Jeff Lanctot, former chief media officer at Razorfish, confirmed on Friday that he’s leaving the digital agency he initially joined more than a decade ago. "The handful of rumors, tweets, posts and stories are true. After 12 great years at AveA/AQNT/Razorfish, I've decided to move on," he said via his Twitter account. In a separate tweet, he added he's taking August off “to recharge, and consider a number of exciting options.” His …

Social media management platform HootSuite on Thursday announced securing a whopping $165 million in second-round funding led by Insight Venture Partners and including Accel Partners and existing backer OMERS Ventures. That amount dwarfs the approximately $25 million it had raised previously. HootSuite, which helps companies manage and track their presence on social media platforms like Facebook, Twitter and LinkedIn, said it now has more than 7 million users globally and counts 237 of the Fortune 500 among its clients including PepsiCo, Sony Music, HBO and UPS. In the last year, the Vancouver-based company said its staff has …

Ahead of its second-quarter earnings release today, LinkedIn unveiled a more in-depth set of analytics for company pages on the professional networking site. The updated analytics service allows companies to see which posts drive the greatest engagement, shows interaction trends by type and time period, and provides more detailed demographic data about followers, according to a LinkedIn blog post today. Gaining more insight on response to page posts could help companies determine which to promote via LinkedIn’s new Sponsored Updates, the news feed ads the company formally launched last month.