Tag results for "awareness"
- Tourism Australia Hoax Drives Super Bowl Viewers OnlineSeveral weeks prior, it launched branded behind-the-scenes "leaks," press releases and fo ...
- GE, 'New York Times' Co-brand Global Audio ExperienceGiant Spoon took readers on 10 sonic journeys--from Mozambique to Hawaii--while ...
- Cadillac Drives Into Complex Con For SUV LaunchConcluding the weekend, Cadillac partnered with rapper Nas to give away t ...
- Oh Henry! Creates New Bar For Those 4:25 MunchiesThe campaign garnered 69MM+ earned media impressions across traditional and cannabis-oriented publication ...
- Honda Civic Type R: Social + VR + AR = Success for AHMHonda was looking for a unique way to showcase its racing cho ...
- Kraft Heinz Whips Up A Twitter Frenzy For Its Mayochup SauceThey followed up with a debate about the name, with nominees li ...
- Bank Of America Reaches Back To 'Nam Through Music To Engage MillennialsBank of America sought to drive positive sentiment among Millennials was throu ...
- Toyota Brings Retail Experience To Online UsersToyota set out to increase impressions for awareness, engagements for interest, a ...
- Walgreens Harnesses Local Touch To Raise Community AwarenessUsers could learn about a variety of Walgreens "Find Care Now" service ...
- A&W Tracks Cost Per Visit With Mobile Targeting"Once you've gone from thinking brand awareness is enough to really measuri ...
- The Great American Showman: How KFC Reinvented Itself By Returning To Its HeritageTo be relevant again, the brand had to get back to wh ...
- Heartstrings And Grassroots: Diversifying The Donor Base Of 'Be The Match'Be the Match's objective going into 2019 is to determine the optim ...
- How Authenticity And Wit Hit A Nerve, Solved A Crisis For Highmark Health"It wasn't just 30 TV commercials, it was also on the ne ...
- Blue Shield Of California: Marketing & The Reluctant Healthcare ConsumerAmid so much uncertainty, building confidence was going to be important. Kimba ...
