Commentary
SourceKnowledge Domain Targeting Launches For High-Converting Traffic
- by Laurie Sullivan , Staff Writer @lauriesullivan, September 6, 2023
Affiliate and lower-funnel units are still too often only bought directly. SourceKnowledge changed that.
Through a new platform, SourceKnowledge Domain Targeting, advertisers can buy high-converting, lower-funnel traffic on based on cost per acquisition (CPA) or return on ad spend (ROAS) goals.
“We provide another avenue for conversions on the open …
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.
