- AMP Debuts, 2 Agencies Merge To Connect Creative, Media
MAD, Fern Siegel - Thursday, October 9, 2025
AMP, the new entity, offers six distinct practices, including strategy, retail a ...
- Guesthouse Creative Makes Sense Of SAS Data
Out to Launch, Fern Siegel - Thursday, October 9, 2025
The agency aimed to add humor to an often dry B2B softwa ...
- Clean Simple Eats Names January Digital Media AOR
Accounts on the Move, Fern Siegel - Wednesday, October 8, 2025
The agency handles media strategy and planning across Meta and Google. ...
- Dojo Opens Miami Office, Adds Microsoft Account
MAD, Fern Siegel - Wednesday, October 8, 2025
The U.S. operation will be led by Marlon Zanatti. ...
- 'Desert' Heat: De Beers Celebrates Natural Diamonds As Personal Expressions
MAD, Fern Siegel - Wednesday, October 8, 2025
Three spots by Arnold lllustrate the desert's beauty and the diamonds' h ...
- Gravity Global Ups Lozano To CEO
People on the Move, Fern Siegel - Wednesday, October 8, 2025
Since 2021, Gravity has acquiring 12 businesses across the U.S., Europe a ...
- Sweet Success: Curiosity Wins Nick's First Creative AOR
MAD, Fern Siegel - Tuesday, October 7, 2025
The agency is charged with expanding its U.S. presence, targeting millennials a ...
- Humana: Pickleball Is Gateway To Better Health
MAD, Fern Siegel - Tuesday, October 7, 2025
Brownstein Group posits sport as key to active aging. ...
- Fitzco Named First AOR For Biolyte
Accounts on the Move, Fern Siegel - Monday, October 6, 2025
The agency's remit is both creative and media. ...
- Redscout Ups Brier Bienstock, Gill To Senior Strategy Posts
MAD, Fern Siegel - Monday, October 6, 2025
Both staffers recently completed brand projects for Netflix, Sephora and Nike. ...
- Spectrum Wants To Be 'Everything' To Everyone
MAD, Fern Siegel - Monday, October 6, 2025
The spot by VCCP promotes the seamless blend of 5G and fiber-power ...
- Star One Credit Union Rebrands, Debuts Campaign
Out to Launch, Fern Siegel - Monday, October 6, 2025
The HUb agency created a new logo, site and all marketing materi ...
- Benton's Taps Tilt As Creative AOR
Accounts on the Move, Fern Siegel - Friday, October 3, 2025
The country ham brand built a following for its old-school methods. ...
- Chapman Heads Design For Leagas Delaney
MAD, Fern Siegel - Friday, October 3, 2025
Previously, he spent a decade at AMV BBDO, leading its integrated desi ...
- 'Marketwatch' Doesn't Sell Younger Demos 'Short'
MAD, Fern Siegel - Friday, October 3, 2025
Mother developed the digital and social campaign, geared to 25- to 42-year-o ...
- Terri & Sandy Names Ferguson First Chief Creative Officer
MAD, Fern Siegel - Thursday, October 2, 2025
Since last May, the agency reports a 15% YoY growth. ...
- 'White Lotus' Actor Bets On FanCash Spins
MAD, Fern Siegel - Thursday, October 2, 2025
Patrick Schwarzenegger plays Fanatics Casino, which wants to be the top choi ...
- Witherspoon Promotes Travel Ease With Wells Fargo
MAD, Fern Siegel - Thursday, October 2, 2025
BBDO New York did creative and Taika Waititi ("JoJo Rabbit" ) direct ...
- Hoka Selects Rygr For Brand, Earned-Media Strategy
MAD, Fern Siegel - Wednesday, October 1, 2025
The agency focuses on active lifestyle and outdoor performance accounts. ...
- Godiva Enlists Meester To Promote Its 'Masterpiece'
MAD, Fern Siegel - Wednesday, October 1, 2025
Lippe Taylor did the art-heist style creative, running cross-platform. ...
- Miser Named President, CSO For United Collective
People on the Move, Fern Siegel - Wednesday, October 1, 2025
The collective includes Gallegos, Canvas and Rox agencies. ...
- Xfinity Transforms Frankenstein. 'Imagine That.'
MAD, Fern Siegel - Tuesday, September 30, 2025
Goodby, Silverstein & Partners positions Xfinity as a key to unlocking won ...
- Game On: Battlefield 6 Celebrates Players With Humorous Intensity
MAD, Fern Siegel - Tuesday, September 30, 2025
Creative agency Mother LA enlisted four celebrities to produce the cinematic s ...
- Billion Dollar Boy Bolsters U.S. Creative, Project Teams
MAD, Fern Siegel - Tuesday, September 30, 2025
Roxanne White was named senior creative director and Brantley Doyle as seni ...
- GPJ Acquires B2B Agency Cresci's, Strengthens Branding Services
MAD, Fern Siegel - Monday, September 29, 2025
Cresci's client work includes IBM, Turbo Tax and Google. ...
- Essentia Water To Fitness Fans: Take Risks
MAD, Fern Siegel - Monday, September 29, 2025
"Change the Equation," the new creative by Droga5, pushes super-hydration. ...
- H\FC Offers Gen Z Students Better Options To Earn Money
Out to Launch, Fern Siegel - Monday, September 29, 2025
TikTok influencer Micky Gordon is part of the campaign. ...
- PATRON Updates Brand Design, Logo To Honor Craft
MAD, Fern Siegel - Friday, September 26, 2025
Sevaire created a distinct design to salute its history. ...
- FedEx Flexes Its Latest 'Power Move'
MAD, Fern Siegel - Friday, September 26, 2025
The new campaign is about empowering businesses with smart, data-driven solutions. ...
- SuperHeroes Launches Creative Collective Lois, Targets Gen Z
MAD, Fern Siegel - Friday, September 26, 2025
The new entity is focused on social-first storytelling. ...