MAD London Editions for March 2018
- MAD London - Thursday, March 15, 2018
- Will Unilever's Rotterdam Decision Be Punished By Rise Of Brand Britain?
- TAG Opens London Office
- Unilever Chooses Rotterdam Rather Than London As Its Base
- Facebook Bans British Far-Right Group
- UK Could Rethink Social Media Laws After Brexit, Culture Secretary Warns
- 'Spectator' Launches American Edition
- BBC Games Helps Train Kids To Spot 'Fake News'
- Google Moves Aggressively Into In-App Ads, Launches Open Bidding
- Spotify's Self-Service Platform Comes To The UK
- Harvey Nichols Parts Ways With Adam & Eve/DDB After 17 Years
- Britain First Is Banned From Facebook
- MAD London - Wednesday, March 14, 2018
- Cryptocurrencies Suck, But Blockchain Could Give Brands Transparency
- Google Releases Bad Ads Report: Pushes Trust, Safety
- Tech Giants Could Soon Be Taxed On Revenue, Not Profit
- Time's Up Adland: Top Ad Women Partner With Group To Fight Harassment
- British Agencies Commit To A Living Wage
- Google To Ban Cryptocurrency-Related Advertising In June
- Marketers Admit They Will Waste A Quarter Of Their Budgets This Year
- Consumers Find 360 Video 'Overwhelming,' Aren't Sure What To Do With It
- Google Doubles Bad Ad Takedown Rate
- RT Hits Back At MP Calls To Close It Down To Hit Back At Russia
- UK's First 'Right To Be Forgotten' Trials Underway
- Google Blames Human Error For Neo-Nazi Video Errors
- MAD London - Tuesday, March 13, 2018
- Digitas Cuts LBi From Its Name
- BA Plummets Out Of The UK's Top 20 Brands Table
- DigitasLBi Renamed Digitas
- 5G: The Beginning And End Of IoT As We Know It Today
- Barbarian Wins AOR Duties For L'Oreal's Essie
- London Mayor Says New Uber Boss Shows 'Great Humility'
- Generalist Magazines Face A Bleak Future As Circulations Halve
- Online Pornography Age Verification Plans Delayed
- The Rain In Spain
- Accenture Opens A New Creative Studio For Fjord In London
- How Magazines Can Survive Ad And Subs Revenue Cuts By Half
- MAD London - Friday, March 9, 2018
- Alexa And Siri Chase Voice -- But Brits Just Want The Heat Turned Up
- IAB Europe Puts Its GDPR Framework Out For Public Consultation
- Mondelez Conducting Global Media Agency Review
- Fake News Travels 20 Times Faster Than The Truth, MIT Researchers Find
- Forrester Calls Amazon, Voice New Search Opportunities
- Drawbridge Confirms Exiting EU Based On GDPR
- Police Alerted After Nationwide Duet Receive Death Threats
- Google Extends Gmail Inbox Options To Android
- Betway Calls Ad Agency Review
- Netflix And Amazon Mean BBC Is No Longer A Dominant Player
- Channel 4 To Move Hundreds Of Staff Out Of London, Seeks Bids For 'Second HQ'
- Vatican Hosting Hackathon For Social Good
- MAD London - Thursday, March 8, 2018
- Women, Their Achievements And Dreams Are On Full Display In IDW Ads
- Five Campaigns To Show Brands Pushing Forward On International Women's Day
- Murdoch Takes The Fight Back To Comcast, Insists They Need Regulatory Scrutiny Too
- Will GDPR Usher In An Era Of Data Austerity?
