While monthly data through September suggests the beginning of a new U.S. ad recession, the big agency forecast units continue to project double-digit gains for 2022 and mid-single-digit expansions for … Read the full story by Joe Mandese
But the company acknowledged some deferrals of Q4 project work and that macroeconomic concerns are an ongoing topic of conversation with most clients. Read the full story by Steve McClellan
The company reported third-quarter organic growth of 7.5% with net income of $364.5 million. Read the full story by Steve McClellan
"I also want to say a big 'merci' to all of our people for their outstanding efforts. In a context where inflation is impacting the daily lives of many of … Read the full story by Joe Mandese
"What we are seeing now is even higher inflation, fueled by the after-effects of the pandemic, the war in Ukraine, rising fuel prices and the very real threat of a … Read the full story by Joe Mandese
"Of the 2,000 climate-related lawsuits ever filed, about a quarter of them were filed in the last two years," Oxford's Ben Franta explains, adding: "The law emphasizes 'misleading,' not just … Read the full story by Joe Mandese
Emissions offsets have been a good start, but if we really want to tackle greenwashing, maybe it's time to start using "omissions offsets." Read the full story by Joe Mandese
The federal government has decided to get tough on a small number of e-cigarette sellers that failed to file Premarket Tobacco Product Applications. Read the full story by Steve Ellwanger
"If you do need to discuss sensitive information in texts or online messages, use a secure, encrypted messaging app," Karl Racine's office said in a consumer alert. Read the full story by Wendy Davis
One big issue: The vast majority of today's programmatic ad tech was built on 2012 models for banners, not TV. Read the full story by Dave Morgan
With stores in select tourist cities, the M&M characters strive for a universal welcome. Read the full story by Sarah Mahoney
Do I want an ad popping up after a spectacular sunset telling me said sunset was brought to me by the MyPillow guy? No. Read the full story by Gord Hotchkiss
The retailer says its new brand image -- diverse and inclusive -- is helping it recapture relevance. Read the full story by Sarah Mahoney
In "The Peripheral," users of an advanced version of VR begin to have no idea what is real or what isn't. Read the full story by Adam Buckman
Twitter is pressing a federal judge to throw out a class-action complaint over claims that the company sought users' contact information for security purposes, but then harnessed the data for … Read the full story by Wendy Davis
Instagram announced on Wednesday that it is testing an in-app tool that will allow a percentage of its global users to schedule posts and Reels. Read the full story by Colin Kirkland
"One of the most important drivers of advertising through the pandemic was this mass expansion of new business formation in the early stages," GroupM's Brian Wieser explains. Read the full story by Joe Mandese
Citing concerns about online extremism, Letitia James wants platforms to restrict livestreaming, and to block posts showing "unlawful violent criminal" conduct. Read the full story by Wendy Davis
Television series set in the Marvel Cinematic Universe (MCU) are based on characters appearing in Marvel comics who have a shared reality with the theatrical films. Between 2008 and 2022, … Read the full story by Steve Sternberg