Consumers Want More Personalized, Interactive Video From Brands, Study Finds
- by Wayne Friedman , July 6, 2023
Consumers want more video from brands, of all types, in all their messaging -- especially personalized video.
Over 80% want more video from brands, but 70% rarely or never get it -- this from a survey of 2,009 adults in the U.S. and U.K., according to Idomoo, a video platform, …
