- Consumers Want Personalization, Especially Those With High Incomes, Study Says
Email Marketing Daily, Ray Schultz - Monday, March 8, 2021
Amazon scores highest in customer satisfaction, followed by Etsy and Adidas, Liveclick ...
- LoveToKnow Media Tightens Its Digital Ad Management, Ups Viewability
Publishers Daily, Ray Schultz - Friday, March 5, 2021
Parent of LoveToKnow, Your Dictionary and GolfLink has expanded beyond programmatic ...
- Tribune Publishing Revenue Drops, Losses Rise In 2020
Publishers Daily, Ray Schultz - Friday, March 5, 2021
The company, soon to be acquired by Alden Global Capital, saw ...
- Constellation Brands Expands Into Omnichannel
Around the Net in Email, Ray Schultz - Friday, March 5, 2021
Constellation Brands, wholesaler of beer and wine brands, is using DTC tacti ...
- Hey Launches Service For Blog And Newsletter Creation
Around the Net in Email, Ray Schultz - Friday, March 5, 2021
Alternative email company Hey is offering a new service called Hey Worl ...
- Mobile Menace: Will App-Related Privacy Concerns Spill Over To Email?
Email Insider, Ray Schultz - Friday, March 5, 2021
Academics argue that contextual targeting should be utilized, not behavioral. ...
- White House Is Concerned As Microsoft Email Breach Spreads
Email Marketing Daily, Ray Schultz - Friday, March 5, 2021
A hack of Microsoft's email server was apparently caused by China-based hacke ...
- Consumers Frustrated With The Online Shopping Experience, Study Finds
Email Marketing Daily, Ray Schultz - Friday, March 5, 2021
Email teams have to deal with challenges of the online service ga ...
- 'Car Bibles' Relaunches To Include Edit Content
Publishers Daily, Ray Schultz - Thursday, March 4, 2021
The product-review site and its email newsletter are focused on "accessibility," ...
- Intelligent Audience Tool Debuts For Publishers, Brands
Publishers Daily, Ray Schultz - Thursday, March 4, 2021
The Quantcast ad tech platform creates predictive models that interpret live da ...
- Under-The-Hood Changes To Gmail
Around the Net in Email, Ray Schultz - Thursday, March 4, 2021
Many Gmail users want to use Microsoft Outlook or Apple Mail inste ...
- Buying Personas And Email Marketing
Around the Net in Email, Ray Schultz - Thursday, March 4, 2021
Buyer personas are semi-fictional representations of a brand’s target audience. Here’s h ...
- Sephora Tops Retail Personalization Brand Index For Fourth Year
Email Insider, Ray Schultz - Thursday, March 4, 2021
Sephora earned this with omnichannel personalization, user engagement and new at-home personaliz ...
- The Impact Of Twitter's New Super Follows On Email
Email Marketing Daily, Ray Schultz - Thursday, March 4, 2021
Twitter's Super Follows, expected to be available later this year, would all ...
- Study: Banks Lagging On Personalization, Consumers Say
Email Marketing Daily, Ray Schultz - Thursday, March 4, 2021
Most customers want a seamless experience across channels, but fewer than ha ...
- 'The Washington Post' Beefs Up Editorial, Names Simone Sebastian America Editor
Publishers Daily, Ray Schultz - Wednesday, March 3, 2021
Sebastan will guide coverage of the cultural and political trends now shapi ...
- McClatchy Signs Content Recommendation Contract With MGID
Publishers Daily, Ray Schultz - Wednesday, March 3, 2021
The arrangement covers all McClatchy's assets, serving over 65 million readers mont ...
- High Rate Of Password Reuse Leads To Problems
Around the Net in Email, Ray Schultz - Wednesday, March 3, 2021
A security vendor has found almost 1.5 billion breached log-in combos. Pa ...
- Email Campaign Management Tips For SMBs
Around the Net in Email, Ray Schultz - Wednesday, March 3, 2021
An email marketing campaign is a series of emails a brand us ...
- Sitecore To Acquire Boxever And Four51
Digital News Daily, Ray Schultz - Wednesday, March 3, 2021
Sitecore intends to provide a SaaS-based digital experience platform, it says. ...
- True Blue: Consumers Remained Loyal To Brands Despite Events Of 2020
Email Insider, Ray Schultz - Wednesday, March 3, 2021
Consumers have high demands -- for instance, they want surprise gifts a ...
- Corporate Email Volume Grew In 2020, As Did Response, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, March 3, 2021
Despite the growth of corporate email, especially during the COVID pandemic, on ...
- Upland Software Acquires Customer Data Platform BlueVenn For $51.9 Million
Email Marketing Daily, Ray Schultz - Wednesday, March 3, 2021
Upland says that with a unified customer database, it can help clien ...
- Jack in the Box Names GNC's Ostrom CMO
Marketing Daily, Ray Schultz - Wednesday, March 3, 2021
Ostrom has also served as Chief Brand Officer for General Nutrition Cent ...
- Gideon Lichfield Named Global Editorial Director, 'Wired'
Publishers Daily, Ray Schultz - Tuesday, March 2, 2021
Lichfield, formerly of 'MIT Technology Revue,' will be in charge of conte ...
- FueledLoop Acquires 'Pregnancy & Newborn' Magazine, Builds On Its Maternity Market
Publishers Daily, Ray Schultz - Tuesday, March 2, 2021
The title joins a range of products for new mothers at FueledLo ...
- Email Marketing Software Choices For SMBs
Around the Net in Email, Ray Schultz - Tuesday, March 2, 2021
Email marketing allows small businesses to grow revenue and engage with customer ...
- Microsoft To Allow Azure Active Directory To Ditch Passwords
Around the Net in Email, Ray Schultz - Tuesday, March 2, 2021
Microsoft will allow users of its Azure Active Directory to ditch passwor ...
- How To Create An Email Marketing Sequencing Strategy
Around the Net in Email, Ray Schultz - Tuesday, March 2, 2021
Email is only as good as its sequencing. Here are ways ...
- SailPoint Technologies Enhances Identity Platform
Digital News Daily, Ray Schultz - Tuesday, March 2, 2021
Developers can now customize and automate functions to enhance company security, identi ...