Major U.S. Streamers' Q3 Ad Revenues Grow 44% To $3.5B

U.S. streaming ad revenues are estimated to continue post sharp hikes for the third quarter with a 44% hike, while linear TV networks will sink (excluding the Olympics) -- down 6.3%, according to MoffettNathanson Research.

The July-September 2024 period is projected to see broadcast/cable networks land at $5.1 billion ($6.2 …

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