Commentary
Q4 Streaming Hours Up 58% YoY, Social's Importance Grows In News, Sports Views
- by Karlene Lukovitz @KLmarketdaily, February 4, 2020
Streamed viewing hours rose by 63% in the Americas and 58% globally in 2019’s fourth quarter compared to the year-ago quarter, according to the latest “State of Streaming” report from Conviva.
Minutes-per-play averaged 19.59 globally and 20.61 in the Americas.
Europe’s streaming hours rose 65% in the quarter versus fourth-quarter …
Karlene Lukovitz is editor of MediaPost's "Digital News Daily" and writes the weekly "Video Insider" and "Advanced TV Insider" columns. You can reach her at karlene@mediapost.com.
