Tag results for "weather"
- McDonald's Runs Outdoor Weather Service With Met OfficeMcDonald's has teamed up with the Met Office in a digital outdo ...
- Halfords Unveils Channel 4 Weather SponsorshipHalfords has unveiled a year-long sponsorship of weather bulletins on Channel ...
- IBM: Brands Use Weather To Forecast Product Demand Created By AdsAfter mastering the ability to use weather as a trigger to targ ...
- Winter Weather Brings Windshield Wiper Ads"The deep winter months of January and February, when drivers are deali ...
- 'The Houston Press' Print Edition Closed, Victim Of Hurricane HarveyRevealing the ever-precarious nature of publications that rely solely on ad revenu ...
- Tourism Infrastructure Repairs Moving Forward In Florida Keys The island chain's official targeted reopening date is Oct. 20, the beginni ...
- Companies From Large To Small Pledge To Help Hurricane VictimsWalmart will match customer donations to the American Red Cross two-to-one, ...
- EPA Lashes Out At AP Reporter Over Harvey StoryThe Environmental Protection Agency, long a bete noire for various industries becau ...
- Google Creates Hurricane Irma Digital Survival KitGoogle has pulled together about 20 mobile apps to help Floridians ma ...
- Airbnb Sends 'Floating World' Email Amidst Harvey DestructionAmidst the destruction, Airbnb sent out an ill-advised promotional email campaign ...
- Social Media Helps Harvey Response, But Hoaxes Are CommonSocial media has become one of the main means for disaster victi ...
- Largest Newspapers Lift Paywalls For Hurricane Harvey CoverageThe three biggest American newspapers are once again touting their fundamental civ ...
- Weather Scores Big On Solar Eclipse-Streaming Video The solar eclipse was a boon to The Weather Channel's digital propertie ...
- Marketers Make The Most Of The EclipseLand Rover and photographer Alex Strohl captured one-of-a-kind photography of the eclip ...
- Mammoth Resorts Knows Your Favorite Mountain Sport, Thanks To IBMBy leveraging IBM Watson Customer Engagement to monitor online visitor behavior, Mammo ...
- The Weather Company Partners With LiveRamp On Audience SegmentsThe Weather Company rolled out a partnership with LiveRamp, through which markete ...
- Sunshine App Helps Users Plan Day Around Weather, MoodRandom app of the week: The Sunshine app was revamped to inclu ...
- The Weather Company Partners With LiveRamp To Combine Real-Time Data IBM-owned The Weather Company on Wednesday announced a partnership with Acxiom's LiveRa ...
- Facebook Adds Local Weather ForecastsFacebook users can now check their local weather forecast whenever they lik ...
- The Weather Company Extends Access To Its Ad Targeting Platform WeatherfxThe Weather Company, a unit of IBM, announced it's expanding off-property acce ...
- Al Gore Meets With Donald TrumpDemocratic candidate for president in 2000 Al Gore met with Donald Tru ...
- Unusual Data Partners Finding Close ConnectionsReal-time location data and ad-targeting services brought together some unlikely suitors th ...
- Weather Channels Its Inner Nerd: Uses Science To Attract Viewers, Brands TooWeather isn't just about life-and-death events: tornados, hurricanes, floods, etc. Increasingly, it ...
- IBM Watson: Talking To An AdIBM Watson has recently made a foray into consumer marketing, including initi ...
- The Weather Company Creates Watson Ads That Interact With ConsumersThe Weather Company, an IBM business, set out to change advertising Thursd ...
- NEW! Grey Brazil Using Mud From Burst Dam To Create Bricks, Rebuild CommunitiesOn Nov. 5, 2015, the region of Mariana became the victim ...
- Pop-Ups With A Twist-They're Tied To The Weather In Real-TimeOutdoor sports brand Peak Performance and its agency Perfect Fools are introduci ...
- IBM's Big Plans For Watson, The Weather Co. After AcquisitionIBM recently closed the deal to acquire The Weather Company cloud-based properti ...
- Microsoft AI Becomes Live TV Weather Host In China"Morning News," a Chinese live program, introduced Xiaoice as a trainee anch ...
- IBM Buys into Weather; Watson Gets a BoostInsights from big data around the Internet of Things got yet anoth ...
