Nielsen Research Chief: Field Force Not Impacted By COVID, Touts 'Proximity Visits'

Nielsen, which recently reported $100 million in temporary cost savings related to the COVID-19 pandemic, says those cuts did not explicitly impact its field force, but “included voluntary pay cuts by our leadership team, savings related to 401k and a reduction in corporate travel and expenses,” according to Chief Data …

1 comment about "Nielsen Research Chief: Field Force Not Impacted By COVID, Touts 'Proximity Visits'".
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  1. Ed Papazian from Media Dynamics Inc, May 17, 2021 at 4:43 p.m.

    A strange explanation, indeed.

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