In January, 34 million UK Internet users spent 58.8 billion minutes watching 8.4 billion videos, comScore's Video Metrix reports. The number one destination, with 30 million uniques, was Google Sites, with an assist from YouTube. Of all those viewers, 64.1% were exposed to a video ad, with the 15-24 age group representing the largest video ad audience. While the audience hasn't grown in six months, the number of videos soared by 28%.

In an extension of its deal with ad tech firm Collective, IPC's inventory will be monetised with pre-roll across Collective's platform, which offers access to iVillage, the Independent, Sony Music and E!, where real-time bidding for video is incorporated, allowing for better audience targeting. The magazine publisher is also said to be closely monitoring the potential for exploring connected TVs, which would be a natural step for its video strategy.

Not even one in four Indonesians is online but it is Facebook's third-largest market, says Socialbakers, a web analytics agency. The country is Twitter's fifth-largest market in terms of penetration, per comScore. Users in Jakarta are more likely than Londoners or New Yorkers to pick up their smartphone and go to their fave social network and make purchases. No wonder Rovio went there last month to hold the global launch of the Angry Birds Facebook app.

Since Monday, more than 21 million people have viewed a 29-minute video by campaign group 'Invisible Children' that calls for the arrest of Ugandan rebel leader, Kony. It got a big response, especially on Twitter, where #Uganda, #InvisibleChildren and #stopkony were among the top 10 trending terms on Twitter worldwide Wednesday night, and ranked higher than tweets about the launch of the new Apple iPad.

Enjoy 11 minutes of the British journalist answering "dumb questions" on network TV. Of which he says on Facebook, "The dumb questions are almost always the interesting ones."

Speaking at the FT's Digital Media Conference in London on Wednesday, Wikipedia co-founder Jimmy Wales said he won't install Facebook's Like button or add other ways to share the site socially out of concern for readers' privacy. Of greater concern to him are tech companies and app stores controlling the internet's creativity. Also, Reuters reports that Wikipedia will not get into politics despite playing a key role in stopping U.S. anti-piracy legislation in January. "We really don't want to become a political lobbying force of any kind and we are hopeful that we won't ever have to do this again," …

The British regulator is in talks with Commissariaat voor de Media, the Dutch media authority, about whether UK audiences can be protected from Babestation and Smile TV, licensed in the Netherlands and broadcast on digital terrestrial TV service Freeview, which can be "easily accessed by children in their bedrooms." The UK regulator has no power to block or ban them.

Hoping to double its 4.1m uniques over the next year, the Evening Standard has redesigned its website and launched a section dedicated to the Olympics as well as a 'Going Out' section for Londoners and tourists. New at Standard.co.uk are social media elements and full integration with social networks. Registered users will be able to comment on articles and rate users' comments via Gigya.

Media product specialist Lee Wilkinson will work with Hearst Magazines UK digital strategy director Rebecca Miskin and Digital Spy founder James Welsh to hone and produce Hearst's digital strategy. It recently relaunched portals for Elle, Netdoctor pureplays handbag, All About You, Sugarscape and Cosmopolitan.

This comprehensive package includes articles on how advertisers are mastering new skills to take advantage of new opportunities; everything you need to know about Pinterest; how to create a hit viral campaign; cautionary tales about jumping on the social bandwagon; and why the promised land of mobile is tantalisingly close.