- SXM Media Launches Agency-Focused AQ Academy
MAD, Amy Corr - Monday, August 9, 2021
GroupM has served as pilot partner for this program and has be ...
- Fallon Wins Popular Blended Scotch Brand Monkey Shoulder
Mediapsssst, Richard Whitman - Friday, August 6, 2021
The brand, part of William Grant & Sons selected Minneapolis-based Fallon ...
- Key Category Projections Reveal Mixed Recovery For 2021-22
Research Intelligencer, Joe Mandese - Monday, August 9, 2021
Transportation and tourism, one of the categories most severely disrupted in 20 ...
- Breaking the Mold: Jackson Hewitt's Newest Marketing VP
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, August 11, 2021
"You know, you're never going to get a job." Jackson Hewitt's ...
- Beating Expectations, WPP Posts Q2 Growth Of 19%
MAD, Steve McClellan - Thursday, August 5, 2021
The company said it now expects full-year organic growth of between ...
- Taco Bell Taps Cashmere As First Culture Agency Of Record
MAD, Steve McClellan - Thursday, August 5, 2021
The fast-food chain has programs across many parts of culture through sport ...
- WARC Report Identifies Trends Among 2021 Cannes Lions Effectiveness Winners
MAD, Amy Corr - Thursday, August 5, 2021
WARC interviewed both jurors and Creative Effectiveness Lions winners and analyzed t ...
- GroupM Rebounds (And Then Some) In The First Half Of 2021
Mediapsssst, Richard Whitman - Thursday, August 5, 2021
WPP CEO Mark Read said the gains demonstrate the growth potential f ...
- Team One Appoints Priya Chief Data Officer
People on the Move, Steve McClellan - Thursday, August 5, 2021
Publicis Groupe’s ad agency Team One has appointed its first Chief Da ...
- Stagwell, MDC Post Double-Digit Second Quarter Growth
MAD, Steve McClellan - Wednesday, August 4, 2021
The company said that on a proforma basis the combined company ...
- Grey Adds Solis To Oversee Social, Digital Content & Influencer Marketing
MAD, Steve McClellan - Wednesday, August 4, 2021
Brandon Solis is joining the agency as executive director of Social Connectio ...
- Meijer Campaign Focuses on Delivery Service, Updated App
MAD, Amy Corr - Wednesday, August 4, 2021
"Stop and Go" is the second of four ads to launch th ...
- Brainlabs Acquires Programmatic Agency MediaNet To Bolster North American Expansion
MediaDailyNews, Joe Mandese - Wednesday, August 4, 2021
U.K.-based digital agency Brainlabs has acquired Canadian programmatic agency MediaNet as pa ...
- Larson Named CEO At Omnicom's DAS Division
Mediapsssst, Richard Whitman - Wednesday, August 4, 2021
Michael Larson has been president since 2018 and succeeds Dale Adams (w ...
- Stagwell Taps Howley For Chief People Officer Role
People on the Move, Steve McClellan - Wednesday, August 4, 2021
Stagwell Inc. has appointed Stephanie Howley Chief People Officer, reporting to Chairman a ...
- MediaRadar Debuts Ad Intelligence Tool For Media Planners, Buyers
Performance Marketing Insider, Laurie Sullivan - Thursday, August 5, 2021
Free at launch, the tool enables media buyers, planners and marketers ...
- Horizon Media Finds 'Collective Consumers' Expect Brands To Give Back To Their Communities
Research Intelligencer, Joe Mandese - Thursday, August 5, 2021
Multiple societal crises -- especially the COVID-19 pandemic -- have raised t ...
- Damage The Esports Agency Wins Ubisoft Assignment
Accounts on the Move, Steve McClellan - Tuesday, August 3, 2021
Ubisoft has named Damage the Esports Agency as the agency of reco ...
- Publicis Groupe and TikTok Forge 'Community Commerce' Partnership
MAD, Steve McClellan - Tuesday, August 3, 2021
As TikTok's founding commerce agency partner, the two companies will join forc ...
- S4 Capital Realigns Its Two Main Brands Into One: Media.Monks
MAD, Steve McClellan - Tuesday, August 3, 2021
S4 Content agency MediaMonks and digital media agency MightyHive are being integrat ...
- Krave Craves Something New, Rebrands With Campaign Starring Shaun White
MAD, Amy Corr - Tuesday, August 3, 2021
White is a Krave investor and global brand ambassador, and "Krave Bette ...
- What Is 4A's Universal Inclusion All About?
MediaDailyNews, Mike Donahue - Wednesday, August 4, 2021
The American Association of Advertising Agencies' Universal Inclusion Initiative is about maki ...
- Agency Finds Post-Pandemic Future Is About 'Free Agency'
MediaDailyNews, Joe Mandese - Wednesday, August 4, 2021
The word "agency" is the most seminal term on Madison Avenue, b ...
- Done Deal: MDC, Stagwell Complete Merger
Mediapsssst, Richard Whitman - Tuesday, August 3, 2021
The combined company, Stagwell Inc., began trading today under the new tick ...
- Publicis Sapient Appoints A Chief Growth Officer
People on the Move, Steve McClellan - Tuesday, August 3, 2021
Publicis Groupe digital transformation specialist Publicis Sapient has appointed Arthur Filip ...
- Hearst Agency iCrossing Acquires UK's Mediablaze, Ups Digital Engagement
Publishers Daily, Ray Schultz - Tuesday, August 3, 2021
Mediablaze will combine its digital skills with iCrossing's global reach and acce ...
- General Motors Launches Periscope Campaign
MAD, Steve McClellan - Monday, August 2, 2021
The main idea is that the Periscope safety features prevent surprises whi ...
- Pals Socks Names Terri & Sandy Its First AOR
MAD, Steve McClellan - Monday, August 2, 2021
The brand's purpose is to inspire children to be more inclusive, open-mind ...
- Let The Agency Games Begin: McGarrah Jessee Unveils Adland Gaming League
MAD, Amy Corr - Monday, August 2, 2021
The Austin-based ad agency debuted Patch Notes Playgrounds, a gaming league whe ...
- Horizon Taps UM's Hunt As West Coast President
MediaDailyNews, Joe Mandese - Tuesday, August 3, 2021
Hunt fills a void left when Horizon West Coast General Manager Sere ...