Fox Posts 'Unprecedented' Upfront Deals, Tubi 'Triples' Revenue
- by Wayne Friedman , June 16, 2021
Following other TV network groups' completed upfront ad negotiations earlier this week, Fox Corp. has finished its upfront deals at “unprecedented” business revenue levels, according to one media executive.
Fox witnessed 20% gains in cost-per-thousand viewer (CPM) pricing for its linear TV business, as well as higher overall revenues -- …
