April 27 - 30, 2022
Google, Facebook: We're Committed To Transparency -- Attribution, Not So Much
- by Joe Mandese @mp_joemandese, May 16, 2019
MALAGA, SPAIN -- The two big “walled gardens” of digital media have made significant strides toward opening up to third-party validation and even measurement of their audience delivery, but they have a significant way to go. That was the takeaway from a conversation with key Facebook and Google executives moderated …
