MediaPost Agency Daily Editions for November 2024
- MediaPost Agency Daily - Thursday, Nov. 14, 2024
- OMG, Publicis, Dentsu Cited As 'Leaders' In Forrester Media Report
- Amplify Takes Majority Stake In Brand Consultancy Problem Child
- WPP Acquires Full Ownship Of T&Pm
- MWG Taps Burnett's Nolan For Top NA Creative Post
- Uovo Shoes Debut In U.S., Gain 'Footing'
- Lucid CMO Andrea Soriani Returns To Lead Maserati
- Majority Names Davis Agency President
- TikTok Shop To Ramp Up Livestream Shopping Deals For The Holidays
- National TV Spending Rises 1% To $3.1B In September, NFL Soars
- MediaPost Agency Daily - Wednesday, Nov. 13, 2024
- Does 'The Grimace Effect' Pave The Way For Advertising's Future?
- Mars Launches Global Agency Review, Includes Media, Ecommerce
- Opendoor Makes Turducken Offer For Home Sellers
- Media Agency Kose Elevates King To President
- Arthur Elliott Selects Rivera As CMO To Boost Agency's Growth
- 'Back' To The Future: Church's Texas Chicken Reintroduces 1952 Recipe
- Election Season Ad Overload: How Do We Reach Exhausted Consumers Again?
- In Tough Times For The Outdoors, REI Names New CMO
- Keurig Dr Pepper Picks New CMO For U.S. Refreshment Beverages
- Why You Should Care About The Racist Text Messaging Campaign
- Cartful Of Emails: Consumers Use Shopping Carts As Wishlists, Ignore Reminders
- MediaPost Agency Daily - Tuesday, Nov. 12, 2024
- MediaSense Acquires R3, Expanding Capabilities, Global Footprint
- Virgin Hotels Goes Social, Pitches Year-Round Luxury
- Mattel Apologizes After Printing Adult Website Link On Toy Packaging
- Samsung Gives Ad Interns A 'Promotion'
- Allen & Gerritsen Taps Costello For Top Marketing/Biz Dev Role
- NFL's Love Featured In First Ad For American Family Insurance
- Krystal Offers Blast From Past
- Heineken Promotes Alison Payne To CMO
- Sweet Deal: Cumberland Packing Corp. Names Broken Heart Love Affair AOR
- 2025 Ad Spend Forecast Puts CTV, Data First
- SCOTUS Wants To Hear From Advertisers In Battle Over Meta's Metrics
- MediaPost Agency Daily - Monday, Nov. 11, 2024
- Publicis Groupe Appoints Nistala CIO
- Buddy's Bar-B-Q Is 'Smokin,' Promotes Nostalgic Comfort
- BBH USA Enlarges Creative Team
- Doucette Named Chief Creative Officer McCann Worldgroup Canada
- Who Doesn't Love Gen AI? Parents, That's Who
- Toyota Targets Young Latinos For Corolla
- Hummus Republic Spreads Positivity With LA Billboards
- Amazon Holiday Ad Tells Us What The World Needs Now
- H&R Block Taps Ogilvy One As CRM Agency
- Small Yet Powerful: Why Micro-Influencers Are Gaining Traction
- MediaPost Agency Daily - Friday, Nov. 8, 2024
- Will American Women Ever Get A Mandate? Maybe 'Martha' Can Show Us
- Stagwell Growth Accelerates To 8% In Q3
- Angostura Bitters Turns 200, Raises Glass To Cocktail Creativity
- LifeStance Health Assigns The Unquantifiable Creative AOR
- CEO Switch At Publicis Groupe's Fallon: Baker Succeeds Novak
- Sorrell: U.S. Business Leaders Wanted Trump To Win
- Second Childhood: The Post Chicken & Beer Serves Adult Happy Meals
- Papa Johns Taps Former Pizza Hut Exec As CMO
- YouTube Invites Shorts Creators To Request Brand Partnerships In-App
- Tequila Cazadores Celebrates Mexican Heritage With Cocina Housewares Collection
- Canada Shutters TikTok, Eh
- Campaign Commercials: Bad For America, Bad For Us!
