Search & Performance Marketing Daily Editions for October 2020
Search & Performance Marketing Daily - Thursday, Oct. 15, 2020
Do Consumers Want To See COVID-19 Mentioned In Holiday Ads?
Algolia Creates Google-Like Site, App Search To Rank, Answer Complex Queries
Google Details How It Uses AI, Machine Learning To Improve Search
Making The Most Of Search, Business Insights This Holiday Season
Nielsen To Measure YouTube, YouTube TV Ad Inventory On Connected TV Sets
Budgets For Local OTT, CTV Advertising Taking Media Dollars From Broadcast, Cable TV, Other Media
Half Of Ad Execs Have Adjusted Ad Plans Due To Political Ad Clutter, Most Holding Back
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
Consumers Want To Shop Both Online And In Stores This Holiday Season: Study
Merkle Rejiggers Americas, EMEA Leadership Roles
The Next Big Mobile Media Battle Will Be Inside The Home
Google Meet Supplants Zoom As Gmail Default
Search & Performance Marketing Daily - Wednesday, Oct. 14, 2020
Atlas, Influential Drive Performance, Lift For CPG Influencer Marketing Campaigns
Dailymotion Rolls Out Guaranteed Viewability Performance With Moat
Google Analytics Redesign Significantly Improves Measurement For Advertisers
AppsFlyer Introduces Performance Index For In-App Purchases
Brand Safety Institute Taps 4As Vet For 'Officer In Residence' Role
Flexibility Cited As Key Attribute To Programmatic OOH
Havas Launches Industry's First Dedicated 'Customer Experience' Network, Leverages 'Meaningful Brands' Insights
Search & Performance Marketing Daily - Tuesday, Oct. 13, 2020
A Very Merry COVID Christmas? Pandemic Will Permanently Change Consumer Behavior: Analysts
Apple iPhone 12 Gets A Faster Chip, 5G
Consumers Spend Less As Affiliate Marketing Takes Another Hike
SurveyGizmo Rebrands To Alchemer To Reflect How It Helps Customers Transform
Vungle Acquires AlgoLift To Strengthen Mobile Advertising
IPG Study Finds Strong Link Between Ad Personalization And Effectiveness
European Utility E.ON Taps Publicis' 'Power Of One' Media Solution, Starcom Will Lead
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
IPG Units Find Consumers Value Personalization, But Have Low Tolerance For Using Personal Data To Target It
Search & Performance Marketing Daily - Monday, Oct. 12, 2020
Facebook High On Consumer List For Spying On Users
Google Chrome A Focus As Feds Eye Breakup Of Tech Giant's Businesses
Customer Data Platforms Take On Bigger Role As Cookies Disappear, Privacy Compliance Tightens
Google Ads Brings YouTube Into Attribution Reporting
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
Captify's Newly Appointed VP Partnerships, EMEA Relies On Words To Live By
Google Seeks Dismissal Of Lawsuit Over Alleged Tracking Of Logged-Out Chrome Users
Search & Performance Marketing Daily - Friday, Oct. 9, 2020
Consumer Behavior Changing When It Comes To Sharing Sensitive Information: ARF Study
Yelp, Zillow Data Rank Best Suburbs To Escape Cities
Wall Street Bullish On Ad Rebound, Especially Digital
Facebook, Following Google, To Ban Political Ads After Polls Close
Horizon Next Wins Orkin AOR Account
Horizon's Night Market Taps Chulis For New Data Science Role
Call For Entries: The 2020 MediaPost All Stars
BT And Yahoo Email Services Back On After Outage
Gmail Go Now Available For Android
Search & Performance Marketing Daily - Thursday, Oct. 8, 2020
SEO Bias, Diversity Become Bigger Industry Issues
Google Assistant Opens, Searches, Completes Functions In Mobile Apps Using Voice
Marketers Got Hyper-Relevant Advertising Messages Wrong, Study Finds
Judge Refuses To Dismiss Arizona Suit Against Google Over Location Privacy
Call For Entries: The 2020 MediaPost All Stars
Merkle's In-House Consultancy Filter Taps Paris As CEO
Biden Outspends Trump On National, Local TV Campaigns
Digital Media Could Hit A Bubble, With Advertisers Rethinking Traditional TV
Ad Bubble Tsunami On its Way?
Search & Performance Marketing Daily - Wednesday, Oct. 7, 2020
Microsoft Helps SMBs Manage Campaigns Across Google, Facebook, Twitter, Instagram
IBM Watson Advertising Expands Suite, Makes Artificial Intelligence The Backbone
OpenX Releases Data On Ad Placements, Budgets For The Holiday Season In A Year Of COVID-19
Call For Entries: The 2020 MediaPost All Stars
Facebook Finally Moves To Squelch QAnon, As Danger Is Magnified
Privacy Advocates Unveil CCPA Do-Not-Sell Tool
Supreme Court Weighs Future Software Case For Google And Oracle
Google Set To Strike A Deal With French Government On News
Microsoft Services Are Down Again: Report
Search & Performance Marketing Daily - Tuesday, Oct. 6, 2020
Performance Marketing, How Marketers Use It And What They Plan To Spend
Uberall, Nextdoor Integrate To Boost 'Near Me' Marketing For Local Businesses
Facebook, Amazon, Alphabet, Apple Have Monopoly Power, Democrats Recommend Changes
Harry & David Finds Success With Cookieless Targeting
Google's 'People Also Ask' Feature Grows In Importance
WFA Sees Marked Uptick In Optimism, Majority Of Marketing Campaigns No Longer Impacted
MDC Partners Launches Earned Media Analytics Platform
B2B Mixology: Email Is Most Used Channel As Marketing Spend Goes Up
Search & Performance Marketing Daily - Monday, Oct. 5, 2020
Google's Jacquard Tag Recognizes Physical Gestures -- What Next?
GoDaddy Strengthens Ecommerce, Integrates With Instagram And Facebook
Malicious Cloned Sites, Malvertising Put Publishers, Advertisers, Consumers At Risk
Verizon Ventures, Microsoft's M12 Participate In $80M Cooler Screens Investment
IAB Europe Reveals Advertisers With Programmatic In-House Models Are Declining
Amazon's COVID-19 Windfall
Email Tech Stacks Up: Brands Evaluate Tools Prior To Holiday Shopping Peak
Search & Performance Marketing Daily - Friday, Oct. 2, 2020
AddThis Founder Hooman Radfar Launches Collective With $8.65 Million In Funding
TransUnion's Tru Optik Acquisition To Strengthen Cookieless Identity-Based Marketing, Reach Into CTV
Amazon Gains Product Searches, As Google Shares Continue To Fall
Publishers Concerned About Exclusivity In Search With Google News Showcase
2020 Political Ad Spend Estimate Rises To Near $11B, Presidential Campaigns Ad Spend $5.2B
Brands Seek Safety In Pay-Per-Click, Social Media Marketing Declines Sharply
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