- Google To Stop Transmitting Mobile Identifiers When Users Opt Out Of Personalized Ads
Digital News Daily, Wendy Davis - Thursday, June 3, 2021
Google plans to roll out an Android update that will make ...
- Study: Consumers Want To Know What Data Brands Have On Them
Email Marketing Daily, Ray Schultz - Friday, June 4, 2021
Most are nervous about online data security. And they support Apple's transparen ...
- Growing App-etites: Consumers Are High On Mobile Food Ordering -- When It's Easy
Email Insider, Ray Schultz - Thursday, June 3, 2021
People order from coffee services like Starbucks and restaurants such as McDonald ...
- Match to Singles: 'Lick Every Stranger You Can' This Summer
MAD, Amy Corr - Wednesday, June 2, 2021
But only with their consent. Match is using different messaging in ...
- Facebook Details Focus For Business Messaging At F8
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 2, 2021
Facebook announced tools for developers to improve messaging for businesses on Wednesd ...
- Why Heineken USA's Campaign Means More Now
Performance Marketing Insider, Laurie Sullivan - Friday, May 28, 2021
Californians using Google's ride-share Waze app to get to airports, beaches, par ...
- Android Giveth As Apple Taketh Away: CPMs, That Is
Mobile Insider, Joe Mandese - Thursday, May 27, 2021
A month into Apple's enforcement of its new App Tracking Transparency framewor ...
- The Top 10 Shopify Apps For Email Marketing: Opinion
Around the Net in Email, Ray Schultz - Wednesday, May 26, 2021
Both Shopify and email are growing in popularity among e-store owners. He ...
- Google Must Face Privacy Claims Over Data Transfers To App Developers
Digital News Daily, Wendy Davis - Saturday, May 22, 2021
"As the present controversy throws into sharp relief, navigating Google's user-facing priva ...
- Living Life Without It: Some Consumers Reject American Express Marketing Emails
Email Insider, Ray Schultz - Monday, May 24, 2021
AMEX was fined for sending promotional emails to UK consumers who h ...
- Apple Touts App Privacy In New Ad Campaign
Digital News Daily, Wendy Davis - Thursday, May 20, 2021
Apple is touting the iPhone as privacy-friendly in a new ad th ...
- Spectrum News Networks Reports Record Audience Gains In April
Digital News Daily, Karlene Lukovitz - Thursday, May 20, 2021
Viewership for the 24/7 networks was driven by major news events duri ...
- Google Launches Tools To Grow App Business, Connect Brands With Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 20, 2021
Google released app advertising solutions Thursday during the week of I/O ...
- Engaging Loyal Customers: Beyond Points and Punches
The MediaPost Cases, Lisa Singer - Friday, June 11, 2021
Incentives, discounts and loyalty points are all well and good when getti ...
- Pancheros' Digital-First Brand Makeover
The MediaPost Cases, Lisa Singer - Friday, June 4, 2021
More than a "campaign," Pancheros' recent brand push put digital and da ...
- Mobilizing the Loyalty Journey
The MediaPost Cases, Lisa Singer - Thursday, May 27, 2021
The path to customer loyalty will be mobilized, but cracking consumers' limit ...
- Kochava Acquires DigiCenter And Adds Emails To Its Collective
Email Marketing Daily, Ray Schultz - Wednesday, May 19, 2021
Kochava helps firms with attribution and measurement. It now has 1 billi ...
- Brands Reallocate Ad Budgets As Privacy Policies Put Them In A Tailspin
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 17, 2021
Privacy strategies from Apple, Google and Facebook have led marketers to realloca ...
- Apple Engineer On Ads Team Forced Out By Cancel Culture
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 17, 2021
The former Apple engineer, who was fired following an employee protest ov ...
- Privacy Nerves: Most Consumers Won't Share Anything About Themselves
Email Insider, Ray Schultz - Thursday, May 13, 2021
Outside of email addresses, half of consumers will share little information. A ...
- Are Apple App Users Half Empty Or Half Full? (Depends On Who You Talk To)
Mobile Insider, Joe Mandese - Thursday, May 13, 2021
A few weeks into Apple's enforcement of its new App Tracking Transparen ...
- OTT, Podcasts And Blogs: Oh My, How Retail Media Is Evolving
Performance Marketing Insider, Joe Mandese - Thursday, May 13, 2021
Blogs are among the top nontraditional retail media channels used or consider ...
- AppMail Offers Tool To Speed Up Email Response
Around the Net in Email, Ray Schultz - Wednesday, May 12, 2021
AppMail is offering a tool that allows customers to interact within t ...
- German Data Head Says Facebook Can't Use WhatsApp Data Under GDPR
Around the Net in Email, Ray Schultz - Wednesday, May 12, 2021
Facebook has been barred by Germany’s data commissioner from using data ...
- Bipartisan Bill Would Require Opt-In Consent To Track Teens Under 16
Digital News Daily, Wendy Davis - Tuesday, May 11, 2021
A bipartisan bill introduced Tuesday would restrict online companies' ability to u ...
- Nextdoor Data Identifies Changes In Consumers' Habits
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 12, 2021
Data from the Nextdoor app has become a valuable tool for markete ...
- Attorneys General Urge Facebook To Drop Plans For Children's Instagram
Digital News Daily, Wendy Davis - Monday, May 10, 2021
"Use of social media can be detrimental to the health and well-bei ...
- Roku Calls Google 'Unchecked Monopolist' After Google Offers YouTube TV App Workaround
Digital News Daily, Karlene Lukovitz - Monday, May 10, 2021
Google has now introduced a feature that lets Roku users access YouTu ...
- Most U.S. Consumers Are Concerned About App Privacy: Study
Email Marketing Daily, Ray Schultz - Friday, May 7, 2021
Shoppers feel Apple and other companies should block advertisers from tracking t ...
- Gaming, Educational Apps Led Growth In U.S. In 2020
Mobile Insider, Karlene Lukovitz - Thursday, May 6, 2021
Even as a mature market, the U.S. saw another strong year ...