- How Apps Can Actually Make Money
Show Daily, Nina Lentini - Wednesday, September 18, 2019
"We didn't have a paid subscription until a few years ago. ...
- Apps in the Coming Wave of Privacy Regulations
Show Daily, Nina Lentini - Wednesday, September 18, 2019
At the very least, he said, companies doing business in California ...
- App Messaging: Push, Retain, Repeat
Show Daily, Nina Lentini - Wednesday, September 18, 2019
"Think of a sports team app you might have." With the team ...
- Q&A With SimpliSafe's Rahul Subramany
MediaPost Connect, Nina Lentini - Thursday, September 12, 2019
Rahul Subramany, Senior Product Manager at SimpliSafe, will speak on "The Secr ...
- App Challenges Rise As People Spend More Time In Them
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 7, 2019
As app use increases, marketers are building in advanced search features a ...
- GasBuddy Finds Personalization Puts Gears In Drive
The MediaPost Cases, Nina Lentini - Thursday, June 27, 2019
GasBuddy's Car Profile feature allows for the inference of tank size a ...
- Alamo Rent A Car Comes To Life With First App
The MediaPost Cases, Nina Lentini - Wednesday, May 22, 2019
By creating a new blueprint for the digital expression of the vibra ...
- AWeber Gives Entrepreneurs Leg-up With Curate
The MediaPost Cases, Nina Lentini - Wednesday, May 22, 2019
Users can leave their laptop at home, easily write emails, and foll ...
- IAB Tech Lab Releases Final Version Of App-Ads.Txt
Digital News Daily, Alex Weprin - Thursday, March 14, 2019
This version will "usher in a rapid wave of adoption by a ...
- FTC Fines TikTok $5.7M Over Children's Privacy Violations
Digital News Daily, Alex Weprin - Thursday, February 28, 2019
TikTok will be required to comply with the Children's Online Privacy Protecti ...
- Spotify Plans Enhanced Targeting For Advertisers
Digital News Daily, Alex Weprin - Tuesday, January 29, 2019
Spotify says it will work with a handful of select advertisers ...
- Cheetos Debuts 'Dumbest Use Of Smartest Tech'
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
It wanted to give Cheetos Vision a launch worthy of any ho ...
- Chick-fil-A: Caring For Customers Personally Through Email
The MediaPost Cases, Nina Lentini - Tuesday, January 22, 2019
Emily Randall, interactive digital media, Chick-fil-A, says her team has rallied arou ...
- Bravo Delivers Results For 'Top Shelf' With Robots In L.A.
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
The robots made their way into the homes of Bravolebs like Jo ...
- The Great American Showman: How KFC Reinvented Itself By Returning To Its Heritage
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
To be relevant again, the brand had to get back to wh ...
- 98% Of Smartphone Owners Reinstall Apps -- Are Measurement Techniques In Question?
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 25, 2018
The Tune report estimates 27% were prompted by an ad to reinsta ...
- Moviepass Rolls Out Surge Pricing For Popular Movies And Times
Digital News Daily, Alex Weprin - Friday, July 6, 2018
The change, rumored for some time, officially went into effect July ...
- Google Introduces New TLD For Apps
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 2, 2018
Google created a new top level domain name for application developers. ...
- 2018 App Economy Pegged At $950 Billion, Job Growth Soars
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 16, 2018
A study released Monday estimates the worth of the U.S. mobile a ...
- Oath Overhauls Mobile In-App Header Bidding-Like Technology
Digital News Daily, Laurie Sullivan - Tuesday, March 20, 2018
Oath has launched a new version of its in-app mobile bidding platfo ...
- When Less is More: The Case For Progressive Web Apps
Search & Performance Marketing Daily, Jonathan Campos - Thursday, February 8, 2018
A relatively new software, Progressive Web Applications are bolstering the development a ...
- Snapchat Building 'Stories Everywhere' Product
Digital News Daily, Alex Weprin - Thursday, December 28, 2017
Snapchat is developing a new product called Stories Everywhere that will ta ...
- Uber's UK Boss Quits Ahead Of Its Appeal To TfL
Around the Net In MAD London, Sean Hargrave - Tuesday, October 3, 2017
Uber's UK boss has quit, just days after Transport for London refus ...
- Google Makes Major Changes To App Install Ad Program
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 14, 2017
As of October 16, 2017, all app-install campaigns will run as Univers ...
- Windows Will Dominate Growing Email Application Market: Study
Email Marketing Daily, Ray Schultz - Monday, August 7, 2017
The email applications market is expected to have a CAGR of 4. ...
- Is Video Advertising Saviour Or Slayer To App Development?
London Blog, Sean Hargrave - Tuesday, August 1, 2017
Video revenue is rivalling in-app purchases for funding app development. Is ...
- Modern Marketing Means Mobile Messaging
Marketing: Travel, Harvey Chipkin - Monday, June 12, 2017
The move to messaging as a primary form of communication between compani ...
- NEW! Castorama Creates Storytelling Wallpaper For Ever-Changing Bedtime Stories
Out to Launch, Amy Corr - Tuesday, May 30, 2017
Vacationing cows. A swan song. Let's launch! ...
- Twilio Unveils Serverless App Platform
Around the Net in Mobile, Gavin O'Malley - Friday, May 26, 2017
Twilio this week debuted a platform on which developers can build communicatio ...
- Alto Mail Organizes Your Inbox, Calendar
Email Marketing Daily, Jess Nelson - Friday, May 26, 2017
AOL has expanded Alto Mail, a mobile email application, to help use ...