- Why Sequent Partners Is Packing It In: A Conversation With Spaeth & Sylvester
- Optimism Matters
- MediaPost Agency Daily - Thursday, Nov. 7, 2024
- S4 Capital Slips Double Digits In Q3
- Andrews Takes Reins As Ogilvy Canada CEO
- Stagwell: CEOs Say Election Will Impact 2025 Business Strategy
- McCann Worldgroup Ups De Pietri To Global Creative Partner
- NFL's Watt Brothers 'Push' For Peloton
- New DEI Study Finds Industry Progress And Shortfalls
- 'We Are Social' Wins Danish Brewer Carlsberg Group
- Sweaty Betty Taps House 337 For Global Brand Campaign
- Known Agency Named Moderna's Media Agency Of Record
- Trump Expected To Derail A Google Breakup
- EBay Debuts First Global Brand Campaign In A Decade
- 'Tis the Season (Already!): 3 Ways To Stand Out This Holiday Period
- MediaPost Agency Daily - Wednesday, Nov. 6, 2024
- WPP's Thompson Retains U.S. Marine Corps Recruitment Contract
- London Agency Pablo Opens New York Outpost With 3 Clients
- Stagwell's Code And Theory Launches Government Experience Practice; Taps Sale To Run It
- Gemini Kicks Off OOH Crypto Campaign, Shows Future Impact
- Calm App Buys 30 Seconds Of Election Silence
- Broadway Agency Serino Coyne Names New Leadership
- Why 2024's Search Revolution Isn't Just Another Tech Disruption
- Democracy Dies In The Middle
- The New Sports Fan Brands Can't Ignore
- MediaPost Agency Daily - Tuesday, Nov. 5, 2024
- Liberty Mutual Goes On A Deflation Bender
- PPK's 'Cats Aren't Trophies' Protects Bobcats, Mountain Lions
- MullenLowe West Expands Executive Roster
- Haleon Selects Vistar As 'Preferred' Programmatic Partner
- The Shipyard Wins Brand AOR Duties For San Diego Regional Airport Authority
- Translation Taps Publicis Veteran Akwue For President's Role
- Valtech Names Narang Executive Director, Americas
- Google Optimization Score For Ads Identifies Competitor Impacts
- Democrats' Campaign Ad Spend 63% Higher Vs. Republicans' Since July
- If You're Listening...
- Brand Vs. Performance Marketing: Lessons from Advertising Week New York
- Presidential Election Predictions Data: Where We Stand
- MediaPost Agency Daily - Monday, Nov. 4, 2024
- Huge New Wins: Lowe's, Dr. Martens, Footlocker And More
- Navy Federal Uses AR To Tackle Hunger Crisis For Vets, Military Families
- Big 6 Mapped By 'Paris' Climate Compliance: IPG Ranks Worst, Havas Best
- Cutting Edge: Victory Garden Debuts Western Razor's First Ad Campaign
- Nearly Half Of Gen Z Have Lied About Who They've Voted For
- Emotional Intelligence As A Leadership Tool
- Grubhub, Amazon Drivers Get Friendly In New Campaign
- Mitsubishi Motors Canada Names NP Digital AOR
- TikTok Updates Marketing Educational Program
- Ad Spend Vs. Volume By Channel Tells Two Tales
- Meta Presses Judge To Dismiss Huckabee Suit Over Ads For Gummies
- United's Hub and Spoke Model for Super Bowl Ad Success
- MediaPost Agency Daily - Friday, Nov. 1, 2024
- Innocean, NCAC Launch Anti-Censorship Campaign Ahead Of Election
- 'Knight' Time: Gamers Take Command In 'Batman: Arkham Shadow'
- Code And Theory Unveils AI-Driven 'Anticipatory' Graphics Tool
- Media Will Represent More Than A Third Of Freestanding Havas
- Evergreen Trading Expands Leadership Team
- Forward Motion: Yard NYC Promotes New York Marathon
- Homes.com Is Showing 4 New Spots
- Ad Professionals Say Inefficiencies Undermine Campaigns
- Curiosity Adds 4 Execs To Management Ranks
- Holiday Shoppers Prefer Amazon Over Google For Holiday Inspiration
- Hackers Stealing Cookies May Become Last Straw In Google's U-Turn