- How The 300x250 Became The Most Common -- And Fraudulent -- 'Video' Ad Unit
- Sir Martin Sorrell Plays Down P&G Headlines
- Facebook Tops YouTube In Branded Video Space
- ICO Tells 'Fake News' Enquiry Social Media Firms Need To Be More Transparent
- Two In Three Millennials Find Digital Outdoor 'Engaging'
- 'Campaign' Staff Highlight The Women They Find Inspirational
- Where GDPR Data Rules Apply: An Advisory
- Why Sexist Ads Will Be Gone By #IWD2019
- MAD London - Wednesday, March 7, 2018
- Music Icon Magazine NME Goes Online Only
- Twitter's Fortunes Rise As Video Business Ramps Up
- Adobe Rebuilds Advertising Cloud Search
- Top Ten Trends From This Year's Mobile World Congress
- Google To Cancel Inactive AdWords Accounts
- Marc Pritchard Says P&G Has Halved 'Wasted Media' Spend
- Taboola Projects $1 Bil In 2018: Cites Expanded Reach, Self-Serve Platform
- ISBA Unveils 100% Viewability Standard
- Marc Pritchard Says Three-Quarters Of Agency Resources Should Be Creative
- UK Government Calls For Tighter IoT Security
- ASA Orders Pricing Transparency On Ticket Reselling Sites
- HuffPost To Appoint First Journalist Based Outside London
- ISBA Puts Agencies On Alert Over Viewability And Transparency
- MAD London - Tuesday, March 6, 2018
- UK OOH Firm Talon Expands to U.S.
- UK Confirms Exit From EU Digital Single Market
- YouTube Earns Brand Safety Certification
- 3 Reasons Why Digital Transformation Projects Don't Work
- SapientRazorfish, Spark Foundry Win Global Marriott Media
- BBC Staff Urge A Wider Pay Inequality Probe
- TV Ad Revenue Declines After Seven-Year Rise
- Stunted Growth For Adland In 2017
- Maxus' Global Creative Director Leaves To Join Independent Strategy Agency
- Anonymized Email Addresses On Tap In Proposed Euro Rules
- GDPR Is Better Set Up Than The 2012 Cookie Law
- Did YouTube Just Step Up On Brand Safety? Finally?
- MAD London - Monday, March 5, 2018
- Apprenticeships Will Make Marketing Less Male, Pale And Stale
- How Digital Ad Spending Accelerates E-Commerce Growth, Why That Is Good For 'Traditional' Media
- Trinity Mirror To Rebrand As Reach
- Head Of The BBC Says Tech Giants Threaten British Values
- Ads.txt Exceeds 50% Of Top 5,000 Programmatic Sites
- 'Angry Birds' Maker Shuts Down London Office
- WPP Discloses Gender Pay Gap Report
- Google Delivers On Promise To Serve 'Multifaceted' Snippets
- Could Apprenticeships Be The Answer To Diversity In Marketing?
- The New Statesman Puts Up A Metered Paywall
- MAD London - Friday, March 2, 2018
- Govt Defends The Media As Leveson 2 And Press Control Plans Scrapped
- WPP's Sorrell Calls Reuniting Media And Creative Wishful Thinking, Cites Power Grab
- Tech Giants To Be Given An Hour To Remove Extremist Content
- Omnicom's One Hundred Expands To Europe
- P&G's Marc Pritchard Vows To End Complexity Of 'Mad Men' Advertising
- WPP Consumer Data 'Health' Check: We're Reasonably Well Prepped For GDPR
- Burberry Taps New Creative Chief
- Facebook Scraps Explore Feed
- Sky Partners With Netflix
- Bauer Adds Alexa Skills To National Radio Stations
- GBP1.5bn Slide In WPP's Value As Growth Flatlines
- Leveson 2 Enquiry Officially Dropped
- MAD London - Thursday, March 1, 2018
- WPP Shares Dive As Firm Reveals Weak 2017 Results
- WPP To Undergo More Consolidation After 2017 Declared 'Not A Pretty Year'
- Advertising Falls To Lowest Share Of Time Spent With Media Ever
- 'Daily Express' And 'Daily Star' Editors Resign
- Few UK Small Businesses Are Ready For GDPR, Study Shows
- Is Spotify Really Worth GBP23bn?
- Maurice Levy Warns IoT Could Make Brands Irrelevant
- Local Papers Top Trust Poll, Social Media Comes At The Bottom
- ITV Calls A 'Strategic Refresh'
- Just Eat Puts Ad Account Under Review
- WPP Results Show Why Agencies Are Merging, Not Dying
