MAD London Editions for April 2020
- MAD London - Thursday, April 30, 2020
- Adland Braces For Sorrell's 'Deep Doo Doo'
- WPP Bracing For 'Tough' Second Quarter
- AA/Warc Predict A 16.7% Decline For UK's Advertising Market
- Facebook: Q1 Revenues Up 17%, But Ad Demand Drops
- UK Digital Ad Spend Rocketed 15.4% In 2019
- A Month Later, IAB Finds 'Buy-Side' More Resolute About Ad Cuts: Especially For Traditional Media
- Sorrell Says COVID-19 Puts Holding Companies In 'Deep Doo-Doo'
- 'Guardian' Reports Voluntary Subscriptions Are Up A Quarter This Year
- Amazon: How Well Will The Ecommerce King Navigate COVID-19?
- Google Removed More Bad Ads Last Year Than In 2018
- Spotify: Pandemic Altering App Usage Patterns
- Which? Calls On Social Media To Tackle Fraud and Scams
- Virgin Media Says It Resolved UK Broadband Issues
- MAD London - Wednesday, April 29, 2020
- Why Creatives Will Be Praying Harder Than Most For Growth
- YouTube Advertising Surprises Analysts, Surges 33% To $4B In Q1
- WPP Revenues Down In Q1
- The End Of Pointless Purpose
- UK Advertising Growth Not Expected Until 2021
- Google Meet Now Free To Anyone With An Email Account
- Bauer To Suspend Print Publication Of Some Australian Titles
- Advertising Head Count Reduced For Two Consecutive Years
- Surprising Link Found Between Ransomware, Purchase Behavior And Brand Loyalty
- NHS Says COVID-19 Tracing App Is Two Weeks Away
- GDPR Advice Site Fixes Data Exposure Problem: Report
- Monday Leads In Email Opens During COVID-19 Crisis: Report
- How TV Is Reacting Flexibly To COVID-19
- Piers Morgan Cleared Over 'Combative' COVID-19 Interview Style
- MAD London - Tuesday, April 28, 2020
- Omnicom's Wren: 'Every Aspect Of Our Business Is Going To Change'
- NHS Rejects Google And Apple Model For COVID-19 Tracing
- Havas Media Study Finds Millennials 'Embracing' Radio, Print Because Of COVID-19
- Tech Firms Join Safety Campaigners To Tackle Online Harms
- Marketers' COVID-19 Messaging Draws 'Positive' Response, Little Change in Brand Favorability
- Gambling Firms Agree To Stop Advertising During COVID-19 Lockdown
- Germany Is Concerned GDPR Will Fail If Ireland Does Not Act
- The B2B Data Scramble: Most Brands Plan To Spend More On Quality This Year
- IRI Launches Demand Index Providing Detailed View Of Consumer CPG Purchases
- Julian Assange Extradition Case Delayed By COVID-19
- 'FT' Sacks Journalists For Accessing Rivals' Zoom Calls
- Just 7% Of Marketers Are Spending More During Lockdown
- Brands Change Marketing Course During The Pandemic, Knowing They Will Be Judged
- GDPR Advice Site Fixes Data Exposure Problem: Report
- 'The Guardian' Is Winning At COVID-19 On Google -- A Shame There's No Prize
- MAD London - Monday, April 27, 2020
- Is GDPR On The Verge Of Failing?
- Dentsu Postpones Release Of First-Quarter Earnings
- Meghan Accuses 'Daily Mail' Of Stirring Things Up With Her Father
- Apple, Google Address Privacy Concerns Around COVID-19 Tracing On Mobile
- Amazon Uses Data From Sellers To Develop Competing Products
- Shareholders To Vote On Zuckerberg's Future Over Ad Market Dominance Controversy
- Havas Group Loses Ground In Q1
- Lockdown Brits Turn To Piracy
- Google, Facebook Earnings May Offer Insight Into Digital Ad Market
- Facebook To Take On Zoom With Large Video Chat Rooms
- Programmatic Rekindling CPG, Consumer Relationships
- 'The Guardian' Leads On COVID-19 SEO
- Dentsu Postpones Releasing Q1 Figures
- Why The GDPR Is Struggling
- MAD London - Friday, April 24, 2020
- Magazines And Newspapers Lose Out As Brits Stream Through Lockdown
- U.S. President May Boast About His COVID-19 Ratings, But He Trails British Heads Of State
- Print Loses Out As Digital And TV Media Consumption Soars
- Alphabet Earnings: What To Expect As Google Cuts Marketing Budgets By 50% In Second Half
- Unilever To Carry On With Advertising
- COVID-19 Fallout: How Badly It's Shaking Ad Industry Across Regions And Categories
- Vision Express Awards Media Account To The7stars
- Big Agencies Put Less Stock In 'Sales' As A Metric For Measuring ROI Than Smaller Shops Or Clients
- 'Independent' Cuts Costs With Furloughing And Salary Reductions
- 'Jewish Chronicle' Bought By Consortium
- Tony Blair Believes COVID-19 Tracing App Privacy Risks Are Worth Taking
