Netflix Dominates In New Content, With 1,160 New TV Episodes In Q4

Netflix continues its dominance in the streaming world when it comes to the actual volume of content -- releasing a massive 1,160 episodes in the fourth quarter of 2022, according to data from HarrisX and MoffettNathanson Research.

This is four times that of second place Amazon Prime Video -- which released 323 episodes in the quarter. Disney is next with 207 episodes, with Hulu at 174. All three have witnessed rising episodes year-over-year.

In comparison, six Netflix streaming competitors total 1,220 original episodes.

Total streaming minutes -- from all platforms (individual premium streaming service, virtual pay TV providers, etc.) grew 47% in the fourth quarter versus the year-ago period, the research says.

The biggest gainer over the period -- in terms of percentages -- was DirecTV's Stream service, up 175%, largely due to transitioning DirecTV satellite TV subscribers.



Peacock was next -- up 145% year-over-year -- followed by Tubi (121% higher), Roku Channel (up 97%) and Pluto TV (up 58%).

HBO Max was the only subscription video-on-demand service tracked by Nielsen to outpace the industry average -- at 66%, according to the data. Other big streamers included Disney+, 45% higher; Amazon Prime Video, which added 42%; Hulu, which gained 33%; and Netflix, 27% higher.

Apple TV+ was the lone streamer to see a decline -- down 12%, due to the absence of the hit “Ted Lasso,” which did not offer new episodes in the period.

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