- Human Raises $100 Million In Growth Funding
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 4, 2022
Human, which protects companies against bot attacks and fraud, experienced accelerated glob ...
- Best Buy Launches In-House Advertising Business
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 4, 2022
Best Buy stepped into the media business Tuesday, announcing Best Buy Ad ...
- IAS Acquires AI Company To Further Enhance Image And Video Classifications
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 4, 2022
IAS announced today the acquisition of digital content classification firm Context, buildi ...
- Yoast SEO Becomes Available On Shopify
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 4, 2022
Yoast SEO, a WordPress plugin that helps websites perform better in search engin ...
- Notable Audience Segments That Fell And Gained In 2021
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 4, 2022
First-party data pulled by Audigent looking at major publications via its D ...
- Meta Deadline Nears To Remove List Of Keywords From Ad-Targeting Options
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 3, 2022
Keywords provide the most telling options when it comes to targeting a ...
- 892 Major Brands Run Digital Ads On Hundreds Of Sites Spreading Election Misinformation
Data & Programmatic Insider, Laurie Sullivan - Monday, January 3, 2022
81% of the 113 U.S. websites known to have spread election misinformati ...
- What You Read In 2021
Performance Marketing Insider, Laurie Sullivan - Monday, January 3, 2022
The best way to predict the future is to look back ...
- L'Oreal's Tech Incubator Releases Innovations At CES 2022
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 3, 2022
L'Oreal on Monday unveiled its latest lightweight tech innovations to reinvent t ...
- Google Paper Identifies Technology To Confirm Attributable Sources
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 30, 2021
Attributing search results to source documents could help verify the accuracy ...
- Google Patent Describes How Its Technology Authorizes Transfer Of Data Without Cookies
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 30, 2021
The U.S. Patent and Trademark Office has granted Google a patent describi ...
- Nancy Pelosi's Husband Buys Google, Salesforce, Disney Call Options
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 30, 2021
Paul Pelosi spent between $500,001 and $1 million on 10 call optio ...
- Google Bids Adieu To 2021, As Execs Look Ahead To 2022
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 31, 2021
Like the crystal ball in New York City's Times Square, the dood ...
- Google Developer Vs. SEO: Lost In Translation
Performance Marketing Insider, Laurie Sullivan - Thursday, December 30, 2021
Google software developer Martin Splitt touches on a "very sensitive topic" ...
- Waymo Partners With China's Geely To Build Autonomous Taxis For U.S. Market
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 29, 2021
Waymo teamed up with Chinese carmaker Geely to build electric, fully autonomo ...
- 65% Of Retailers Expect Returns To Jump During 2021 Holiday Season
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 29, 2021
U.S. consumers returned about $450 billion worth of goods in 2020, a ...
- eBay Plans To Improve Affiliate Program In 2022
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 29, 2021
eBay will make improvements to its affiliate program in 2022, the director ...
- NFTs Boom In 2022, Fill A Void For Brands Looking To Connect With Consumers
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 29, 2021
Non-fungible tokens -- digitally reproducible photos, videos, and audio -- will fi ...
- Search Guru Stops Short Of Calling Facebook Biased After Platform Pulls His Political Ad Account Before Election
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 28, 2021
Longtime search marketer Kevin Ryan ran for a seat in the N ...
- Ozzy Osbourne To Launch NFT Collection, CryptoBatz, Marketing Famous Bat-Bite Moment
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 28, 2021
Ozzy Osbourne has jumped into the business of selling non-fungible tokens (NFTs ...
- First 2 Weeks Of December Show Dramatic Retail Increases
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 28, 2021
Data from Accertify, an American Express company, shows that the retail indust ...
- Google Ads Yet To Resume Service In Gmail For All Desktop Users
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 27, 2021
Google Ads stopped serving in Gmail to some users on desktop la ...
- Tapestri Pays Consumers For Their Data, Analyzes Location
Data & Programmatic Insider, Laurie Sullivan - Monday, December 27, 2021
Tapestri introduced an app in November that pays consumers cash for shari ...
- Zoomd Automates Cross-Platform Campaign Budget Management
Performance Marketing Insider, Laurie Sullivan - Monday, December 27, 2021
Zoomd Technologies, which offers publishers site search and a mobile app user-acquisiti ...
- Google Debuts 5G Pixel 6 TV Ad Celebrating Official Fan Phone Of NBA
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, December 26, 2021
The spot demonstrates all the ways the phone's features help fans expre ...
- Russia Slaps Google, Meta With Record Fines For Not Complying With Content Takedown Orders
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, December 26, 2021
A Russian court on Friday fined Google $98 million for allegedly faili ...
- AppLovin With MoPub Forecast To Process $15B In Annual Ad Spend By 2023
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 23, 2021
Universal creative reporting, native ad format support and built-In GDPR consent fl ...
- Internet Association Breakup Leaves Void For Tech Organization To Lobby Washington
Performance Marketing Insider, Laurie Sullivan - Thursday, December 23, 2021
The decision was made after Microsoft and Uber, among others, pulled the ...
- What The Microsoft/Xandr Deal Means For Search And Streaming, CTV
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 22, 2021
When Microsoft announced it would acquire Xandr, the companies gave little insig ...
- Walmart Tops Brick-And-Mortar Retailers Across Social Media Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 23, 2021
Which brick-and-mortar retailers are advertising the most on social heading into Christma ...