Gen X and Baby Boomers are more willing to give brands a second chance, Talkdesk reports. Read the whole story
U.S. consumers rank email and text as their most preferred channels for engaging with brands, the company says. Read the whole story
One new tool allows email marketers to shift from using the open rate as a metric. Read the whole story
UK-based Email Checker provides verification services. It has offices worldwide. Read the whole story
Siding against travel company Royal Seas Cruises, a court has revived a lawsuit over pre-recorded robocalls placed by a lead generator that claimed it … Read the whole story
Google pulled dozens of apps from its Google Play store after determining they include software that harvests data without the device-owners' permission. Read the whole story
The show includes MediaPost's Marketing: Automotive conference, featuring Nissan's Allyson Witherspoon, Kia's Russell Wager and Volkswagen of America's Kimberley Gardiner. Read the whole story