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YouTube: 20 Trillion Videos, Top 12% TV Viewing Share - What's Next?

Many modern TV-streaming platforms might tout themselves with strong user data, traditional TV viewership ratings, and possibly engagement data.

On its 20th anniversary (April 23), YouTube goes a different route: more than 20 trillion pieces of video content have been uploaded to date.

That’s not all. In 2024, YouTube users …

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