Multinational technology company Qualcomm Inc. announced on Wednesday that Samsung will become the official smartphone partner of the Snapdragon Pro Series -- the world’s fastest-growing esports platform.
The partnership will feature Samsung branding across in-person competitions, broadcasts, and social media in multiple regions, including North America, India, Europe, the Middle East, North Africa, and Asia-Pacific.
Competitors at certain levels will exclusively use Samsung Galaxy devices featuring Snapdragon chips during sanctioned competitions.
The Snapdragon Pro Series has made a name for itself because of popular games on the platform including Clash of Clans, Clash Royale, PUBG Mobile, Asphalt 9 Legends, Brawl Stars, League of Legends and more.
In 2022, smartphone games accounted for 45% of video gaming revenue worldwide, according to Statista, which has mobile games revenue on track to surpass $100 billion by 2023.
“As the Official Smartphone Partner of the Snapdragon Pro Series, this announcement deepens our existing collaboration with Qualcomm Technologies and is an important next step in our pursuit to advancing mobile technology in the esports world,” says Stephanie Choi, executive vice president and head of global marketing at Samsung.
“Our collaboration highlights that now more than ever, the phone in your pocket is a gateway to amazing competitive gaming experiences,” added Kevin Rosenblatt, senior vice president of game ecosystems at competitive sports and gaming company ESL Faceit Group (EFG).The new partnership will begin with the upcoming Mobile Challenge Finals, a DreamHack Valencia event set to take place between December 9th and December 11th. Competitors at the Mobile Challenge and Mobile Masters levels will use Samsung’s Snapdragon-equipped Galaxy devices.