Attention Metrics Startup Gets Attention Of Ad Industry's Elite Research Thinkers, Names Them To Board

Adelaide, an ad-tech firm marketing attention-based media ratings, has gotten the attention of the ad industry’s researcher intelligencer, and has named six of them to a new strategic board of advisors.

The board includes two former Advertising Research Foundation chiefs -- Jim Spaeth and Gayle Fuguitt -- as well as …

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