- Italian Email Provider Hacked: Report
- MAD London - Thursday, April 23, 2020
- Budgets Are Slashed, But They Will Return
- Kantar Reveals Post-Pandemic Planning Data: Finds Consumers Challenged, Embrace Advertising
- NHS COVID-19 Tracing App Tested By The RAF
- Google To Require All Advertisers To Verify Identities
- COVID-19 Business Activity Crash Is Worst Than 2008
- Merkle Promotes Dempster To Global CEO
- Government Tackles 70 COVID-19 Fake News Stories Per Week
- Publicis Groupe Taps Billingsley For New Global CMO Role
- Search Shows Brits Are Eager For Lockdown To End, And Their Garden To Bloom
- Maserati Consolidates Global Creative Account With Droga5
- 70% Say Journalists Are Not Holding The Government To Account On COVID-19
- UK Launches Phishing Email Reporting Service
- MAD London - Wednesday, April 22, 2020
- Lockdown Micro-Influencers: Digital Marketing's Hot New Trend
- Despite Pandemic, IPG Posts Q1 Organic Growth
- Ad Spending Slashed, Recovery Due In 2021
- Snap Inc. Records Strong Q1 Revenues, User Growth
- Study: UK Consumers Prefer Display Ads, Not Emails, In COVID-19 Crisis
- Google Shopping Makes Listings Free
- Periscopix Name Dropped As Team Merged Into Merkle
- Cookieless Targeting Finds Its Way Into Online Advertising From Unlikely Tech Companies
- Netflix Adds Record Number Of New Subscribers Under Lockdown
- Omnicom Agencies Top List Of ADC Awards Nominations
- COVID-19 Tracking App Causes Privacy Row In France
- Zoella Post For Miss Selfridge Banned By ASA
- Industry Veteran Calls Out Programmatic
- Apple's iPhone 12 Models Might Be Delayed
- Facebook Offering Messenger Kids In More Countries
- MAD London - Tuesday, April 21, 2020
- Health And Loan Content Sees Readership Surge In UK, Study Finds
- P&G Will 'Double Down' On Advertising Despite COVID-19 Lockdown
- European Grocers Get Lists Of Those In Need Of Food Packages That Had Been Blocked By GDPR
- Eamonn Holmes Is Told Off, 'London Live' Said To Have Broken Broadcasting Rules
- How GroupM Handicaps The Pandemic's Impact On Consumer -- And Business -- Behaviors
- How TfL Doubled Its ROI In Turning Round Bus Users' Experiences
- More Than 400 Online COVID-19 Scam Shops Closed Down
- Ecommerce Startup Blueprint Raises EUR1.1 Million In Funding
- Engine On Alert As E.ON Calls Review
- Lengthy Rebuttal Shows Government Is Shaken By COVID-19 Criticism, 'The Guardian' Claims
- A Guide To Understanding And Surviving A Cookie-less World
- Apple Expands Services Around The World
- UK Slips Two Places Down The World Press Freedom Index
- Newspapers Must Convince Advertisers, Not The Government, To Survive COVID-19
- MAD London - Monday, April 20, 2020
- Is This The Start Of COVID-19 News Fatigue?
- What Australia's Google, Facebook News Tax Means For The Industry
- Harry and Meghan Cut Ties With Four Tabloids
- Cannes Lions To Launch Lions Live Platform
- Coronavirus Fatigue Signals Need For Fresh Strategies
- Australia To Require Big Platforms To Pay For News Content
- Meghan Vs 'Daily Mail' To Start Next Week
- Auditor Asserts Google Sought To Control Its Reporting Of Some Ad Metrics
- Chancellor Launches Loans Scheme For Start-Ups
- News UK Asks Staff To Volunteer For Unpaid Leave
- Programmatic Hit Bottom, Then Began To Climb In April: Analysis
- Future's TI Media Purchase Finalised
- Agencies Expect A 20% Revenue Drop Over COVID-19
- MAD London - Friday, April 17, 2020
- Google Vs Publishers -- It's A Copyright Puzzle
- Analysts Downgrade Industry Stock Prices, Especially For Nielsen
- Pandemic Drives Google, Microsoft, Others To Innovate Faster, Amp Up Video
- Sorrell Predicts Q2's 'Bloodbath' Will Prompt Holding Companies To Sell Agencies
- Study: Most Publishers Expect Revenue Decrease In 2020
- Local And National Newspapers Have Furloughed 2,000 Staff
- B2C Marketers Hit Harder By COVID-19 Than B2B
- Why Advertisers Shouldn't Dismiss COVID-19 News
- How Crisis Is Accelerating Shift In Brand Purpose From 'You' To 'Us,' And What You Can Do About It
- 80% Will Need To Download COVID-19 Tracing App
- Google Must Negotiate With French Publishers On Copyright
- Facebook Points Fake News Likers To WHO's COVID-19 Page
- NUJ Calls For Windfall Tax On Tech Giants
- Amazon Gives Alexa Long-Form Speaking Style
