• How This Velvet Taco Marketing VP Is Bringing In The Bold
    What happens when someone sees potential in you before you see it yourself? For Brooke Perry, that moment changed everything. Velvet Taco's VP of Marketing shares how a pivotal mentor shaped her journey, and the bold advice that fueled her career: "If you're 80% sure, just do it." In this episode of Brand Insider: BTS, Brooke talks to Lisa Singer about embracing failure, speaking up-- even when it's uncomfortable-- and creating a culture where being rebellious is all in a day's work. She also shares her personal take on balancing big career goals with even bigger life changes-- like becoming …
  • This Dig Inn CMO Is Satisfaction Guaranteed. Seriously!
    What does great leadership really look like? For Jessica Serrano, CMO of Dig Inn, it's not about hierarchy- it's about leading "hip to hip," staying curious, and helping her team do work that truly energizes them. In this episode of Brand Insider: BTS, Jessica shares with Lisa Singer the career lessons that shaped her leadership style- from taking the job no one wants to rejecting advice that prioritizes likability over effectiveness. She opens up about leading with intention, showing the "quiet parts" of herself, and why, at the end of the day, her greatest motivation comes from the life she …
  • Why This Melting Pot Exec Is Savoring Every Moment
    What happens when you stop waiting for permission to lead? Ana Malmqvist learned early on that when you see a gap, fill it- what's the worst thing that can happen? For Melting Pot's Chief Brand Officer, it's not just about stepping up, it's about owning your voice, your value, and your impact. In this episode of Brand Insider: BTS, Ana opens up with MediaPost's Lisa Singer about what it really means to raise your hand, and why leadership is an essential skill, something you shouldn't, especially as a woman, be hesitant about. From her mother's trailblazing journey as a Cuban …
  • Why This Mattel Director Can Be Anything!
    What do attending nine schools in twelve years, glow-in-the-dark basketballs, and raising your hand have in common? For Leigh Anna Trelenberg, they all speak to perseverance and adaptability- the common threads that run through her life and career. As Mattel's Director of U.S. Media, Leigh Anna shares how growing up all over the country and overseas has helped her develop the flexibility and intuition she now brings to the ever-changing world of media. In this episode of Brand Insider: BTS, she joins Lisa Singer to talk about the power of listening before reacting, why some of her biggest career wins …
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