceive augment ...
- 100 Million Customers Projected To Shop Using AR Next Year
Connected Thinking, Chuck Martin - Wednesday, April 3, 2019
Gartner suggests 5G will give AR and VR a major boost, transformi ...
- 56% Have Heard Of Virtual Reality, Only 23% Can Explain It
Connected Thinking, Chuck Martin - Tuesday, April 2, 2019
The latest forecast for the growth of virtual reality earlier this we ...
- Google Voice Assistant Tied To Google Ads Caught In Oversight For Recommendations
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 2, 2019
A recommendation feature that fails to disclose that its voice search resul ...
- 'Star Trek: Dark Remnant' VR Experience Launches
AI & IoT Daily, Chuck Martin - Tuesday, April 2, 2019
The interactive, intergalactic experience is premiering at Dave & Buster's Entertainment locatio ...
- AR, VR Headset Shipments Projected To Grow 54% This Year
AI & IoT Daily, Chuck Martin - Monday, April 1, 2019
Global shipments of augmented reality and virtual reality headsets are forecast ...
- Magic Leap One Headset Heading To AT&T Stores
Connected Thinking, Chuck Martin - Thursday, March 28, 2019
VR using smartphones inserted into cardboard or plastic headset devices have be ...
- Oculus Rift S VR Headset Set For Spring
Around the Net in IoT, Chuck Martin - Friday, March 22, 2019
Oculus pans to release its new Oculus Rift S for $399 wi ...
- A Time Machine Documentary
Media Insider, Steven Rosenbaum - Monday, March 18, 2019
In "Traveling While Black," Director Roger Ross Williams puts you in ...
- AI And Modern Conversational Etiquette
Media Insider, Cory Treffiletti - Wednesday, March 13, 2019
I have seen that when an AI-based assistant is present, people te ...